Associate Paid Search Strategist

Sorry, this job was removed at 08:19 p.m. (CST) on Tuesday, May 13, 2025
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San José, San José, CRI
In-Office
AdTech • Marketing Tech
The Role

As an Associate Paid Search Strategist, you will be supporting the creation, execution, and optimization of Paid Search accounts, and acting as the day to day Paid Search contact to all assigned clients. With guidance from the Search Supervisor, you will gain experience in campaign optimization and set up, developing strategic guidance, and gain knowledge on SEM. The Paid Search Intern will work closely with Critical Mass’ Marketing and Media Team, which partners with clients in tandem with the Account Management team.

PLEASE NOTE: Only candidates located in San José, Costa Rica, and surrounding areas will be considered.

You Will:

  • Be trained in creating new campaigns, ad groups, ads to help within Google Ads & Microsoft Ads.
  • Create bid strategy and budgeting rules for Paid Search.
  • Monitor & implement optimizations on current campaigns.
  • Deliver reporting and analysis for assigned clients and campaigns.
  • Foster relationships with the Search and Media experts across the company.
  • Define and implements best practices for Paid Search.
  • Work with the Search & Media team to holistically plan SEM
  • Help with Financial management of search engine relationships.

You Have:

  • A passion for & general understanding of digital media and the digital landscape.
  • 1+ year(s) with Google Ads / Microsoft Ads, especially paid search a plus.
  • Advanced English Proficiency (B2+ reading, writing, and conversation)
  • Proficient in MS Office, specifically Excel.
  • Have familiarity with the wider Google ads platform – Google Display network, Performance Max, Demand Gen
  • Familiarity with third party Search technology – Kenshoo, Marin, Doubleclick is a plus.
  • An analytical and curious mindset.
  • Strong interpersonal, written and verbal communication skills.
  • Ability to multi-task and meet deadlines while paying attention to details.
  • Ability to work independently yet seek help when needed.
  • Ability to work in a constantly evolving industry.

What We Offer: 

  • Maternity and parental leave extra days
  • Competitive benefits packages
  • Vacation, compassionate leave, sick days, and flex days
  • Access to online services for families and new parents
  • Diversity and Inclusion Board with 12 affinity groups
  • Internal learning and development programs
  • Enterprise-wide employee discounts
  • And more…

At Critical Mass, we value our employees and offer competitive compensation and benefits packages. If you’re looking for a challenging and rewarding opportunity to make a significant impact on the lives of our employees, we encourage you to apply for this exciting position today!

The Talent Team at Critical Mass is focused on ensuring we provide the best training, onboarding, and employee experience possible! Our new hires & employees are the future of our organization, and we want to set you up for long-term success. In an effort to do so, we expect our team to work from an office a minimum of 3 days a week.

Critical Mass is an equal opportunity employer. 

The Critical Mass Talent Acquisition team will only communicate from email addresses that use the URLs criticalmass.com and us.greenhouse-mail.io. We will not use apps such as Facebook Messenger, WhatsApp, or Google Hangouts for communicating with you. We will never ask you to send us money, technology, or anything else to work for our company. If you believe you are the victim of a scam, please review your local government consumer protections guidance and reach out to them directly.

If U.S. based: https://www.consumer.ftc.gov/articles/job-scams#avoid
If Canada based: https://www.canada.ca/en/services/finance/consumer-affairs.html
If U.K. based: https://www.gov.uk/consumer-protection-rights
If Costa Rica based: https://www.consumo.go.cr/educacion_consumidor/consejos_practicos.aspx 

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The Company
Chicago, IL
2,000 Employees
Year Founded: 1996

What We Do

We’re Critical Mass. We are 2,000 inspired humans across 14 offices, setting the right path—not just the next one—for our clients, their customers, and our own colleagues. We work with the best, Apple, Adobe, BMW, Nike, Diageo, Airbnb, BNY and many more, to power connected ecosystems that make brands stand out by driving performance with data, technology, AI, creative and media. We’re a global marketing agency founded in Canada, but digital is our home. If you know us, then you know we’re a special place that attracts big talent and tiny egos. We’re driven, uncompromising and we live our values. We’re Critical Mass, but our friends call us CM. Learn more at criticalmass.com.

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