Bacardi Account Manager – Northern California

Posted 4 Days Ago
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San Jose, CA, USA
In-Office
71K-80K Annually
Junior
Food • Manufacturing
The Role
Manage and grow a designated on-premise/off-premise account list in Northern California. Build relationships, create and execute promotional activations and trainings, track activities and KPIs, manage activation and T&E budgets, attend local events (evenings/weekends), and drive year-over-year sales growth while reporting market and competitive insights to leadership.
Summary Generated by Built In

YOUR OPPORTUNITY

You will join a team of dynamic activation managers across the country while being responsible for achieving the organization’s strategic and commercial goals with a selection of our key on-premise/off-premise accounts and customers. You will have the tools and support to build strong relationships with key stakeholders, develop customer strategies and business plans, create and sell-in compelling promotional programming, and ensure high-quality organization and execution within a designated market.

ABOUT YOU

You have experience working in the Spirits and/or Beverage industry, either behind the bar, in front of the house or with some other related company. You are familiar with on-premise/off-premise account personnel and come with existing relationships within various channels including restaurants, sports bars & night clubs. You are comfortable networking, utilizing your strong interpersonal skills and have a confident presence and pride in yourself and professional appearance.

RESPONSIBILITIES - WITH OUR CONSUMER AT THE HEART YOUR KEY FOCUS WILL BE

  • Manage and strengthen key relationships within a designated list of on-premise accounts within your territory through a consultative and influential approach.
  • Track all activities and consistently submit activity reports in a proprietary reporting tool to supervisor including KPI progress, account visits, trainings, accomplishments, competitive activities, special projects.
  • Participate in overall market commercial planning which may include weekly and monthly team meetings.
  • Efficiently manage T&E Budget as well as the monthly activation budget.  
  • Responsible for executing activities to drive sales, ongoing promotional activations and training bar staff on our portfolio of products.
  • Lead meetings with key on-premise/off-premise accounts within the assigned area to develop strong working relationships.  Present Bacardi brands and work toward achieving increased volumes while building long term business opportunities.
  • Responsible for sales objectives, including basic account management, new distribution, drink features and program development & execution.
  • Deliver year-over-year growth within account list while meeting monthly KPI’s within your account universe.
  • Be visible at key local events and participate where the opportunity fits our strategy, including the execution of national initiatives in the local market.
  • Actively participate in promotions and events, which often occur in the evenings or on weekends.
  • Stay informed of customer and consumer trends and develop programs to capitalize on such trends.
  • Provide market and competitive brand updates to supervisor to include timely and accurate communication of changing field conditions that may affect volumes as well as staffing changes at distributors and competitors.
  • You will be based in San Jose, California.

SKILLS - THE SKILLS AND EXPERIENCE NEEDED TO CREATE YOUR LEGACY

  • Bachelor’s degree preferred.

  • You will ideally have 2 -3 years of experience working in the Spirits and/or Beverage industry either at a distributor, behind the bar or in front of the house.

  • You are a passionate and influential relationship manager that positions the consumer at the heart of all activities first in order to achieve results.

  • You are an influential communicator with strong interpersonal skills. You will have opportunities to display excellent written and verbal communication skills while also being relaxed giving presentations in front of small groups of people including executives, employees, vendors and customers (both internal and external) at all levels of an organization.

  • By living a Founder’s mentality, you are well organized, an independent thinker, like to multitask and are confident in your ability to conduct yourself in an ethical and professional manner consistent with our company values.

  • Your ability to analyze available information for the purposes of preparing reports, coordinating efforts and solving problems will also be required to be successful in this position.

  • Your ability to effectively manage your time and prioritize goals and opportunities.

  • You are computer proficient working in MS Office Products, including Word, Excel, PowerPoint and Outlook and can use advanced computer functions, including navigating the Internet.

The base salary range listed for this position is $70,754-$80,000 and the salary within the range will be determined by the successful candidate's location, experience, skillset and other relevant factors. 

LEADERSHIP AGILITY

At Bacardi we care deeply about finding brilliant talent who can bring the following personal attributes to help elevate our 3Fs: Fearless, Family, Founder culture to the next level.
 

  • Belonging: You have a strong capacity to create a culture of ‘Belonging’, where people feel appreciated for who they are, what they do, and who they can become

  • Self-Awareness: You have high levels of self-awareness, are reflective and know yourself well, understanding both your own strengths and weaknesses and your impact on others

  • People Agility: You bring a deep ability to understand and relate to people and navigate through tough situations to harness and multiply collective performance

  • Results Agility: You demonstrate consistent delivery of results in first-time situations by inspiring teams, exhibiting a presence that builds confidence in yourself and others.

  • Mental Agility: You can think critically to penetrate complex problems and expand the possibilities by making fresh connections. You think strategically whilst being execution focused and bring creativity to the challenges you’re presented with

  • Change Agility: You have a deep natural curiosity, desire to experiment and ability to effectively deal with the heat of change. You have a growth and learning mindset: ready to test, stumble, learn and apply from experience

Disclaimer: Bacardi seeks talent from all backgrounds to bring diversity of thought, agility and capability to our organization across the globe. We promote a working environment where all employees are treated and rewarded fairly. We do not tolerate any form of discrimination that adversely affects individuals or groups on the basis of national origin, race, color, religion, sex, gender, sexual orientation, marital status, disability, age, and any other legally protected aspect of a person’s identity. 

U.S. applicants have rights under Federal Employment Laws.

Perks of Working for us

At Bacardi, we are committed to providing our Primos (employees) with a comprehensive Total Rewards package of compensation, benefits, incentives, allowances, well-being, and much more to meet the needs of themselves and their families. It goes beyond just Cash! The total rewards program is based on pay for performance, whereby the incentive programs are linked to company and individual performance.

Compensation, Paid Time Off & Retirement:
  • Competitive Pay Package

  • Competitive Holiday/Paid Time Off, plus additional days offered ( i.e., volunteer day, allowing you to give back to the community)

  • Retirement/Pension Plan

Health & Wellbeing
  • Medical, Critical Illness, and Life Insurance

  • Employee Assistance Programs

  • Best-in-class, family-friendly, and inclusive leave policies

Additional Benefits


The benefits /perks may vary depending on the nature of your employment with Bacardi, your work location, and are subject to change.
Some benefits may be subject to an employee contribution.
Some benefits may be fully or partially subsidized. Incentive plans are linked to the nature of your employment and can vary based on region, market, function or brand.

Skills Required

  • Experience working in the Spirits and/or Beverage industry
  • 2-3 years of experience in the Spirits and/or Beverage industry
  • Existing relationships within on-premise/off-premise channels (restaurants, sports bars, night clubs)
  • Strong interpersonal, presentation, and relationship management skills
  • Ability to create customer strategies, sell promotional programming, and develop business plans
  • Track activities and submit activity reports in a proprietary reporting tool
  • Proficient in Microsoft Word, Excel, PowerPoint, Outlook and internet navigation (advanced functions)
  • Manage T&E and monthly activation budgets
  • Willingness to work evenings and weekends and attend local events
  • Ability to analyze information, prepare reports, and prioritize time effectively
  • Based in San Jose, California
  • Bachelor's degree
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The Company
8,156 Employees
Year Founded: 1862

What We Do

Bacardi Limited is the world's largest privately held, family-owned international spirits company. For over seven generations, the company has managed the fermenting, distilling, aging, blending, and bottling processes of rum and other spirits. Its diverse portfolio comprises more than 200 brands and labels, including iconic names like Bacardí rum and Grey Goose vodka, distributing products to approximately 170 countries.

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