Chief Detective
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Agency • Consumer Web • eCommerce • Social Media
Lead creative strategy and testing across performance channels (Meta, TikTok, Google, YouTube, CTV). Analyze ad performance, extract consumer insights, build scalable creative roadmaps, brief UGC talent, design structured tests, and partner with Growth, Production, and clients to operationalize and iterate on high-performing creative.
Agency • Consumer Web • eCommerce • Social Media
Manage Meta ad accounts, optimize campaigns, develop creative strategies, analyze data, and communicate with clients to drive growth and meet goals.
