Associate Director, PDAC Marketing, Japan

Posted Yesterday
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Tokyo, JPN
Hybrid
Senior level
Healthtech • Biotech
The Role
Leads pancreatic cancer marketing strategy and execution in Japan for oncology product launch and commercialization. Develops brand plans, launch readiness initiatives, promotional materials, digital programs, sales support, training, budgets, timelines, and performance metrics. Collaborates with Sales, Medical Affairs, Regulatory, Legal, Compliance, Training, and external vendors while ensuring compliance with Japanese pharmaceutical promotion regulations.
Summary Generated by Built In

Revolution Medicines is a global, commercial-state oncology company dedicated to discovering, developing and delivering innovative medicines for patients with RAS-addicted cancers. Leveraging its differentiated RAS(ON) tri-complex inhibitor platform, the company is advancing a broad, integrated portfolio of oral RAS(ON) inhibitors designed to directly target the active, cancer-driving state of RAS. Founded on rigorous scientific inquiry and a willingness to challenge long-held assumptions, Revolution Medicines is committed to changing the trajectory of disease for patients with RAS-addicted cancers worldwide.

Our people are united by a shared way of working: follow the science, challenge assumptions, act with urgency and hold ourselves to a high standard of rigor—all in service of patients.

The Opportunity

The Associate Director, Pancreatic Cancer Marketing will lead the development of brand and marketing strategies as well as the planning, management, and execution of marketing tactics to support the launch and business growth of Revolution Medicines’ innovative oncology therapies in Japan.

Reporting to the Director, Marketing, this position will develop marketing strategies and plans for Japan based on a strong understanding of the oncology treatment landscape, customer needs, competitive dynamics, and market insights. The Associate Director will translate these strategies into actionable marketing tactics, establish priorities, budgets, timelines, and performance metrics, and manage their execution and outcomes.

From launch readiness through post-launch commercialization, this position will directly lead key marketing initiatives, including customer engagement, promotional programs, digital initiatives, sales support, promotional materials, and training. The Associate Director will collaborate closely with cross-functional partners, including Sales, Medical Affairs, Training, Regulatory, Legal, and Compliance, as well as external partners, to translate marketing strategy into effective execution.

Key Responsibilities:

  • Marketing Strategy Development and Execution: Develop the brand strategy and marketing strategy for Japan based on a strong understanding of the oncology treatment landscape, customer needs, competitive dynamics, and market insights, and lead their execution.

  • Launch Strategy and Readiness: Develop the marketing strategy and tactical plan for product launch, establish priorities across required initiatives, promotional materials, sales support tools, and other activities, and drive overall launch readiness from a marketing perspective.

  • Marketing Tactic Planning and Management: Translate the marketing strategy into actionable tactics and develop annual plans across customer engagement, promotional programs, digital initiatives, sales support activities, and other relevant areas. Establish priorities, timelines, budgets, and performance metrics for each initiative and manage execution and outcomes.

  • Marketing Execution: Personally lead the planning and execution of key marketing initiatives while ensuring that marketing activities are executed with high quality and in alignment with the brand and marketing strategies.

  • Promotional Materials and Content Planning and Management: Lead the planning and development of promotional materials for healthcare professionals, sales support materials, digital content, and other relevant assets based on the brand strategy and marketing tactics, and manage the process from review and approval through deployment.

  • Training: Partner with Training to translate the brand strategy, key messages, and marketing initiatives into sales training and drive the planning, development, and delivery of required training content.

  • Budget and Vendor Management: Effectively manage the marketing budget and external partners, including advertising agencies and production vendors, to ensure the quality, timely delivery, and successful execution of marketing initiatives.

Required Skills, Experience and Education 

  • Bachelor’s degree or equivalent qualification.

  • 5+ years of marketing experience in oncology, particularly in pancreatic cancer.

  • Experience in launch readiness and post-launch marketing activities for new oncology products.

  • Demonstrated experience taking a primary role in the development of product strategy and tactical plans.

  • Experience managing the end-to-end process for marketing initiatives, including promotional materials and speaker programs, from planning and development through internal review and approval and deployment.

  • Demonstrated ability to collaborate with multiple internal functions and external vendors to successfully drive projects.

  • Strong knowledge of the Japanese pharmaceutical market and relevant laws, regulations, and industry standards governing the promotion of prescription pharmaceutical products.

  • Strong project management, problem-solving, and communication skills.

  • High level of Japanese language proficiency with the ability to communicate effectively in a professional business environment.

Preferred Skills and Experience

  • Experience working in a biotechnology company or in the start-up phase of a new business or organization.

  • Ability to work effectively in English in a professional business environment.

Revolution Medicines takes protection and security of personal data very seriously and respects your right to privacy while using our website and when contacting us by email or phone. We will only collect, process and use any personal data that you provide to us in accordance with our CCPA Notice and Privacy Policy. For additional information, please contact [email protected].  #LI-YO1 #LI-Hybrid

We are aware of recent recruitment scams in which individuals or organizations falsely represent themselves as being affiliated with Revolution Medicines. These scams may appear as false job advertisements or unsolicited contacts through communication or chat platforms, email, phone, or text message.
 
Please note that Revolution Medicines does not extend unsolicited employment offers and will never ask candidates to provide financial information, purchase equipment, or pay fees as part of the hiring process. All legitimate communication from Revolution Medicines will come from an official @revmed.com email address.
 
If you believe you’ve been contacted by someone impersonating a Revolution Medicines recruiter, please report it to [email protected] so we can share these impersonations with our IT team for tracking and awareness.


Skills Required

  • Bachelor's degree or equivalent qualification
  • 5+ years of marketing experience in oncology, particularly pancreatic cancer
  • Experience with launch readiness and post-launch marketing activities for new oncology products
  • Primary responsibility for developing product strategy and tactical plans
  • Experience managing end-to-end marketing initiatives, including promotional materials and speaker programs, from planning through approval and deployment
  • Experience collaborating with multiple internal functions and external vendors to drive projects
  • Strong knowledge of the Japanese pharmaceutical market and laws, regulations, and industry standards for prescription pharmaceutical promotion
  • Strong project management, problem-solving, and communication skills
  • High Japanese language proficiency for professional business communication
  • Experience in a biotechnology company or startup/new business environment
  • Ability to work effectively in English in a professional business environment
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The Company
HQ: Redwood, California
548 Employees
Year Founded: 2014

What We Do

We are Revolutionaries – passionate in our singular pursuit of discovering, developing and delivering innovative, targeted medicines for patients living with cancer. To deliver on our vision, we work relentlessly in pursuit of cutting-edge therapeutic approaches to some of the toughest cancers. Our current focus is on RAS-addicted cancers, which account for 30 percent of all new human cancer diagnoses

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