Avene Product manager

Posted 10 Days Ago
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Seoul
In-Office
Mid level
Healthtech • Pharmaceutical • Manufacturing
The Role
The Avene Product Manager will develop local marketing strategies, implement omni-channel marketing plans, and measure performance while collaborating with sales and digital marketing teams.
Summary Generated by Built In
Who we are ?

Pierre Fabre is a French Pharmaceutical and Dermocosmetic company.

Our group has 60 years of history and we started a business in Korea from 2013.

Now 4 brand (Rene Furterer, Avene, Klorane and Ducray) proudcts are sold in different channels in Korea.

Your mission

In close collaboration with sales teams, Digital marketing & e-retail (depending on the subsidiary) for your area :
- Participate in the development of a local marketing strategy
- Adapt consumer/health professional profiles targeted by the brand/franchise/product line to the local market and define their journeys and transform them into a local marketing plan to develop sales
- Take responsibility for implementing the omni-channel marketing activation plan in your area and monitor its application in relation to field teams
- Ensure correct adoption of the brand/franchise image and values locally
- Contribute to defining the brand/franchise global strategy by providing feedback on local market needs
- Contribute to developing digital strategy, in line with guidelines developed by the corporate digital division and ensure a good return on investment
- Measure the performance of omni-channel marketing action plans and propose plans for improvement
- Participate in drawing up and tracking the budgets and key performance indicators for the department

Who you are ?

We are convinced that diversity is a source of fulfillment, social balance and complementarity for our employees, which is why our offers are open to all, without restriction.

Top Skills

Digital Marketing
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The Company
Barcelona
8,877 Employees
Year Founded: 1962

What We Do

Pierre Fabre Group held by the Pierre Fabre Foundation, is a worldwide company with a unique positioning : the alliance of pharmaceutical and dermocosmetics expertise.

This makes Pierre Fabre Group :
A pharmaceutical group with a strong positioning : medical and natural
The second largest dermo-cosmetics laboratory in the world
The second largest private French pharmaceutical group
The market leader in France for products sold over the counter in pharmacies.

Our portfolio includes several medical franchises and international brands including ;
Pharmaceutical Care
Pierre Fabre Oncologie
Pierre Fabre Dermatologie
Naturactive
Eau Thermale Avène
Klorane
Ducray
René Furterer
A-Derma
Pierre Fabre Oral Care
Glytone (US)
Darrow (Brasil)

Established in the Occitanie region since its creation, we manufacture over 95% of our products in France. We keep innovating passionately with our teams in 2 innovation centers in Brasil and Japan as well as in 6 R&D centers in France.

Thanks to our 9,600 employees in 44 subsidiaries and our distribution activities in 120 countries, our group generated €2.7 billion in revenues in 2022, 69% of which is from international business.

Pierre Fabre Group has a unique company structure.
86% of the Pierre Fabre Group is held by the Pierre Fabre Foundation, a government-recognized public-interest foundation, while a smaller share is owned by its employees via an employee stock ownership plan.

In 2020, the independent organization ECOCERT Environment awarded Pierre Fabre's CSR policy at "excellence" level : - Excellence being the highest maturity level of the ECOCERT 26000 standard

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