LeadVenture is looking for a Marketing Automation Specialist to join our growing team! The Marketing Automation Specialist is expected to understand all facets of LeadVenture’s marketing automation system, set-up technical features on marketing packages, maintain high rate of contact with all clients during setup, and consult on marketing automation concepts when needed.
Qualifications/Skills:
- Bachelor’s Degree in Business Administration, Marketing or relevant field preferred (not required)
- Strong Interests in Digital Marketing Field
- Comfortable communicating via phone and email
- Excellent organizational & communication skills, both written & oral
- Adaptable team-player attitude
- Experience using ESP’s such as Mail Chimp, Constant Contact, & Emma (Preferred)
- Experience using marketing automation platforms such as Marketo, Active Campaign, & SharpSpring (Preferred)
- Eye for design (Photoshop experience valued, but not required)
- Familiar with AI, experience with Claude Cowork is a plus
Duties & Responsibilities:
- Understand All facets of Marketing Automation Offerings
- Maintain High Rate of Contact with all Account Management Team regarding Client Campaigns
- Complete Monthly Offering Fulfillment duties
- Assist Leadership with Development of Marketing Automation Program
- Develop and consult on Marketing Automation strategy tailored to client goals
- Perform Data Analysis of Client Campaigns to help create and implement strategy plans
- Continued Education of MA best practices
- Demonstrated ability to work effectively in a mixed mode (onsite, remote or hybrid) environment, including consistent use of video conferencing, collaboration tools, and proactive communication practices while maintaining a professional on-camera presence
Who We Are:
LeadVenture is the market-leading SaaS provider of digital retailing, eCommerce, digital marketing and eCatalog solutions for dealerships across 12 industry verticals including powersports, marine, RV, pre-owned auto, agriculture and more. Our family of brands includes Dealer Spike, Dealer Car Search, Frazer, Net Driven, Direct Communications, Inc. (DCi), Powersports Support, Level 5, PSM Marketing, Monroney Labels, and Interact RV. We are an international company with offices located in the United States, Mexico (Juniper Data Center), Belize (Dealer Spike Belize), India and The Netherlands. Together, we are LeadVenture.
LeadVenture provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, LeadVenture complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, transfer, leaves of absence, compensation, and training.
LeadVenture expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of LeadVenture employees to perform their job duties may result in discipline up to and including discharge.
Skills Required
- Bachelor's degree in Business Administration, Marketing, or a relevant field
- Strong interest in digital marketing
- Comfort communicating by phone and email
- Excellent written and oral communication skills
- Strong organizational skills
- Adaptable team-player attitude
- Experience with email service providers such as Mailchimp, Constant Contact, and Emma
- Experience with marketing automation platforms such as Marketo, ActiveCampaign, and SharpSpring
- Design skills or Photoshop experience
- Familiarity with artificial intelligence
- Experience with Claude Cowork
- Ability to work effectively in onsite, remote, or hybrid environments
- Professional on-camera presence and consistent use of video conferencing and collaboration tools
What We Do
Fueling Dealer Growth LeadVenture's technology platforms power over 40,000 dealers. LeadVenture is the preeminent digital solutions provider with a proven track record in websites, digital retailing, eCommerce, parts, garments and accessories, and digital marketing. We serve over 200 OEMs and Distributors and 40,000 dealership customers. Our mission is to revolutionize your digital outreach with turnkey solutions, helping you achieve sustainable growth through increased sales
