Associate Director, Growth Marketing

Chief Detective is looking for an ambitious and driven Associate Director, Growth Marketing to help our clients—fast-growing startups and large retail companies—scale revenue and acquisition aggressively via paid digital channels. We’re a top agency on Meta, and are actively expanding our capabilities across channels.

Chief Detective specializes in e-commerce and works with direct-to-consumer (DTC) brands in apparel, beauty, lifestyle, and more. Representative clients include Jenni Kayne, Rag & Bone, Ursa Major, Buck Mason, Frank & Eileen, and TOMS shoes.

Job Summary:

As an Associate Director, Growth Marketing this will be a dual role in the first year to 18 months: you will be both client facing, presenting and recommending cross-channel, biddable media solutions as well as strategies, but will occasionally be hand-on keyboard as needed. This person will overseeing several client accounts of their own as well as speaking towards campaign strategies to the greater Chief Detective client set as well.  You’ll collaborate closely with clients and the Chief Detective growth marketing teams to deliver data-driven, performance-focused strategies. This role has an upward growth path: eventually this person can grow to oversee the campaign strategy for all clients within the agency, and potentially take on direct reports. 

You will be responsible for overseeing the creation, implementation, and ongoing optimization of cross-channel campaigns across Google, TikTok, Pinterest, and programmatic. The ideal candidate has a proven track record of presenting campaign results and strategies to clients, managing successful campaigns, collaborating with cross-function teams and a deep understanding of ad platforms.

Responsibilities:

• Campaign Strategy & Execution: Experienced at planning, creating, and managing campaigns across Search, Shopping, Performance Max, Demand Gen, YouTube, Pinterest, and TikTok
• Budget Management: Allocate and manage client budgets to maximize return on ad spend (ROAS) while ensuring campaigns remain within budget constraints.
• Performance Tracking: Use Google Analytics, Google Tag Manager, and other tracking tools to monitor and report on campaign performance.
• A/B Testing: Implement A/B tests for ads, landing pages, and bidding strategies to improve overall campaign effectiveness.
• Optimization: Continuously optimize campaigns for performance, including adjusting bids, refining targeting, and improving ad relevance.
• Reporting: Generate weekly, monthly, and quarterly performance reports for clients and internal stakeholders, offering insights and recommendations for improvement.
• Client Communication: Collaborate with other growth managers and creative strategists to ensure clients are kept up to date with campaign progress and key performance metrics. Manage and lead weekly, monthly, and quarterly performance calls with clients to effectively communicate performance, insights, trends, and strategy.
• Stay Updated: Keep up to date with ad platform best practices, algorithm changes, and new features, and apply this knowledge to optimize campaigns.

Requirements:

• 5+ years of performance marketing experience, with at least 2 years of client-facing account management experience
• Proven experience presenting cross channel media plans and results
• Hands-on experience successfully managing Google Ads campaigns, that have yielded measurable results.
• Experience managing paid social campaigns (including TikTok and Pinterest)  
• Expertise in Shopify, Google Analytics, and feed management solutions.

Preferred Qualifications:

• Expertise in programmatic media and CTV, as well as relevant DSP’s/platforms (i.e. LiveIntent, The Trade Desk, AppLovin) 

Compensation & Benefits:

• This position has an approved base compensation range of $115,000 to $125,000
• A comprehensive benefits package that includes group medical, dental, and vision coverage; short and long-term disability; life insurance; 401(k) eligibility after one year of service with matching contributions; paid time off; sick leave; and an Employee Assistance Program, and more.

Work Location:  While this role is remote, we are looking for candidates to work out of the following states:

• California
• Colorado
• Indiana
• Massachusetts
• New Jersey
• New York
• Ohio
• Oregon
• Pennsylvania
• South Carolina
• Texas
• Utah
• Virginia
• Washington