Associate Director CRM & Insights

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Raleigh, NC, USA
Hybrid
Beauty • Pharmaceutical
The Role

About Us

Founded in 1908, Merz is a successful, family-owned specialty healthcare company with a rich history. As a leading global aesthetics business, our award-winning portfolio of injectables, devices, and skincare products empowers healthcare professionals to enhance confidence through aesthetic medicine. Our purpose is to fuel confidence by helping people look better, feel better, and live better. We believe you do not have to choose between living life and making a living. Live your best life with Merz Aesthetics.


A Brief Overview

The Associate Director, CRM & Insights plays a strategic and operational leadership role in driving CRM performance, reporting excellence, and cross functional engagement. This role leads the enterprise CRM roadmap (Salesforce OCE), translates business needs into scalable CRM solutions, oversees data integrity, and collaborates with commercial analytics to optimize field engagement. Will work cross functionally with sales and marketing to ensure seamless CRM enablement and insight generation that improves engagement and tool effectiveness.


What You Will Do

  • CRM Strategy & Roadmap
    • Lead the strategy, planning and execution of CRM initiatives, ensuring alignment with commercial priorities and field effectiveness goals
  • Business & Field Insights
    • Collaborate with analytics, marketing and field teams to generate actionable insights that inform customer engagement strategy and targeting
  • Data Governance
    • Oversees data integrity, standardization, and governance to ensure clean and accurate CRM data for reporting and targeting
  • Salesforce (OCE) Enhancements
    • Translate business requirements into Salesforce OCE system configurations and enhancements
    • Reporting & Dashboards Collaborate with commercial analytics, design and deliver reporting tools and dashboards that support business performance, field operations
  • Vendor & Team Leadership
    • Manage third-party CRM support partners and provide coaching and leadership to team members

Minimum Requirements

  • Bachelor's Degree
  • 7+ years experience in CRM strategy, commercial operations or analytics
  • Salesforce OCE experience or other similar CRM experience

Preferred Qualifications

  • Bachelor's Degree Background in pharmaceutical, life sciences or healthcare
  • Strong experience translating business requirements into technical CRM solutions

Technical & Functional Skills

  • Strong data analysis, reporting, and visualization capabilities
  • Proficient in Microsoft Office Suite
  • CRM administration or enhancement planning experience
  • Working knowledge of data governance, analytics and reporting platforms
  • Excellent cross-functions communication and project management skills
  • Leadership skills
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

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The Company
HQ: Raleigh, North Carolina
3,064 Employees

What We Do

Merz Aesthetics is a medical aesthetics business with a long history of empowering health care professionals, patients and employees to live every day with confidence. We aim to help people around the world look, feel and live like the best versions of themselves — however they define it. Clinically proven, its product portfolio includes injectables, devices and skin care treatments designed to meet each patient’s needs with high standards of safety and efficacy. Being family owned for more than 115 years, Merz Aesthetics is known for building unique connections with customers who feel like family. Merz Aesthetics’ global headquarters is in Raleigh, N.C., USA, with a commercial presence in 90 countries worldwide. It is also a part of Merz Group, which was founded in 1908 and is based in Frankfurt, Germany. Learn more at merzaesthetics.com.

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