Associate, Paid Social, Global Client Solutions

Posted 25 Days Ago
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London, Greater London, England, GBR
In-Office
Entry level
AdTech • Marketing Tech
The Role
Supports paid social campaign setup, execution, quality assurance, optimization, reporting, budget tracking, and performance analysis across platforms including Meta, TikTok, and Snapchat. Collaborates with account managers, directors, offshore teams, and wider stakeholders to deliver client campaigns accurately and on time. The role also involves maintaining documentation, identifying efficiency improvements, and developing expertise through training and certification programs.
Summary Generated by Built In

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

3259 - Associate, Paid Social, Global Client Solutions

Role Summary and Impact

The role exists to support a growing Paid Social specialist team where we are looking for an experienced Paid Social Account Executive who will play an instrumental role in further developing our offering by supporting the ongoing client engagement, managing key campaign activity for the client and support the Account Director and Manager to implement the strategic vision of the account and team.

The candidate will report to the Paid Social Account Director though will work consistently with the Account Manager. Working within the Paid Social team, they will be integral to achieving client goals, and the development and optimisation of Paid Social activity as part of integrated multi-channel campaigns.

Key Responsibilities: 

Campaign Management & Execution

  • Support the setup and ongoing management of paid social campaigns across key platforms
  • Implement campaign builds based on briefs provided by the Account Manager
  • Assist with audience setup, creative trafficking, and campaign structuring
  • Execute campaign updates including bid changes, budget adjustments, and targeting refinements
  • Monitor campaign delivery and pacing, flagging issues to the Account Manager
  • Support ongoing optimisation initiatives

Quality Assurance & Best Practice

  • Conduct detailed QA checks across campaign builds and live activity
  • Ensure accuracy and adherence to naming conventions, structures, and best practices
  • Maintain a high level of attention to detail across all tasks
  • Support maintenance of process documentation and checklists

Data & Reporting & Insights

  • Support the creation of performance reports
  • Populate reporting templates with accurate data and metrics
  • Assist in drafting initial commentary and identifying trends
  • Escalate anomalies, risks, or opportunities to the Account Manager

Team & Stakeholder Collaboration

  • Work closely with the Account Manager to deliver campaigns and reporting
  • Communicate task progress and updates clearly
  • Support collaboration with wider offshore teams where needed
  • Assist in preparation of materials for wider team projects and presentations

Operational Excellence

  • Deliver all assigned tasks accurately and on time
  • Follow defined workflows, templates, and processes
  • Support budget tracking and admin processes where required
  • Contribute to identifying efficiency improvements

Learning and Development

  • Build expertise across paid social platforms and features
  • Participate in training and certification programmes (e.g., Meta Blueprint)
  • Develop skills in campaign management, optimisation, and analytics

Skills and Experience

  • Experience in digital marketing or paid social (agency or in-house preferred but not required)
  • Basic knowledge of key platforms (Meta, TikTok, Snap, etc.)
  • Strong attention to detail and accuracy
  • Proficiency in Excel and PowerPoint
  • Strong organisational and time management skills
  • Analytical mindset with willingness to learn
  • Strong communication skills for internal collaboration

Desirable Criteria 

  • Language skills
  • Other channels such as Social Media

Life at WPP Media & Benefits

Our passion for shaping the next era of media is powered by our commitment to Be Extraordinary, investing in our employees to inspire transformational creativity. We also Lead Optimistically, firmly believing in and Championing Growth and Development for every individual. This commitment allows WPP Media employees to leverage the extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections, and learn at the cutting edge of marketing and advertising. 

We Create an Open environment built on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days. 

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens when we're together, fostering creativity, collaboration, and connection in this open and supportive environment. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.  Please note that while our philosophy is the same across WPP, benefits may vary by office/country.

Please note this is a UK based role and requires individuals to have the right to work in this location

Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.

While we appreciate all applications received, only those candidates selected for an interview will be contacted. 

#LI-Promoted

Please read our Privacy Notice for more information on how we process the information you provide. 

Skills Required

  • Experience in digital marketing or paid social
  • Basic knowledge of paid social platforms such as Meta, TikTok, and Snapchat
  • Strong attention to detail and accuracy
  • Proficiency in Microsoft Excel and PowerPoint
  • Strong organizational and time management skills
  • Analytical mindset and willingness to learn
  • Strong communication skills for internal collaboration
  • Language skills
  • Experience with other channels such as social media

WPP Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about WPP and has not been reviewed or approved by WPP.

  • Wellbeing & Lifestyle Benefits — Wellbeing support includes a global Employee Assistance Programme and company-wide initiatives, with modern multi‑agency campuses and on‑site amenities positioned as part of the experience. This indicates a holistic focus across mental, physical, emotional, and financial wellbeing.
  • Retirement Support — Retirement offerings commonly include a US 401(k) with employer matching, though specifics can differ by operating company. This provides a recognizable savings framework that many candidates expect in large employers.
  • Parental & Family Support — Family benefits can be above average in parts of the network, such as VML’s paid parental leave for adoptive and foster parents. These signals suggest meaningful support for certain family‑forming needs.

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The Company
HQ: London
90,589 Employees

What We Do

WPP is a creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities.

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