Who we are
Lightricks, an AI-first company, is revolutionizing how visual content is created. With a mission to bridge the gap between imagination and creation, Lightricks is dedicated to bringing cutting-edge technology to the creative and business spaces.
Our AI photo and video generation models, which power our apps and platforms including Facetune, Photoleap, Videoleap, and LTX Studio, allow creators and brands to leverage the latest research breakthroughs, offering endless control over their creative potential. Our influencer marketing platform, Popular Pays, provides creators the ability to monetize their work and offers brands opportunities to scale their content through tailored creator partnerships.
The Team & Role
The Product Marketing Managers at Lightricks play a pivotal role in shaping the strategies that introduce unique and engaging products to the market. This team leverages product insights and strategic marketing plans to align product features with market needs, thereby driving business growth. Within this dynamic department, ambitious and seasoned professionals thrive in collaborative efforts to launch and enhance our product lines.
As a B2C Product Marketing Manager, you will spearhead Go-to-Market (GTM) strategies and holistic marketing campaigns for exciting and innovative digital features for the acclaimed Facetune brand.
What you will be doing
- Work closely with product managers to align the product roadmap with marketing insights.
- Conducting industry research to carve out business opportunities and refine marketing strategies.
- Leading marketing initiatives that align with overarching business goals.
- Collaborating across various stakeholders to ensure cohesive implementation of strategies and objectives.
Your skills and experience
- Proven experience in a Product Marketing Manager role, preferably with exposure to B2C applications.
- Expertise in conducting digital marketing and brand campaigns, with a knack for influencer marketing.
- Strong professional English skills to cater to the U.S. market.
- A data-driven approach to crafting impactful marketing strategies.
- Ability to commute flexibly between offices in Haifa and Jerusalem would be beneficial.
- Passion for the beauty and makeup industry, with a flair for following and understanding emerging trends.
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What We Do
Lightricks, an AI-first company, is revolutionizing how visual content is created. With a mission to bridge the gap between imagination and creation, Lightricks is dedicated to bringing cutting-edge technology to the creative and business spaces.
Our AI photo and video generation models, which power our apps and platforms including Facetune, Photoleap, Videoleap, and LTX Studio, allow creators and brands to leverage the latest research breakthroughs, offering endless control over their creative potential. Our influencer marketing platform, Popular Pays, provides creators the ability to monetize their work and offers brands opportunities to scale their content through tailored creator partnerships.
Founded in 2013, Lightricks is backed by prominent investors including Goldman Sachs Growth Equity, Insight Partners, Viola Ventures, ClalTech, Greycroft, Hanaco Venture Capital, Altshuler Shaham Investment Holdings, Harel-Hertz Investment, Qumra Capital House, Migdal Insurance and Financial Holdings, Shavit Capital, and Stonebridge Partners who share our enduring commitment to driving the future of content creation.
