This position is a 6+ month contract based in Boston, MA. This is not a remote role.
As an Influencer Marketing Associate, you will play a critical role in scaling the Wayfair Creator Program. This role is essential for the growth of Wayfair’s influencer marketing efforts. You will be responsible for discovering emerging influencer talent, owning first-touch communications, vetting interested applicants, and more. Additionally, you will assist the team in curating lists of creators for ad-hoc campaign initiatives. Your strong interest in social media and the creator economy will be crucial in executing this role effectively.
What You'll Do:
- Manage and scale our influencer discovery and outreach initiatives.
- Stay up to date on the latest trends in the creator space in order to best discover new creators that align with the Wayfair brand vision.
- Monitor, analyze, and report on key performance indicators, leveraging data to optimize our outreach strategy.
- Communicate application-rate trends and improvement opportunities to management and the broader team.
- Meet or exceed our daily/weekly target for the number of creators outreached.
What You’ll Need:
- Experience with social media and the creator economy
- Creative thinker with a passion for storytelling and brand building
- Highly organized with the ability to manage multiple workstreams simultaneously
- Exceptional verbal and written communication skills
- Experience using influencer marketing platforms and tools is a plus
- A Bachelor’s degree, preferred
About Wayfair Inc.
Wayfair is one of the world’s largest online destinations for the home. Whether you work in our global headquarters in Boston, or in our warehouses or offices throughout the world, we’re reinventing the way people shop for their homes. Through our commitment to industry-leading technology and creative problem-solving, we are confident that Wayfair will be home to the most rewarding work of your career. If you’re looking for rapid growth, constant learning, and dynamic challenges, then you’ll find that amazing career opportunities are knocking.
No matter who you are, Wayfair is a place you can call home. We’re a community of innovators, risk-takers, and trailblazers who celebrate our differences, and know that our unique perspectives make us stronger, smarter, and well-positioned for success. We value and rely on the collective voices of our employees, customers, community, and suppliers to help guide us as we build a better Wayfair – and world – for all. Every voice, every perspective matters. That’s why we’re proud to be an equal opportunity employer. We do not discriminate on the basis of race, color, ethnicity, ancestry, religion, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, veteran status, genetic information, or any other legally protected characteristic.
Your personal data is processed in accordance with our Candidate Privacy Notice (https://www.wayfair.com/careers/privacy). If you have any questions or wish to exercise your rights under applicable privacy and data protection laws, please contact us at [email protected].
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What We Do
Wayfair is the destination for all things home: helping everyone, anywhere create their feeling of home. From expert customer service, to the development of tools that make the shopping process easier, to carrying one of the widest and deepest selections of items for every space, style, and budget, Wayfair gives everyone the power to create spaces that are just right for them.
