Where Ambition Meets Innovation
Build a career that matches all your initiative with an impressive dose of innovation. From cutting-edge resources and a collaborative environment to the freedom to make an impact and more, you’ll find the ingredients you need at LPL Financial to shape your success while helping clients pursue their financial goals.
Job Overview:The AVP, Insurance Solutions & Advisor Enablement is responsible for driving advisor adoption, competency, and execution of insurance solutions across the East Coast. This role focuses on delivering training, developing playbooks, and supporting advisors throughout the insurance sales lifecycle. The position plays a critical role in translating strategy into execution by equipping advisors with the tools, knowledge, and support needed to successfully integrate insurance into holistic client planning.
Responsibilities:1. Advisor Enablement & Sales Support
Serve as a key resource to educate advisors on insurance products and planning strategies
Facilitate case engagement by coordinating introductions to BGA case designers
Increase advisor utilization by improving confidence and fluency in insurance conversations
Promote adoption of best practices and repeatable sales processes
2. Training & Content Development
Lead webinars, workshops, and training programs across East Coast regions
Develop and maintain playbooks tailored to different affiliation models
Create scalable sales tools, conversation guides, and educational materials
Present insurance solutions at Home Office Visits (Fort Mill)
Reinforce alignment with holistic wealth planning frameworks
3. Sales Execution & Coordination
Coordinate joint sales campaigns and wholesaler engagement with BGA partners
Support execution across the insurance sales lifecycle, from opportunity identification to case submission
Ensure effective handoffs between advisors and BGA teams
Monitor pipeline activity and identify opportunities to improve conversion and placement rates
4. Partner Collaboration & Feedback Loop
Support BGA and carrier relationship management through field insights and execution feedback
Identify trends in advisor behavior, client needs, and service gaps
Collaborate with partners to enhance support models and advisor experience
Assist in refining wholesaler coverage and engagement strategies
5. Internal Alignment & Stakeholder Engagement
Partner with Success Managers and internal leaders to drive advisor engagement
Ensure consistent messaging and positioning of insurance solutions
Align enablement efforts with firm-wide wealth management priorities
Support cross-functional initiatives with marketing, compliance, and operations teams
6. Growth Initiatives & Continuous Improvement
Assist in strategic initiatives to expand insurance offerings and advisor adoption
Identify opportunities to improve tools, workflows, and advisor experience
Contribute to scaling best practices across regions and advisor segments
We’re looking for strong collaborators who deliver exceptional client experiences and thrive in fast-paced, team-oriented environments. Our ideal candidates pursue greatness, act with integrity, and are driven to help our clients succeed. We value those who embrace creativity, continuous improvement, and contribute to a culture where we win together and create and share joy in our work.
Requirements:7–10 years of experience in insurance sales, advisor support, or wholesaling within a BD or RIA environment
3-5 years delivering training, education, and sales enablement programs
Strong understanding of insurance planning strategies and product solutions
Proven ability to work with financial advisors and influence behavior
Excellent communication, presentation, and relationship management skills
Professional designations such as CLU, ChFC, CFP, or other insurance and financial planning credentials are preferred.
Familiarity with advisor technology platforms, CRM systems, and sales analytics tools used to drive engagement and business growth.
Pay Range:
$106,605.00 - $177,572.00Actual base salary varies based on factors, including but not limited to, relevant skill, prior experience, education, base salary of internal peers, demonstrated performance, and geographic location. Additionally, LPL Total Rewards package is highly competitive, designed to support your success at work, at home, and at play – such as 401K matching, health benefits, employee stock options, paid time off, volunteer time off, and more. Your recruiter will be happy to discuss all that LPL has to offer!
Company Overview:
LPL Financial Holdings Inc. (Nasdaq: LPLA) is among the fastest growing wealth management firms in the U.S. As a leader in the financial advisor-mediated marketplace(6) , LPL supports over 32,000 financial advisors and the wealth management practices of approximately 1,100 financial institutions, servicing and custodying approximately $2.3 trillion in brokerage and advisory assets on behalf of approximately 8 million Americans. The firm provides a wide range of advisor affiliation models, investment solutions, fintech tools and practice management services, ensuring that advisors and institutions have the flexibility to choose the business model, services, and technology resources they need to run thriving businesses. For further information about LPL, please visit www.lpl.com.
At LPL, independence means that advisors and institution leaders have the freedom they deserve to choose the business model, services, and technology resources that allow them to run a thriving business. They have the flexibility to do business their way. And they have the freedom to manage their client relationships, because they know their clients best. Simply put, we take care of our advisors and institutions, so they can take care of their clients.
For further information about LPL, please visit www.lpl.com.
Join the LPL team and help us make a difference by turning life’s aspirations into financial realities. Please log in or create an account to apply to this position. Principals only. EOE.
Information on Interviews:
LPL will only communicate with a job applicant directly from an @lplfinancial.com email address and will never conduct an interview online or in a chatroom forum. During an interview, LPL will not request any form of payment from the applicant, or information regarding an applicant’s bank or credit card. Should you have any questions regarding the application process, please contact LPL’s Human Resources Solutions Center at (855) 575-6947.
EAC 5.19.26
Skills Required
- 7-10 years of experience in insurance sales, advisor support, or wholesaling within a BD or RIA environment
- 3-5 years delivering training, education, and sales enablement programs
- Strong understanding of insurance planning strategies and product solutions
- Proven ability to work with financial advisors and influence behavior
- Excellent communication, presentation, and relationship management skills
- Willingness to travel across the East Coast and attend Home Office visits in Fort Mill
- Professional designations such as CLU, ChFC, CFP, or other insurance and financial planning credentials
- Familiarity with advisor technology platforms, CRM systems, and sales analytics tools
LPL Financial Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about LPL Financial and has not been reviewed or approved by LPL Financial.
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Retirement Support — Retirement programs include a company 401(k) match that is frequently highlighted as a strong component of total rewards. Feedback suggests these features meaningfully enhance long‑term financial value.
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Equity Value & Accessibility — An employee stock purchase plan with a meaningful discount and lookback is highlighted as accessible ownership. Feedback suggests the plan adds tangible upside beyond base salary.
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Parental & Family Support — Paid parental leave has been expanded alongside family‑building and adoption support. Feedback suggests these benefits compare well to large‑employer standards.
LPL Financial Insights
What We Do
Financial advice is changing, and at LPL Financial, we’re at the forefront. We’re building a future where advisors can—with no friction or complexity, as simple as turning the dials—pick the business model, services, technology, and product mix that best meet their clients’ needs. With one platform, one sign-on, and one team to call, you can take your business anywhere you want it to go. There are no limits to your growth, and we’ll partner with you every step of the way. Your greatness is our goal. LPL Financial is a leader in the retail financial advice market and the nation’s largest independent broker/dealer*. We serve independent financial advisors and financial institutions, providing them with the technology, research, clearing and compliance services, and practice management programs they need to create and grow thriving practices. LPL enables them to provide objective guidance to millions of American families seeking wealth management, retirement planning, financial planning and asset management solutions. LPL.com Securities and Advisory Services offered through LPL Financial. A registered investment advisor, Member FINRA/SIPC.






