Associate Marketing Manager

Job Title

Job Description

Title: Associate Marketing Manager

About the Position:

People Inc. is seeking an Associate Marketing Manager to join our Beauty team, contributing to the category strategy and revenue for our Beauty and Style vertical. 

In close partnership with the Beauty Sales team and InStyle and Byrdie and PEOPLE brand teams, you will manage the pre-sale process and play a strategic role in driving revenue growth with advertising partners. This position reports to the VP of Marketing on the Beauty vertical.

This hybrid role, based in NYC, requires a minimum of three days in the office each week and reports directly to the VP of Marketing on team Beauty. 

Hybrid 3x a week- (New York City) 

In-office Expectations: This position is hybrid in-office, with the ability to work remotely for up to 2 days per week.

About The Team: | Beauty Sales Marketing

• Lead Proposal Process: Manage proactive and RFP responses, creating smart, strategic ideas for advertising partners in the Beauty vertical 

• Vertical Strategy: Collaborate across the People Inc. portfolio to create sellable opportunities for advertisers that are grounded in our brand’s most influential franchises and tentpoles

• Brand Communication: Lead internal conversations with People Inc. brands and verticals to communicate high-value opportunities to the Beauty sales team on a regular basis

• Storytelling: Bring ideas to life through well-written and visually-appealing proposals that represent our brands, capabilities, and ideas flawlessly

• Cross-Department Communication: Partner closely with Editorial, Events, Studios Research, Account Strategy, and Design to ensure proposals effectively communicate our unique value proposition

• Sales Partnership: Develop strong relationships with the sales team to become experts on their business; provide support on client calls, as needed

About The Positions  Contributions:

Weight % Accountabilities, Actions and Expected Measurable Results

75% Integrated proposal development (creative brainstorming, strategic writing, designing proposal, scope management, liaising with appropriate teams to gather all information)

20% Presentation Development (category presentations, program sell-sheets, etc.)

5% Fostering relationships with outside brand teams to bring opportunities to the beauty and style vertical

The Role’s Minimum Qualifications and Job Requirements

Education: Bachelor’s degree in Marketing, Advertising, related field, or equivalent training and/or experience.

Experience:

1-2 years relevant experience at a digital and/or print publisher, with a focus in pre-sales marketing; background in Beauty category is a plus 

Specific Knowledge, Skills, Certifications and Abilities:

• Excellent creative writing and storytelling skills with an ability to execute visually impactful presentations (fluent in Keynote and Powerpoint)

• You’re an excellent communicator, who remains poised under pressure and can tailor messages for different audiences

• You have an understanding of digital advertising landscape, products, and trends; understanding of social, experiential, print and/or programmatic marketplace is a plus

• You are a true self-starter – provide proactive ideas, understand organizational goals, and move initiatives forward

• You are comfortable working in a fast paced environment

% Travel Required (Approximate): 10%

It is the policy of People Inc. to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, the Company will provide reasonable accommodations for qualified individuals with disabilities. Accommodation requests can be made by emailing [email protected].

The Company participates in the federal E-Verify program to confirm the identity and employment authorization of all newly hired employees. For further information about the E-Verify program, please click here: https://www.e-verify.gov/employees

Pay Range

The pay range above represents the anticipated low and high end of the pay range for this position and may change in the future. Actual pay may vary and may be above or below the range based on various factors including but not limited to work location, experience, and performance. The range listed is just one component of People Inc's total compensation package for employees. Other compensation may include annual bonuses, and short- and long-term incentives. In addition, People Inc. provides to employees (and their eligible family members) a variety of benefits, including medical, dental, vision, prescription drug coverage, unlimited paid time off (PTO), adoption or surrogate assistance, donation matching, tuition reimbursement, basic life insurance, basic accidental death & dismemberment, supplemental life insurance, supplemental accident insurance, commuter benefits, short term and long term disability, health savings and flexible spending accounts, family care benefits, a generous 401K savings plan with a company match program, 10-12 paid holidays annually, and generous paid parental leave (birthing and non-birthing parents), all of which may vary depending on the specific nature of your employment with People Inc. and your work location. We also offer voluntary benefits such as pet insurance, accident, critical and hospital indemnity health insurance coverage, life and disability insurance.