Kore.ai is a pioneering force in enterprise AI transformation, empowering organizations through our comprehensive agentic AI platform. With innovative offerings across "AI for Service," "AI for Work," and "AI for Process," we're enabling over 400+ Global 2000 companies to fundamentally reimagine their operations, customer experiences and employee productivity.
Our end-to-end platform enables enterprises to build, deploy, manage, monitor, and continuously improve agentic applications at scale. We've automated over 1 billion interactions every year with voice and digital AI in customer service, and transformed employee experiences for tens of thousands of employees through productivity and AI-driven workflow automation.
Recognized as a leader by Gartner, Forrester, IDC, ISG, and Everest, Kore.ai has secured Series D funding of $150M, including strategic investment from NVIDIA to drive Enterprise AI innovation. Founded in 2014 and headquartered in Florida, we maintain a global presence with offices in India, UK, Germany, Korea and Japan.
You can find full press coverage at https://kore.ai/press/
POSITION / TITLE: Associate Manager – GTM Operations & Experiential Marketing
POSITION SUMMARY:
The Associate Manager of Marketing Ops & Experiential Marketing ensures smooth campaign execution and end-to-end process alignment across marketing, SDR, and digital teams. This role will manage the GTM operations ecosystem, marketing automation, UTM structure, and deliver world-class events and executive experiences that accelerate pipeline.
LOCATION: Hyderabad (Work from Office)
Key Responsibilities
●Partner with GTM, SDR, and Digital teams to analyze campaign performance across HubSpot and Google Analytics
● Build and maintain Living in the data detail dashboards tracking MQL → SQL → Pipeline conversion.
● Conduct funnel performance, channel attribution, and ROI analysis to inform leadership decisions.
● Collaborate with Product Marketing to provide competitive and market intelligence insights.
● Lead monthly GTM reviews: identify trends, recommend optimizations, and support forecasting.
● Support ZoomInfo and HubSpot data governance, segmentation, and lead scoring model refinement.
● Support quarterly business reviews with visual storytelling through analytics and insights.
● Proven success in executing experiential programs that drive engagement and provide aircover .
● Own CAPDB initiative for the CRM data
● Understanding the execution of Segment Marketing best practices
● Understanding of AI Uses in GTM operation to increase efficiency .
● Understanding of ABM Operations
Tools & Skills
HubSpot CRM | Google Analytics (GA4) | ZoomInfo | Excel/Sheets (advanced) | SQL (good to have) | PPT (plus) | Gen AI Tools
Experience
● 9 + years in Marketing Ops / GTM (B2B SaaS preferred).
● Strong understanding of demand generation funnels and ABM reporting
● Ability to interpret large datasets and tell a clear story through insight. Excellent stakeholder communication and presentation skills.
Why Join Kore.aiAt Kore.ai, you’ll be part of a fast-moving, innovative environment redefining how enterprises use GenAI to transform work. You’ll have the opportunity to architect mission-critical systems, work cross-functionally with GTM and engineering leaders, and shape the future of our operational infrastructure.
Top Skills
What We Do
Digital future is headed where convenience and speed coexist with personal and human touch. People should be able to communicate with companies, systems and smart machines in the same way they’d talk to friends and colleagues.
Kore.ai strives to achieve this with its unsurpassed innovation in Natural Language Understanding (NLU) to deliver the next generation of human-to-machine interactions, in the form of virtual assistants, for the greater good of our customers and their employees.
We are constantly in search of people who share this vision and are fired by values that we believe are at the core of everything we do: an obsession to achieve client success through understanding and empathy, turning every challenge as an opportunity to innovate, a culture of openness, the willingness to embrace bold ideas; and being a trailblazer when it comes to trying, failing (fast) and learning to succeed. A reason why reputed analyst firms like Gartner, Forrester, IDC, ISG, Everest Group, Celent, and more have recognized as a Market Leader.
It is not worth living if you are not having some fun – Kore.ai has everything you need to make your career successful, purposeful, and happy.
Because digital experiences of today will eventually manifest as conversational interactions and transform the way enterprises interact with their customers, partners and employees, we have every reason to believe you can make a difference.
