B2B SEO/AEO Expert

Posted Yesterday
Be an Early Applicant
11 Locations
Remote
Senior level
Artificial Intelligence • Information Technology
The Role
Own organic growth for ElevenLabs' B2B products (Agents, API, enterprise): drive low-volume, high-intent keyword strategy, AEO, build and ship pages (including programmatic sets), create content and FAQs, measure impact tied to pipeline, and partner with growth engineers and product marketing to turn launches and customer insights into revenue-driving organic assets.
Summary Generated by Built In
About ElevenLabs

ElevenLabs is an AI research and product company transforming how we interact with technology.

We launched in January 2023 with the first human-like AI voice model. Today, we serve millions of users and thousands of businesses - from fast-growing startups to large enterprises like Deutsche Telekom and Meta. Our investors are some of the world's most prominent, including Andreessen Horowitz, ICONIQ Growth and Sequoia. We've raised $781M in funding and our last valuation was $11B - multiples of 11, always.
We have expanded from voice into three main platforms:

  • ElevenAgents enables businesses to deliver seamless and intelligent customer experiences, with the integrations, testing, monitoring, and reliability necessary to deploy voice and chat agents at scale.

  • ElevenCreative empowers creators and marketers to generate and edit speech, music, image, and video across 70+ languages.

  • ElevenAPI gives developers access to our leading AI audio foundational models.

Everything we do is the result of the creativity and commitment of our team - builders doing the best work of their lives. We are researchers, engineers, and operators. IOI medalists and ex-founders. If you want to work hard and create lasting positive impact, we want to hear from you.

How we work
  • High-velocity: Rapid experimentation, lean autonomous teams, and minimal bureaucracy.

  • Impact not job titles: We don’t have job titles. Instead, it’s about the impact you have. No task is above or beneath you.

  • AI first: We use AI to move faster with higher-quality results. We do this across the whole company—from engineering to growth to operations.

  • Excellence everywhere: Everything we do should match the quality of our AI models.

  • Global team: We prioritize your talent, not your location.

What we offer
  • Innovative culture: You’ll be part of a generational opportunity to define the trajectory of AI, surrounded by a team pushing the boundaries of what’s possible.

  • Growth paths: Joining ElevenLabs means joining a dynamic team with countless opportunities to drive impact - beyond your immediate role and responsibilities.

  • Learning & development: ElevenLabs proactively supports professional development through an annual discretionary stipend.

  • Social travel: We also provide an annual discretionary stipend to meet up with colleagues each year, however you choose.

  • Annual company offsite: Each year, we bring the entire team together in a new location - past offsites have included Croatia and Italy.

  • Co-working: If you’re not located near one of our main hubs, we offer a monthly co-working stipend.

About the role

ElevenLabs is building the most advanced AI audio platform in the world. Millions of creators, developers, and businesses use our products, and organic search and our website are among the most important sources of new users and customers at the company.

That organic engine was built primarily for our Creative Platform and self-serve users. This role builds the B2B one.

We are looking for a B2B SEO/AEO Lead to own organic growth for the business buyer across everything we sell — our Agents platform, our developer and API products, and our enterprise offering. Agents is the most immediate opportunity and where you would start, but the mandate is the whole B2B surface: the low-volume, high-intent keywords business buyers actually search, the pages and content that capture them & our visibility inside ChatGPT, Gemini and other answer engines.

This is a hands-on, highly autonomous role. You will do your own keyword research, build and improve pages yourself, vibe code the tooling you need, write and direct content, and analyse your own impact.

The right person has done SEO for a B2B software company where the goal was pipeline rather than sessions. You are comfortable justifying a page with modest search volume because you know what those visitors are worth, and you are as comfortable with the AI search surface as with Google. You use AI as your primary means of production, and you have a quality bar high enough that it never shows.

What you will do
  • Own the low-volume, high-intent keyword universe for our B2B products — starting with Agents, then across API and enterprise

  • Own AEO and the approach to measuring it effectively

  • Build and ship pages yourself and with the help of growth engineers, including programmatic page sets across verticals, use cases and comparison intents

  • Turn new product launches, use cases and customer stories into pages, FAQs and content, working directly with our product marketing managers

  • Help direct the B2B half of our content calendar with our Growth Content Writer

  • Build the reporting that makes B2B organic impact legible, and report it in pipeline

Requirements
  • Experience owning SEO for a B2B software company

  • Strong keyword judgment at the bottom of the funnel

  • Hands-on and independent: comfortable working with AI tools, vibe coding, improving existing tooling & shipping fast

  • Real, current experience improving visibility in AI search

  • Comfortable with content: you can write, brief and edit to a high standard

Bonus
  • Programmatic SEO at scale

  • Experience marketing to both developers and business buyers

  • Experience in voice AI, CX, contact centre, or developer tools categories

  • Experience working alongside a B2B sales team and translating buyer conversations into content

  • Multi-language and international SEO

  • A portfolio of side projects, automations or programmatic sites you have launched

Growth potential

We believe in hiring the best talent in the world to make an impact in the right role at the right time. At ElevenLabs, strong performance creates opportunities for growth. Here are some of the career paths you can expect after excelling in this role:

  • Own B2B organic growth as a function, with a team of writers and page builders

  • Lead the strategy and technical direction for organic and AI search across all of ElevenLabs

  • Expand into broader ownership of the B2B growth funnel

  • Take ownership of company-level acquisition and pipeline metrics

Location

This role is remote and can be executed globally. If you prefer, you can work from our offices in London, New York, Madrid, Warsaw and many more.

#LI-Remote

Skills Required

  • Experience owning SEO for a B2B software company
  • Strong keyword judgment at the bottom of the funnel
  • Hands-on and independent: comfortable using AI tools, vibe coding, improving tooling and shipping fast
  • Real, current experience improving visibility in AI search (answer engines)
  • Comfortable with content: able to write, brief, and edit to a high standard
  • Programmatic SEO at scale
  • Experience marketing to both developers and business buyers
  • Experience in voice AI, CX, contact centre, or developer tools categories
  • Experience working alongside a B2B sales team and translating buyer conversations into content
  • Multi-language and international SEO
  • A portfolio of side projects, automations, or programmatic sites launched
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The Company
HQ: New York, New York
193 Employees
Year Founded: 2023

What We Do

ElevenLabs is an AI Audio research and deployment company. Our research team develops AI Audio models that generate realistic, versatile and contextually-aware speech and sound effects. Our product team makes these models accessible for everyday users, prosumers, and businesses to create & localize content. Our technology is used to voice audiobooks and news articles, animate video game characters, help in film pre-production, automate localization processes in entertainment, create dynamic audio content for social media and advertising, and train medical professionals. It has also given back voices to those who have lost them and helped individuals with accessibility needs in their daily lives. For more information, visit www.elevenlabs.io

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