B2B Marketing

Posted 2 Days Ago
Be an Early Applicant
Toronto, ON, CAN
Hybrid
109K-158K Annually
Mid level
Blockchain • Fintech • Payments • Consulting • Cryptocurrency • Cybersecurity • Quantum Computing
We are a global technology company in the payments industry.
The Role
The Manager of Product Portfolio Marketing will define and execute marketing strategies for the Security Solutions portfolio, focusing on messaging, product launches, and competitive analysis.
Summary Generated by Built In
Our Purpose
Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we're helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.
Title and Summary
B2B Marketing
Manager, Product Portfolio Marketing - RF#127
Portfolio: Security Solutions
Job Summary:
We are seeking a results-driven and experienced Manager of Product Portfolio Marketing to support leading the marketing strategy for one of our key Services Portfolios. Reporting to Director of Product Portfolio Marketing - Security Solutions, this role is critical in defining, executing, and managing the marketing approach for the portfolio. The Manager will collaborate closely with the Director and cross-functional teams, including product management, sales, and regional marketing, to ensure that the portfolio's value propositions and differentiators resonate with target audiences and drive business growth. The ideal candidate will have a strong understanding of product lifecycle management, competitive positioning, and market trends, as well as experience developing tailored marketing strategies for diverse customer segments.
Key Responsibilities:• Support Director in development of compelling messaging and value propositions that differentiate the portfolio in the market. Conduct regular competitive analysis and customer research to refine positioning and ensure alignment with market trends and needs.• Support the execution of product launches and campaigns, defining the GTM playbook for the portfolio and collaborating with integrated marketing teams to translate product features into customer-focused messaging that resonates with specific buyer personas.• Manage and maintain key marketing assets including product portfolio matrix and buying group/ persona information
Qualifications:• Proven experience in product marketing, preferably in a B2B payments environment. • Knowledge of cyber security landscape• Experience working with cross-functional teams, including product, sales, and regional marketing teams.• Strong understanding of competitive product positioning and crafting compelling value propositions. • Experience delivering and assessing creative content across channels including presentations, sales materials, digital, videos.
Mastercard is a merit-based, inclusive, equal opportunity employer that considers applicants without regard to gender, gender identity, sexual orientation, race, ethnicity, disabled or veteran status, or any other characteristic protected by law. We hire the most qualified candidate for the role. In the US or Canada, if you require accommodations or assistance to complete the online application process or during the recruitment process, please contact [email protected] and identify the type of accommodation or assistance you are requesting. Do not include any medical or health information in this email. The Reasonable Accommodations team will respond to your email promptly.
Corporate Security Responsibility
All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:
  • Abide by Mastercard's security policies and practices;
  • Ensure the confidentiality and integrity of the information being accessed;
  • Report any suspected information security violation or breach, and
  • Complete all periodic mandatory security trainings in accordance with Mastercard's guidelines.

In line with Mastercard's total compensation philosophy and assuming that the job will be performed in Canada, the successful candidate will be offered a competitive pay based on location, experience and other qualifications for the role and may be eligible to participate in a discretionary annual incentive program. This posting reflects one or more current openings on our team.
Pay Ranges
Toronto, Canada: $109,000 - $158,000 CAD

Top Skills

B2B Marketing
Cybersecurity
Digital Content Development
Product Portfolio Marketing

What the Team is Saying

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The Company
HQ: Purchase, NY
38,800 Employees
Year Founded: 1966

What We Do

Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re building a resilient economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.

Why Work With Us

We live the Mastercard Way: creating value in the communities we touch, growing together through the opportunities we see, and moving fast to innovate and scale. Our collaborative culture and our passionate people are the key to what we do, driving meaningful change as one team and connecting everyone to priceless possibilities.

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Hybrid Workspace

Employees engage in a combination of remote and on-site work.

In our ongoing workplace evolution, we’ve introduced hybrid work, Work-From-Elsewhere Weeks and Meeting-Free Days.

Typical time on-site: 3 days a week
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