Associate Manager, Partnerships Marketing (Disney Entertainment Television)

Reposted Yesterday
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Glendale, CA, USA
In-Office
87K-117K Annually
Mid level
Digital Media • Gaming • News + Entertainment • Sports
The Role
Manage day-to-day partner relationships and co-marketing strategies to drive subscriber acquisition, engagement, and retention for Disney+, Hulu, ESPN, and bundles. Coordinate cross-functional campaign execution, ensure timely deliverables, oversee reporting and asset workflows, and create executive-ready recaps and partner presentations. Support process improvements and collaborate with global stakeholders to scale initiatives.
Summary Generated by Built In

Job Posting Title:

Associate Manager, Partnerships Marketing (Disney Entertainment Television)

Req ID:

10153163

Job Description:

The Associate Manager, Partnerships Marketing role supports leading partner relationships and developing strategies that drive subscriber acquisition, awareness, engagement, and retention with partners for The Walt Disney Company’s direct to consumer business - Disney+, Hulu, ESPN, and Disney bundles. Existing partners include LG, Samsung, Vizio, Playstation, and xBox. This role also supports identifying new partner opportunities and seeking innovative ways to advance growth, awareness, and engagement objectives by maximizing our partners’ unique value propositions for the TWDC DTC business.

Responsibilities:

Partner Relationship Management & Growth Strategy

  • Serve as the primary day-to-day contact for partners, building collaborative relationships that drive mutual business objectives and align with broader team and company goals.

  • Support partner communications for Disney+, Hulu, ESPN DTC, and Disney Bundles, ensuring alignment on programming priorities, campaign strategies, and promotional opportunities.

  • Identify and develop scalable co-marketing initiatives designed to support subscriber acquisition, engagement, and retention.

Cross-Functional Collaboration

  • Partner closely with internal stakeholders including Brand Marketing, Title Marketing, Creative, Legal, Programming, Product Marketing, International Regional Marketing teams, etc. to coordinate campaign assets and approvals and ensure alignment on timelines.

  • Work collaboratively and support colleagues by contributing ideas and sharing best practices/key learnings, including with stakeholders internationally.

  • Support operational efficiencies by identifying process improvement opportunities and partnering with cross-functional teams to implement solutions.

Operations

  • Support end-to-end execution of marketing campaigns tied to key content tentpoles and brand campaigns.

  • Ensure all deliverables are executed efficiently and delivered to partners on schedule.

  • Demonstrate strong project management and operational leadership by overseeing reporting processes and asset request/approval workflows.

Executive Communications

  • Support leadership through the development of executive-ready campaign recaps, strategic updates, partner presentations, and performance reporting.

Qualifications:

  • 3+ years of experience in marketing or partnerships within a subscription-based or direct-to-consumer business — preferably in media, streaming, or consumer technology.

    • Agency experience supporting similar clients is also valued

    • Experience supporting international markets or collaborating with global stakeholders is a plus.

  • Strong understanding of the Streaming and CTV landscape

  • Proven experience:

    • Developing strategies and executing cross-channel marketing campaigns end-to-end.

    • Working autonomously, multi-tasking, and leading several projects within a matrixed organization with numerous stakeholders.

    • Collaborating effectively with internal and external partners at all levels, including cross-functional teams and senior stakeholders.

    • Critically thinking and problem solving with minimal direction.

    • Fostering relationships rapidly to amplify business opportunities and achieve business objectives.

  • Adaptable, flexible, and proactive, with a solution-oriented mindset and the ability to thrive in a fast-paced environment.

  • Analytical mindset with experience using campaign data to inform strategies.

  • Ability to contribute to a positive, inclusive team culture, supporting colleagues and working toward collective success.

  • Proficient in Google Suite, Microsoft Suite, Keynote, PowerPoint, AirTable.

The hiring range for this position in Glendale, CA is $87,100 to $116,800 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

Job Posting Segment:

DEMRKTG

Job Posting Primary Business:

Disney+ - Marketing

Primary Job Posting Category:

Digital Partner Marketing - Studios

Employment Type:

Full time

Primary City, State, Region, Postal Code:

Glendale, CA, USA

Alternate City, State, Region, Postal Code:

Date Posted:

2026-07-17

Skills Required

  • 3+ years of experience in marketing or partnerships within a subscription-based or direct-to-consumer business (preferably media, streaming, or consumer technology).
  • Agency experience supporting similar clients.
  • Experience supporting international markets or collaborating with global stakeholders.
  • Strong understanding of the Streaming and CTV landscape.
  • Developing strategies and executing cross-channel marketing campaigns end-to-end.
  • Working autonomously, multi-tasking, and leading several projects within a matrixed organization with numerous stakeholders.
  • Collaborating effectively with internal and external partners at all levels, including senior stakeholders.
  • Critical thinking and problem solving with minimal direction.
  • Fostering relationships rapidly to amplify business opportunities and achieve objectives.
  • Adaptable, flexible, proactive, with a solution-oriented mindset and ability to thrive in a fast-paced environment.
  • Analytical mindset with experience using campaign data to inform strategies.
  • Ability to contribute to a positive, inclusive team culture.
  • Proficient in Google Suite, Microsoft Suite, Keynote, PowerPoint, AirTable.

The Walt Disney Company Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about The Walt Disney Company and has not been reviewed or approved by The Walt Disney Company.

  • Pay Growth & Progression Recent union agreements raised wage floors for large groups of park cast members—e.g., Disneyland’s $24/hour minimum rising to $26 over the contract and Walt Disney World’s path from $18 toward about $20–$20.50 by 2026—signaling upward movement in hourly pay. These steps are described as meaningful improvements for many frontline roles.
  • Healthcare Strength Company materials outline medical, dental, and vision coverage for many full‑time roles, wellness resources, and (in Central Florida) access to Centers for Living Well clinics and pharmacy. References to mental‑health support and paid time off reinforce a strong core health offering.
  • Wellbeing & Lifestyle Benefits Complimentary theme‑park admission and discounts on hotels, dining, merchandise, and recreation are positioned as signature perks. Education support through Disney Aspire adds notable lifestyle value for eligible hourly employees.

The Walt Disney Company Insights

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The Company
HQ: Burbank, CA
219,548 Employees
Year Founded: 1923

What We Do

The Walt Disney Company is a leading diversified international family entertainment and media enterprise that operates through segments including entertainment, sports, and experiences.

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