B2B Growth Marketer - Canada

Posted 24 Days Ago
Be an Early Applicant
Hiring Remotely in Canada
Remote
Senior level
Artificial Intelligence • Information Technology
The Role
Owner of B2B demand generation in Canada: build integrated campaigns (ABM, content, events, webinars, partner/customer marketing, outbound), localize global messaging, partner with sales and product teams, and own pipeline generation and performance through data-driven experimentation.
Summary Generated by Built In
About ElevenLabs

ElevenLabs is an AI research and product company transforming how we interact with technology.

We launched in January 2023 with the first human-like AI voice model. Today, we serve millions of users and thousands of businesses - from fast-growing startups to large enterprises like Deutsche Telekom and Meta. Our investors are some of the world's most prominent, including Andreessen Horowitz, ICONIQ Growth and Sequoia. We've raised $781M in funding and our last valuation was $11B - multiples of 11, always.
We have expanded from voice into three main platforms:

  • ElevenAgents enables businesses to deliver seamless and intelligent customer experiences, with the integrations, testing, monitoring, and reliability necessary to deploy voice and chat agents at scale.

  • ElevenCreative empowers creators and marketers to generate and edit speech, music, image, and video across 70+ languages.

  • ElevenAPI gives developers access to our leading AI audio foundational models.

Everything we do is the result of the creativity and commitment of our team - builders doing the best work of their lives. We are researchers, engineers, and operators. IOI medalists and ex-founders. If you want to work hard and create lasting positive impact, we want to hear from you.

How we work
  • High-velocity: Rapid experimentation, lean autonomous teams, and minimal bureaucracy.

  • Impact not job titles: We don’t have job titles. Instead, it’s about the impact you have. No task is above or beneath you.

  • AI first: We use AI to move faster with higher-quality results. We do this across the whole company—from engineering to growth to operations.

  • Excellence everywhere: Everything we do should match the quality of our AI models.

  • Global team: We prioritize your talent, not your location.

What we offer
  • Innovative culture: You’ll be part of a generational opportunity to define the trajectory of AI, surrounded by a team pushing the boundaries of what’s possible.

  • Growth paths: Joining ElevenLabs means joining a dynamic team with countless opportunities to drive impact - beyond your immediate role and responsibilities.

  • Learning & development: ElevenLabs proactively supports professional development through an annual discretionary stipend.

  • Social travel: We also provide an annual discretionary stipend to meet up with colleagues each year, however you choose.

  • Annual company offsite: Each year, we bring the entire team together in a new location - past offsites have included Croatia and Italy.

  • Co-working: If you’re not located near one of our main hubs, we offer a monthly co-working stipend.

About the role

We're looking for a senior B2B Growth Marketer to build and scale demand generation for ElevenLabs in Canada. This is a hands-on, in-country role focused on generating enterprise pipeline, growing our brand with technical buyers, and creating programs that become benchmarks for B2B marketing in AI.

As our first marketing hire in Canada, your work will shape how Canadian businesses discover, evaluate, and adopt ElevenLabs. The goal is to build repeatable marketing engines that make ElevenLabs the top choice for every enterprise.

What you'll do
  • Build integrated B2B marketing campaigns end to end across Canada's priority industries from strategy and messaging through execution and measurement.

  • Localize and execute programs across ABM, content, events, webinars, partner/customer marketing, executive branding, product launches, and outbound - choosing the right channel for the problem rather than owning a single function.

  • Adapt global campaigns and messaging for the Canadian market, and feed local insights (buyer behavior, competitive dynamics, regulatory context) back to the global team.

  • Partner closely with local sales and the global product marketing, growth, and design teams to keep messaging consistent and execute high-impact campaigns.

  • Own pipeline generation and campaign performance for the market, using data to measure results, run experiments, and continuously improve what works.

Requirements
  • 5 to 7 years of experience at a high-growth technology company - you've built and scaled B2B demand generation programs that created measurable enterprise pipeline, and you know what moved the needle.

  • Ownership Pedigree: You have implemented growth and marketing projects from start to finish and held yourself accountable for the ROI.

  • Deep knowledge of the Canadian market: its enterprise buyers, media landscape, and business culture, ideally with an existing network.

  • Work well without much process. This role spans multiple marketing functions and needs someone who sets priorities, spots opportunities, and moves quickly as our first marketer in the market.

  • Relentless commitment to excellence — a high bar for quality, clarity, and impact.

  • Curious about AI, follows the technology ecosystem closely, and has exceptional judgment on what makes marketing stand out.

#LI-Remote

We are an equal opportunity employer and do not discriminate on the basis of race, religion, national origin, gender, sexual orientation, age, veteran status, disability or other legally protected statuses.

Skills Required

  • 5 to 7 years of experience at a high-growth technology company, building and scaling B2B demand generation programs that created measurable enterprise pipeline
  • Deep knowledge of the Canadian market including enterprise buyers, media landscape, and business culture
  • Existing network in the Canadian market
  • Ability to work autonomously without much process, set priorities, spot opportunities, and move quickly across multiple marketing functions
  • Relentless commitment to excellence with high bar for quality, clarity, and impact
  • Curiosity about AI, follows the technology ecosystem closely, and exceptional judgment on what makes marketing stand out
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The Company
HQ: New York, New York
193 Employees
Year Founded: 2023

What We Do

ElevenLabs is an AI Audio research and deployment company. Our research team develops AI Audio models that generate realistic, versatile and contextually-aware speech and sound effects. Our product team makes these models accessible for everyday users, prosumers, and businesses to create & localize content. Our technology is used to voice audiobooks and news articles, animate video game characters, help in film pre-production, automate localization processes in entertainment, create dynamic audio content for social media and advertising, and train medical professionals. It has also given back voices to those who have lost them and helped individuals with accessibility needs in their daily lives. For more information, visit www.elevenlabs.io

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