What You Will Do:
- Work with agency client teams, Data Strategy and Insights teams to understand, document, and clarify client data needs (stated and unstated) related to audience creation and activation
- Operate as a cross team liaison ensuring alignment both strategically and technologically to maximize the operational effectiveness and value of the client’s data assets.
- Track and report on client data intake and activation/syndication along with ad hoc data requests on a client by client basis
- Engage with client strategists and activation partners to create process for audience utilization and track related financial metrics
- Collaborate with Product Management and Ad Operations to guarantee that data pipelines will enable efficient activation of client data and measurement of KPIs.
- Partner with Finance to accurately track and document usage across agencies and help to communicate and facilitate billing processes for all audience related activity
What You Will Have:
- Bachelor’s Degree Required
- This role is not eligible for any type of sponsorship!
- 2+ years of experience in digital media planning or media analytics, including a fundamental understanding of DSP, DMP, trading desk, or addressable audience segmentation
- Experience developing new processes from scratch and implementing these processes across multiple organizations
- Effective communicator who can simplify complex procedures
- MS Office fluency, including Excel pivot tables & chart making.
- Ability to handle multiple projects in a fast-paced environment with the ability to learn and apply new concepts and tools quickly
Primary Location City/State:
Homebased - Conway, ArkansasAdditional Locations (if applicable):
Acxiom is an equal opportunity employer, including disability and protected veteran status (EOE/Vet/Disabled) and does not discriminate in recruiting, hiring, training, promotion or other employment of associates or the awarding of subcontracts because of a person's race, color, sex, age, religion, national origin, protected veteran, military status, physical or mental disability, sexual orientation, gender identity or expression, genetics or other protected status.
Attention California Applicants: Please see our CCPA/CPRA Privacy Act notice here.
Attention Colorado, California, Connecticut, Maryland, Nevada, New Jersey, New York City, Ohio, Rhode Island, and Washington Applicants: This position is not located in the aforementioned locations but applications for remote work may be considered. For information about this role under state or local equal pay or pay transparency laws, please contact [email protected].
Top Skills
What We Do
cxiom is a customer intelligence company that provides data-driven solutions to enable the world’s best marketers to better understand their customers to create better experiences and business growth. A leader in customer data management, identity, and the ethical use of data for more than 50 years, Acxiom now helps thousands of clients and partners around the globe work together to create millions of better customer experiences, every day. Acxiom is a registered trademark of Acxiom LLC and is part of The Interpublic Group of Companies, Inc. (IPG).







