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Match Group is the global dating app leader creating meaningful connections for people around the world.
The Role
Our Mission
Launched in 2012, Tinder® revolutionized how people meet, growing from 1 match to one billion matches in just two years. This rapid growth demonstrates its ability to fulfill a fundamental human need: real connection. Today, the app has been downloaded over 630 million times, leading to over 97 billion matches, serving approximately 50 million users per month in 190 countries and 45+ languages - a scale unmatched by any other app in the category. In 2024, Tinder won four Effie Awards for its first-ever global brand campaign, “It Starts with a Swipe”™"
Our Values
One Team, One Dream
We work hand-in-hand, building Tinder for our members. We succeed together when we work collaboratively across functions, teams, and time zones, and think outside the box to achieve our company vision and mission.
Own It
We take accountability and strive to make a positive impact in all aspects of our business, through ownership, innovation, and a commitment to excellence.
Never Stop Learning
We cultivate a culture where it’s safe to take risks. We seek out input, share honest feedback, celebrate our wins, and learn from our mistakes in order to continue improving.
Spark Solutions
We’re problem solvers, focusing on how to best move forward when faced with obstacles. We don’t dwell on the past or on the issues at hand, but instead look at how to stay agile and overcome hurdles to achieve our goals.
Embrace Our Differences
We are intentional about building a workplace that reflects the rich diversity of our members. By leveraging different perspectives and other ways of thinking, we build better experiences for our members and our team.
As an Associate Manager, Social at Tinder, you’ll be hands-on in the day-to-day execution of our social media strategy across key platforms like TikTok and Instagram. You’ll work closely with the Senior Manager, Social, to create engaging, timely, and culturally relevant content that sparks conversations and drives brand love. This role is perfect for a highly creative, detail-oriented person with a passion for social media content creation and an understanding of the ever-changing digital landscape.
Key Responsibilities:
- Assist in the execution of Tinder’s social media strategy, ensuring consistency in messaging and brand tone across all platforms.
- Create, review, and post content across key social channels, particularly TikTok and Instagram.
- Work closely with creative and design teams to develop high-quality, on-brand social assets, including graphics, videos, and other multimedia.
- Monitor trends and quickly react to relevant cultural moments by executing real-time content that aligns with brand goals.
- Help manage community engagement, responding to comments, messages, and user-generated content to foster a vibrant, inclusive online community.
- Support influencer partnerships by assisting with influencer selection and vetting, content review, coordination, and campaign execution.
- Track performance metrics for all social content, providing regular updates and insights to help inform future strategies.
- Stay up-to-date on the latest social media trends, platform updates, and tools to ensure Tinder remains at the forefront of digital conversations
- Project management and administration including managing a budget, managing timelines, setting up social posts, monitoring and reporting on posts (owned and influencer).
What We’re Looking For:
- 2+ years of hands-on experience creating social content for a consumer brand, either in-house or at an agency, including copywriting and video editing.
- A pop-culture lover who can spot an emerging trend or creator, and move quickly to come up with buzzy ways for Tinder to jump in on the conversation.
- Collaboration – someone who loves to share insights, learnings, and big ideas, and can work cross-functionally to bring things to life.
- Strong communication and organizational skills, with the ability to manage multiple projects in a fast-paced environment.
- A passion for social media, pop culture, and Tinder’s mission to foster connections.
- A proven track record writing, creating, and editing funny, relatable content for a consumer brand social page.
- Strong attention to detail, including an ability to manage budgets, timelines, and projects closely.
Nice to haves:
- Success with your personal social handles creating your own content and following.
As a full-time employee, you’ll enjoy:
- Flexible Vacation, 10 annual Wellness DaysTime off to volunteer and charitable donations matching
- Comprehensive health, vision, and dental coverage
- 100% 401(k) employer match up to 10%, Employee Stock Purchase Plan (ESPP)
- 100% paid parental leave (including for non-birthing parents), family forming benefits, and Milk Stork, which provides access to breast milk shipping for business travel, surrogacy, and employee relocation
- Investment in your development: mentorship through our MentorMatch program, access to 6,000+ online courses through Udemy, and an annual stipend for your professional development
- Investment in your wellness: access to mental health support via Modern Health, and Insight Timer; paid concierge medical membership, pet insurance, fitness membership subsidy, and commuter subsidy
- Free subscription to Tinder Gold
Commitment to Inclusion
At Tinder, we don’t just accept difference, we celebrate it. We strive to build a workplace that reflects the rich diversity of our members around the world, and we value unique perspectives and backgrounds. Even if you don’t meet all the listed qualifications, we invite you to apply and show us how your skills could transfer. Tinder is proud to be an equal opportunity workplace where we welcome people of all sexes, gender identities, races, ethnicities, disabilities, and other lived experiences. Learn more here: https://www.lifeattinder.com/dei
If you require reasonable accommodation to complete a job application, pre-employment testing, or a job interview or to otherwise participate in the hiring process, please speak to your Talent Acquisition Partner directly.
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The Company
What We Do
Match Group is home to some of the world’s most popular dating and social discovery apps, including Tinder, Hinge, Match, and more. Match Group’s mission is to spark meaningful connections for every single person worldwide. Our diverse portfolio of apps enables connections across a diverse range of ages, genders, backgrounds, and dating goals. Our services are available in over 40 languages to users all over the world.
Why Work With Us
Match Group is united by a mission to help people find meaningful connections and fight loneliness. We’re not just building products. We’re creating friendships, marriages, and families around the world. Our culture is fueled by purpose, creativity, and a passion for what we can build together.
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