As an Aviator, you will take part in a 12-month immersive experience in the Red Bull On Premise world. You will learn face-to-face sales, relationship-building tactics, execution methods, and event activation standards within all On Premise settings like bars, clubs, restaurants, hospitality, catering, food service, events, and festivals. Reporting to a Regional On Premise Manager, you will grow the business and represent Red Bull in your area by developing important customer relations and securing the availability and visibility of Red Bull at point-of-sale. Your main priorities will be learning how to manage accounts across all the segments of On Premise and maximizing Red Bull’s presence within your territory. This is a unique opportunity to impact a growing, global brand.
LOCATION
This role is available in multiple locations within each region. This application is for the Aviator Program – On Premise Sales Trainee – Northeast and will be based out of one of these cities: Boston, MA, New York City – Brooklyn, New York City – Manhattan, Philadelphia, PA, or Washington D.C.
Job DescriptionSALES & RELATIONSHIPS
Strengthen our long-term professional relationships with existing on premise accounts and create new partnerships with industry influencers
Learn how to use sales and negotiation to increase earnings for both customers and Red Bull, surpassing prior marketing sales targets
Negotiate partnership agreements
Learn strategies for expanding distribution, visibility, and execution in the market
Bring the brand to life at the trendiest restaurants and bars, top clubs, major festivals, exclusive events, and in the extended On Premise universe of catering and food service accounts
Analyze sales data to gain insights, shaping plans for customers and the territory
EXECUTION & BRAND REPRESENTATION
Learn the brand, what we have to offer, and what makes us unique
Manage multiple accounts
Implement On-Premise sales and marketing strategies tailored to your region
Take a hands-on approach: set up coolers, infrastructure, and point-of-sale materials
Build your personal reputation and learn how to represent the brand in a positive way
Practice how to make a lasting first impression, and how to differentiate yourself from other sales reps
Learn Red Bull’s Brand Personality Attributes, what they mean for you, and how they will guide you in daily customer interactions
Fluent in English; additional languages an advantage
Previous experience in CPG/sales, through work experience or internships
Experience in the beverage industry, gastronomy, hospitality and catering, marketing, sales, or as your own boss
Navigation of custom and standard Microsoft Office applications
Open to working flexible hours, evenings, weekends, and some holidays
Must be at least 21 years of age to satisfy the responsibilities of this job
Must have a valid U.S. Driver's License
Additional InformationThe salary for this position is $70,000. The base pay range is subject to change and may be modified.
Our current Benefits include: Comprehensive Medical, Dental and Vision Plans, 401k Match, Family Leave, PTO & Paid Holiday Schedule, Pet, Legal, and Life Insurance, Tuition Reimbursement (Benefits listed may vary depending on the nature of your employment and/or work location).
Red Bull North America, Inc. is an Equal Opportunity Employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, veteran status, age, or any other classification protected by Federal, state, or local law.
Red Bull Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Red Bull and has not been reviewed or approved by Red Bull.
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Healthcare Strength — Health coverage is characterized by comprehensive medical, dental, and vision plans alongside robust mental health access, including up to 25 free coaching/therapy sessions and digital physical therapy. Wellness initiatives such as gym subsidies, on-site fitness classes, and Fit For Flight further enhance overall healthcare value.
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Parental & Family Support — Family supports include paid family leave, incentives for healthy pregnancies, coverage for doulas/midwives, free breast milk shipment, and caregiving resources like subsidized back-up care. Adoption and surrogacy reimbursement up to $25,000 and parenting support tools broaden accessibility across family stages.
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Leave & Time Off Breadth — Paid time off is positioned as generous, typically ranging from 20–30 days annually, with Red Bull North America noted at 36 days. A paid holiday schedule complements vacation and leave options.
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What We Do
Red Bull Gives Wiiings to People and Ideas. This has driven us – and all we do – since 1987. Today, Red Bull operates in over 170 countries, selling more than 12 billion cans annually and growing! Above all, our people remain the essential ingredient in bringing the Red Bull brand to life. Check out our open roles to become part of the world of Red Bull. Most jobs take energy, ours give it. Check out our open roles to become part of the world of Red Bull – jobs.redbull.com
