The AVP, Data Capability & Activation is a senior leadership role accountable for translating the enterprise data strategy into measurable business outcomes. This role owns the enterprise data roadmap, the formal demand intake and prioritization process, and the data activation model that ensures analytics and AI investments are value‑led, properly sequenced, and executed with discipline across the organization.
What you will do:
Own and continuously evolve the enterprise data roadmap, aligning initiatives to corporate strategy, AI priorities, and platform modernization goals.
Own enterprise data strategy refinement and decision frameworks, ensuring clear articulation of strategic priorities and establishing consistent, transparent decision‑making principles for data and AI investments across the organization.
Establish and chair a formal enterprise intake and prioritization process, balancing value, readiness, risk, and capacity.
Provide executive‑level direction and decision‑making on trade‑offs across competing data and AI initiatives.
Lead and develop a leadership team including the Data Roadmap Lead and Data Product Managers.
Partner closely with IT, Data Engineering, Data Science, and Governance leaders to ensure clear separation of strategy, roadmap, and delivery accountability.
Act as a senior convener with SVP/VP stakeholders to resolve conflicts and ensure enterprise alignment.
Drive adoption of shared data platforms, products, and standards through change management and data literacy initiatives.
What you will bring:
12+ years of progressive experience in data, analytics, digital, or technology leadership roles.
Demonstrated experience leading enterprise‑scale transformation initiatives.
Strong executive presence with the ability to influence senior leaders across business and technology.Deep understanding of modern data platforms, analytics ecosystems, and AI enablement models.
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We may use artificial intelligence tools as part of our recruitment process to assist in the initial screening of resumes. All hiring decisions, including candidate evaluation, selection, and disposition, are made by human recruiters.
About Us
Canadian Tire Corporation, Limited (“CTC”) is one of Canada’s most admired and trusted companies. With more than 90 Owned Brands, over 1,600 retail locations, financial services, exemplary e-commerce capabilities, and exciting market-leading merchandising strategies. We dream big and work as one to innovate with purpose for our customers at every level of our business, investing in new technologies and products, and doubling down on top talent to drive the company forward. We offer competitive salaries and wages to CTC employees, as well as store discounts, supported learning through our Triangle Learning Academy, Canadian Tire Profit Sharing, and retirement and savings programs for eligible employees. As part of our enhanced flex benefits program, we offer mental health benefits in the amount of $5,000 per year for benefits-eligible employees and their families, including total well-being, and mental health tools and resources for all employees. Join us in helping to make life in Canada better through living and working our Core Values: we are innovators and entrepreneurs at our core, outcomes drive us, inclusion is a must, we are stronger together and we take personal responsibility. It is an especially exciting time to join CTC and its family of companies where career opportunities are wide-ranging! Join us, where there's a place for you here.
Our Commitment to Diversity, Inclusion and Belonging
We are committed to fostering an environment where belonging thrives, and diversity, inclusion and equity are infused into everything we do. We believe in building an organizational culture where people are consistently treated with dignity while respecting individual religion, nationality, gender, race, age, perceived ability, spoken language, sexual orientation, and identification. We are united in our purpose of being here to help make life in Canada better.
Accommodations
We stand firm in our Core Value that inclusion is a must. We welcome and encourage candidates from equity-seeking groups such as people who identify as racialized, Indigenous, 2SLGBTQIA+, women, people with disabilities, and beyond. Should you require any accommodation in applying for this role, or throughout the interview process, please make them known when contacted and we will work with you to help meet your needs.
Skills Required
- 12+ years of progressive experience in data, analytics, digital, or technology leadership roles.
- Demonstrated experience leading enterprise-scale transformation initiatives.
- Strong executive presence with ability to influence senior business and technology leaders.
- Deep understanding of modern data platforms, analytics ecosystems, and AI enablement models.
- Proven experience establishing and chairing formal intake, prioritization, and decision frameworks for data/AI investments.
- Experience leading and developing senior data/product leaders and partnering closely with IT, Data Engineering, Data Science, and Governance.
What We Do
Canadian Tire Corporation, Limited (“CTC”) is one of Canada’s most admired and trusted companies. With world-class owned brands and exciting market-leading merchandising strategies, we are continually innovating with purpose: to be there for Canadians from coast-to-coast. We are a group of companies that includes a retail segment, a financial services division and CT REIT. Our retail business is led by Canadian Tire, which was founded in 1922 and provides Canadians with products for life in Canada across its Living, Playing, Fixing, Automotive and Seasonal & Gardening categories. Party City, PartSource and Gas+ are key parts of the Canadian Tire network. Our retail segment also includes Mark's, a leading source for casual and industrial wear, Pro Hockey Life, a hockey speciality store catering to elite athletes, and SportChek, Hockey Experts, Sports Experts, and Atmosphere, which offer the best active wear brands. Our 1,700 retail and gasoline outlets are supported and strengthened by our Financial Services division and the tens of thousands of people employed across the country by our Company, local Dealers, franchisees and petroleum retailers. In addition, CTC owns and operates Helly Hansen, a leading technical outdoor brand based in Oslo, Norway. CTC is an integral part of the communities in which we operate and our legacy of community support, through national and local programs, is initiated and executed by our Corporation, Dealers, franchisees, store operators and employees. Since 2005, our Canadian Tire Jumpstart Charities has been helping kids overcome financial and accessibility barriers to sport and recreation in an effort to provide inclusive play for all kids of all abilities. For more information, visit corp.canadiantire.ca.
