The Role
Manage Google and Meta performance marketing campaigns as a paid media specialist.
Summary Generated by Built In
Job Description:
- Be responsible for driving client KPIs on different marketplaces including Amazon, Flipkart, QCommerce, Pharmacy, Beauty and Fashion by working with an ad operations team.
- Be responsible for driving organizational KPIs, SLAs towards ensuring on-time & high-quality delivery of work by the team.
- Understand client goals, give strategic direction and refine campaign plans before they go to client.
- Finalise advertising plans with client input – mutual alignment of plans with the client based on key objectives and KPIs to be achieved.
- Provide recommendations and guide AdOps team in execution of strategies for Campaign Structuring, Targeting, Creatives, Betas and other facets of advertising.
- Drive use of automation and tech for reporting with the AdOps team.
- Build, watch and maintain the digital advertising budget and track success metrics.
- Oversee analysis of digital activity and reporting to the client.
- Understanding client brief to identify opportunities for scaling revenue and efficiencies.
- Responsible for managing a client portfolio of 3-5 accounts.
- Review performance being delivered on client accounts with the team.
- Understand industry trends and competitive landscape.
- Be accountable for business reviews with clients.
- Be responsible for Team Growth and planning development programs.
- Take PDPs of team members.
- Be accountable for quality and timely deliverables.
- Work with Business Teams to support new business pitches.
- Are any Graduate/MBA with 3–5 years of relevant work experience
- Have experience in Amazon Ads and marketplace campaigns
- Have hands-on experience with tools like Helium 10, Amazon Pi, Amazon Drona
- Have team handling experience (mandatory)
- Have experience managing multiple client accounts
- Strong analytical and communication skills
Location:
India - Maharashtra- Pune - Baner - Amar Madhuban Tech ParkBrand:
IprospectTime Type:
Full timeContract Type:
Permanent
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The Company
What We Do
We are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next
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