AVP of Sales

Posted One Month Ago
Be an Early Applicant
Wilmington, DE, USA
In-Office
Expert/Leader
Other
The Role
Leads and develops an outside sales team by coaching representatives, monitoring KPIs, supporting live deals, managing schedules and lead distribution, and enforcing performance standards. Uses Power BI and company systems to identify trends, improve results, and maintain accountability. Responsibilities also include hiring, onboarding, performance reviews, payroll and scheduling tracking, financing support, and collaboration with HR and senior leadership. Roofing, home improvement, or construction sales experience is required.
Summary Generated by Built In

Modern Exteriors – A Workplace You'll Love

Modern Exteriors is one of the fastest-growing roofing companies in the United States. As a veteran-owned organization, we combine a fun, team-oriented culture with a high-performance, results-driven environment.

We invest heavily in our people, promote based on performance, and provide opportunities for our leaders to grow alongside the company.

Position Overview

Modern Exteriors is seeking an experienced and results-driven Assistant Vice President (AVP) of Outside Sales to help lead the day-to-day performance, development, and operations of our Outside Sales team.

Working directly under senior sales leadership, the AVP is responsible for coaching and developing representatives, monitoring performance, managing daily sales operations, providing live deal support, and maintaining accountability across the office.

This is a hands-on leadership position for someone who understands sales numbers, recognizes trends, develops people, and knows how to take action before performance declines.

Key Responsibilities

  • Lead, coach, and develop Outside Sales representatives.
  • Monitor office performance numbers daily.
  • Track key sales metrics including close percentage, demo rate, cancellations, NSLI, PPS, deals, and revenue.
  • Use Power BI and company reporting tools to identify trends and areas for improvement.
  • Provide live T.O. coaching and support representatives during active sales opportunities.
  • Manage the daily sales schedule and ensure fair and effective lead distribution.
  • Maintain strong working knowledge of JobNimbus, including measurements, estimates, proposals, pricing, agreements, and deal submission.
  • Support representatives with financing options, approvals, dealer fees, and financing portal troubleshooting.
  • Conduct individual coaching sessions, team meetings, and performance reviews.
  • Participate in interviewing, hiring, onboarding, and developing new representatives.
  • Maintain accurate pacing, scheduling, payroll, and performance tracking through Google Sheets and company systems.
  • Partner with HR and senior leadership on performance management, write-ups, and PIPs when necessary.
  • Communicate company expectations and process changes clearly and consistently.
  • Hold representatives accountable to company standards while maintaining a positive, performance-driven culture.

Leadership Expectations

A successful AVP is expected to know their office numbers every day and understand the behaviors behind those numbers.

Our leaders are expected to:

  • Respond quickly when representatives need support.
  • Prepare for meetings and coaching sessions.
  • Hold standards consistently and fairly.
  • Coach the process—not just the result.
  • Identify trends and address problems early.
  • Communicate clearly and maintain accountability.
  • Develop representatives toward independent success.

What We're Looking For

  • Proven leadership experience in outside or in-home sales.
  • Strong sales coaching and team-development experience.
  • Ability to understand and manage sales KPIs and performance trends.
  • Strong closing, objection-handling, and negotiation skills.
  • Comfortable working with CRM platforms, performance dashboards, and Google Sheets.
  • Strong communication, organization, and leadership skills.
  • Ability to coach representatives while also holding them accountable.
  • Roofing, home improvement, or construction sales experience is required.

Benefits & Career Growth

  • Health, dental, and vision insurance
  • Paid holidays
  • Career advancement opportunities
  • Leadership development
  • Performance-based growth
  • High-energy, team-driven culture
  • Opportunity to grow with a rapidly expanding company

If you're a proven sales leader who enjoys developing people, analyzing performance, solving problems, and building high-performing teams, we want to hear from you.

Apply today to join Modern Exteriors as an Assistant Vice President of Outside Sales.

Benefits:

  • Dental insurance
  • Health insurance
  • Vision insurance

Ability to Commute: Wilmington, DE 19809 (Required)

Willingness to travel: 25% (Preferred)

Work Location: In person

Willingness to travel: 25% (Preferred)

Work Location: In person

Skills Required

  • Proven leadership experience in outside or in-home sales
  • Strong sales coaching and team-development experience
  • Ability to understand and manage sales KPIs and performance trends
  • Strong closing, objection-handling, and negotiation skills
  • Comfort working with CRM platforms, performance dashboards, and Google Sheets
  • Strong communication, organization, and leadership skills
  • Ability to coach representatives while holding them accountable
  • Roofing, home improvement, or construction sales experience
  • Willingness to travel up to 25%
  • Ability to commute to Wilmington, Delaware
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The Company
HQ: Springfield, MO
49 Employees
Year Founded: 2024

What We Do

Modern Exteriors is a Delaware-based residential roofing company serving homeowners within roughly 50 miles of Wilmington across Northern Delaware, southeast Pennsylvania, southern New Jersey, and northern Maryland. It engineers complete, energy-efficient roofing systems and provides shingle-roof installation, roof repair and maintenance, custom gutter installation, and attic-insulation services. The company emphasizes building science, transparent estimates, clean jobsites, warranties, and licensed, insured professional work.

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