Associate Director, Finance, UK

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

Role Summary and Impact

This is a fantastic opportunity where we are looking for a Commercial Finance Manager to become part of the WPP Media UK Commercial team, reporting to the Commercial Business Partner. This is a key role, with an overriding objective to partner with the Commercial Business Partner and the business, whilst fostering a growth mindset to help drive KPI’s.

 Key Responsibilities 

• Provide commercial insight and performance analysis across WPP Media Solutions, supporting strategic decision-making and business growth.
• Support the development of commercial and financial models for new solutions, and client opportunities.
• Support key stakeholders in driving client adoption of Solutions and increasing share of wallet across our client base.

Pipeline & Revenue Management

• Manage and monitor sales pipeline through Salesforce, including targeting and revenue tracking.
• Analyse pipeline conversion trends and develop models to improve revenue predictability.
• Collaborate with commercial teams to validate assumptions, identify risks and opportunities.
• Support FP&A on revenue and net sales assumptions.

 Margin & Profitability Analysis

• Deliver analysis on net sales performance and client profitability across the business.
• Identify key commercial trends and provide actionable insights to stakeholders.
• Investigate and resolve discrepancies within revenue and sales reporting.

Pricing, Trading & Commercial Value

• Support the development and implementation of pricing strategies across clients and solutions.
• Monitor delivery against commercial value agreements and trading commitments.
• Analyse the impact of pricing, value delivery, and cost changes on net sales margins.

Commercial Governance & Business Partnering

• Conduct commercial due diligence for new client opt-in requirements
• Monitor net sales performance against bonus and incentive targets (QPP).
• Act as a key link between Commercial and Finance teams, ensuring commercial terms and charging methodologies are accurately applied across all revenue streams.
• Provide ad hoc commercial analysis and strategic support to relevant stakeholders.
• Support and educate wider agency teams on commercial finance processes, principles, and best practices.

Skills and Experience

• Qualified accountant or equivalent
• 4 years plus of industry Commercial / Financial experience
• Capacity for multi-tasking and meeting multiple simultaneous deadlines
• High levels of gravitas with strong interpersonal skills, ability to communicate well, build trust and engender strong relationships
• Strong analytical skills and attention to detail:
  • Logical, concise and proficient at breaking down challenges into component parts and developing solutions-based responses
  • Forward thinking and a detailed planner
  • A natural attention to detail and ability to digest information from a wide variety of sources
• Open-minded, adept at developing/ assessing different options and solutions and adopting a helicopter view when needed
• Strong organisational skills with the ability to prioritise tasks and meet deadlines in a fast-paced environment.
• Proactive approach, a logical and analytical thought process, with good attention to detail and high level of accuracy in their output
• Ability to work under pressure and to tight timelines
• Highly proficient with Excel (Advanced excel skills)

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.  

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

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While we appreciate all applications received, only those candidates selected for an interview will be contacted. 

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