Job Description:
We are looking for an Associate Media Director to lead strategic media planning and oversee the delivery of integrated, insight-driven media solutions across key client portfolios. This role combines strategic thinking, analytical depth, and cross-channel expertise to drive measurable business growth. You will act as a senior client partner, lead multi-disciplinary collaboration, and elevate the quality of media planning across your team.
Key Responsibilities
- Lead media strategy development and ensure alignment with client business objectives.
- Oversee multi-channel planning, activation, and performance optimization across digital and offline media.
- Collaborate with strategy, analytics, and creative teams to deliver integrated communication solutions.
- Build and manage senior client relationships and operate as a trusted strategic advisor.
- Supervise, mentor, and develop media planners and managers, ensuring operational excellence and high-quality output.
- Contribute to new business pitches, internal initiatives, and thought leadership development.
- Analyze market trends, category dynamics, and audience insights to inform planning and strategic recommendations.
Requirements
- 10–12 years of experience in media planning, strategy, or integrated communications (agency experience preferred).
- Strong understanding of cross-channel media ecosystems, measurement methodologies, and planning frameworks.
- Demonstrated leadership in managing large clients and multi-market portfolios.
- Strong analytical and strategic storytelling skills with the ability to simplify complex insights.
- Proficiency in media planning tools, analytics platforms, and data visualization solutions.
- Excellent communication, client management, and cross-functional collaboration skills.
Location:
RiyadhBrand:
CaratTime Type:
Full timeContract Type:
PermanentTop Skills
What We Do
Merkle is a leading technology-enabled, data-driven customer experience management (CXM) company. For over 30 years, Fortune 1,000 companies and leading nonprofit organizations have partnered with us to build and maximize the value of their customer portfolios. We work with world-class brands like Dell, T-Mobile, Samsung, GEICO, Regions, Kimberly-Clark, AARP, Lilly, Sanofi, NBC Universal, DIRECTV, American Cancer Society, Habitat for Humanity, and many others to build and execute customer-centric business strategies. With more than 9,600 smart, dedicated people in more than 50 offices around the world, we are still growing at a rate that outpaces the market, with 2019 net revenue of $1.1 billion.
