This is a remote position.
We are looking for a B2B Growth & Funnel Manager to help us improve and fix our marketing and sales funnel.
This is not a traditional lead-generation role. Our goal is not simply to generate more leads, but to improve the quality of leads, customer experience, and conversion journey.
You will work across Marketing, Sales, Website, Content, and Reporting to identify problems, propose solutions, coordinate implementation, and measure results.
We are looking for someone who is commercially minded, organized, creative, analytical, and comfortable managing projects.
Funnel & Lead Quality
- Analyze our marketing and sales funnel and identify bottlenecks
- Work with Sales to understand what makes a high-quality lead
- Improve lead qualification, forms, and customer journeys
- Develop ideas to reduce poor-fit leads and improve qualified opportunities
- Improve the handoff between Marketing and Sales
- Review our website from a potential customer's perspective
- Identify opportunities to improve UX, messaging, forms, CTAs, and landing pages
- Come up with and coordinate A/B tests and conversion improvements
- Work with our developers and designers to implement changes
- Use analytics and user behavior to understand what is working
- Develop detailed customer case studies and success stories
- Improve website content and messaging so prospects better understand Awisee
- Work with existing and previous clients to obtain testimonials, case studies, and permission to display client logos
- Identify content gaps based on sales and customer feedback
- Work closely with Sales to identify marketing and funnel improvements
- Create better sales and marketing materials
- Prepare clear campaign and client reports
- Turn data into useful insights and recommendations
- Explore and implement reporting tools such as Databox or similar platforms
- Take ownership of funnel improvement projects from idea to implementation
- Coordinate Marketing, Sales, Content, Design, and Development
- Manage priorities, timelines, and follow-ups
- Measure results and continuously improve what we do
RequirementsWhat We're Looking For
Experience in one or more of:
- B2B marketing
- Growth marketing
- Marketing operations
- Product marketing
- Conversion optimization
- Sales enablement
- Marketing project management
- B2B SaaS / technology
You should be:
- Strong at understanding marketing and sales funnels
- Highly organized and good at managing projects
- Analytical and comfortable working with data
- A good communicator and writer
- Comfortable working with Sales, Marketing, Design, and Development
- Proactive and willing to identify problems and propose solutions
- Comfortable speaking with clients
- Curious about why people convert, don't convert, or become poor-fit leads
Skills Required
- Experience in B2B marketing, growth marketing, marketing operations, product marketing, conversion optimization, sales enablement, marketing project management, or B2B SaaS/technology
- Strong understanding of marketing and sales funnels
- Highly organized with project management skills
- Analytical and comfortable working with data
- Strong communication and writing skills
- Comfort working with Sales, Marketing, Design, and Development teams
- Proactive approach to identifying problems and proposing solutions
- Comfort speaking with clients
- Curiosity about conversion behavior and poor-fit leads
What We Do
AWISEE is a global digital marketing agency founded in 2018, specializing in SEO, Digital PR, and KOL and influencer marketing. It helps brands enter or expand in new markets through short-term visibility strategies and long-term growth solutions. Operating across Europe, North America, Asia, and the Middle East, the agency serves technology, SaaS, fintech, e-commerce, crypto, iGaming, and travel businesses worldwide.
