Associate Director, Digital and Programmatic

Posted Yesterday
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New York, NY, USA
In-Office
92K-115K Annually
Senior level
AdTech • Marketing Tech
The Role
Lead a team executing digital and programmatic campaigns across agency brands. Define account and audience strategy, manage campaign activation and ad trafficking, track investment and revenue, support RFPs and new business, and contribute to thought leadership and client communications.
Summary Generated by Built In

Job Description:

Associate Directors are responsible for managing a team of digital and programmatic practitioners bringing to life successful programmatic and digital campaigns across clients within the dentsu portfolio of agencies including Carat, dentsuX/360i, and iProspect.  The role will include on-the-job training in industry landscape and technologies, managerial skills, technology partnerships, campaign management, client services, thought leadership contributions, ad trafficking, analysis, and communications.   

Key Accountabilities: 

  • Define account and audience strategy incorporating best in class process 

  • Able to speak to data outputs, review account performance and address concerns when needed 

  • Ensure the team follows defined process for campaign management across digital and programmatic channels, including excellent hands-on-keys activation work 

  • Effective team management and communication with a focus on leading, delegating and prioritizing team deliverables, fostering individual growth across team 

  • Manage monthly investment and revenue tracking across portfolio of clients 

  • Communicates frequently with agency leads and client to connect on team performance, campaign health, and strategic growth opportunities 

  • Consistently leads RFP responses that drive innovation  

  • Frequent contributor to thought leadership projects 

  • Constantly staying up to date on the latest dentsu activation and internal tools  

  • Assist leadership with new business pitches 

  • Establish quarterly plans that focus on account growth 

  • Form strategy that guides negotiation process with site vendors, based on individual brand needs and campaign objectives 

Qualifications:

  • Bachelor’s degree  

  • 5+ years of experience within the programmatic and digital industry  

  • Experience with management of a team- with the ability to lead a highly successful team 

  • Experience across all digital media channels and ability to eloquently speak to each 

  • Consistent exceptional project management 

  • Excellent verbal and written communications, presentation, and analytical skills 

  • Collaboration mindset 

  • Ability to retain professionalism in all situations 

  • Detail-oriented with strong attention to project management and follow-through 

The annual salary range for this position is $92,350-$115,000. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.  

Benefits available with this position include:  

• Medical, vision, and dental insurance, 

• Life insurance,  

• Short-term and long-term disability insurance, 

• 401k, 

• Flexible paid time off, 

• At least 15 paid holidays per year, 

• Paid sick and safe leave, and 

• Paid parental leave. 

Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies.  For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com. 

To begin the application process, please click on the “Apply” button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps. 

#LI-AD5

#LI-Hybrid

Location:

New York

Brand:

Carat

Time Type:

Full time

Contract Type:

Permanent

Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law. 

 

Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to [email protected] by clicking on the link to let us  know the nature of your accommodation request and your contact information. We are here to support you.  

Skills Required

  • Bachelor's degree
  • 5+ years of experience within the programmatic and digital industry
  • Experience managing a team and leading team deliverables
  • Experience across all digital media channels and ability to speak to each
  • Consistent exceptional project management
  • Excellent verbal and written communications, presentation, and analytical skills
  • Collaboration mindset
  • Ability to retain professionalism in all situations
  • Detail-oriented with strong attention to project management and follow-through
  • Experience with ad trafficking, campaign activation, and speaking to data outputs
  • Experience leading RFP responses and contributing to thought leadership

dentsu Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about dentsu and has not been reviewed or approved by dentsu.

  • Parental & Family Support Paid parental leave at full pay and caregiver supports (including backup care) are emphasized as standout elements. Feedback suggests family-oriented benefits are a strong part of the package.
  • Leave & Time Off Breadth Flexible or unlimited PTO, extensive paid holidays, and a year-end office closure are established components. Feedback suggests time-off policies are generous and add meaningful flexibility.
  • Retirement Support A large, established 401(k) plan with employer matching is clearly documented. Feedback suggests retirement benefits feel competitive and straightforward.

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The Company
HQ: Minato
15,492 Employees

What We Do

We are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next

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