Associate Creative Director

Posted 3 Days Ago
Be an Early Applicant
London, England, GBR
Hybrid
Entry level
Gaming • Sports
The Role
Lead integrated creative briefs from strategy through execution across social, digital, film, print, experiential, and activation channels. Develop culturally relevant ideas, provide copywriting and art direction, lead shoots and production teams, present concepts to senior stakeholders, and mentor other creatives while maintaining high creative standards.
Summary Generated by Built In
Company Description

There's nothing like a career at Entain. We're a leading, global sports betting and gaming company and we're upping the excitement and increasing player safety. We're a FTSE company with iconic brands including Ladbrokes, Coral, BetMGM, Eurobet and bwin, and we have an energy that drives us to perform at the height of our potential. Whether you're an engineer, marketer or retail specialist, a career here is a complete game changer.

Job Description

As we continue to expand our in-house creative capability, Entain Creative is growing to support a broader range of brands, campaigns and activation-led ideas. We're looking for an Associate Creative Director to play a key role in shaping that output, creating culturally relevant, socially fluent and channel-agnostic ideas that connect with audiences across the full customer journey.

Working closely with our Creative Directors, the Associate Creative Director will take a senior creative role across major briefs, from initial concept and creative development through to execution. You'll turn strategic and audience insight into bold creative ideas that can live across social, digital, film, experiential, activations and wider brand communications.

This is a hands-on creative leadership role. You'll originate ideas, shape the creative narrative, provide copy and art direction, and raise the standard of the work around you. You'll present and sell ideas to senior stakeholders, while collaborating with strategy, social, design and production to bring those ideas to life. You'll also help develop other creatives and contribute to a culture where bold thinking, collaboration and high creative standards are part of the everyday.

What you'll do

The Associate Creative Director will:

  • Lead integrated creative briefs from strategic thinking and concept development through to execution across social, digital, film, print, experiential and activations.
  • Develop original ideas rooted in audience and cultural insight, translating brand platforms into distinctive campaigns, experiences and content.
  • Provide strong copy and art direction, protecting the central creative idea as work moves from concept into production.
  • Lead social and digital shoots, including scripting and creative direction across production teams, crew and talent.
  • Present and sell creative thinking to senior stakeholders, while providing clear direction and constructive feedback to other creatives.

What this opportunity offers

As an Associate Creative Director, you'll:

  • Shape highly visible creative work across a portfolio of globally recognised betting and gaming brands.
  • Work across an unusually broad mix of channels, from film and social to experiential activations and real-world brand moments.
  • Influence projects at an early stage rather than simply executing predetermined creative solutions.
  • Help shape the creative standards and culture of an expanding in-house agency.

Qualifications

Essential skills and experience

The role requires:

  • Senior creative experience as an Associate Creative Director, Senior Creative or equivalent within an integrated, digital or creative agency environment.
  • A strong portfolio demonstrating original conceptual thinking and successful 360° campaigns across multiple channels.
  • Excellent copywriting and art direction instincts, with the ability to turn strategic insight into simple, powerful creative ideas.
  • Hands-on production experience, including taking concepts into shoots and working confidently with production teams, crew and talent.
  • Strong knowledge of social and digital platforms, combined with the confidence to present to senior stakeholders and guide other creatives.

Additional Information

Benefits include

  • Generous group bonus scheme
  • Hybrid working – 2 days in the office
  • Private medical insurance
  • Pension scheme – matched to 6%
  • Additional "It's Your Game" day off to use at either Christmas or New Year
  • Entain & Enhance days – 2 paid days off to focus on your professional or personal development
  • Share save scheme

We're an equal opportunities employer. We welcome applications from everyone and we do not discriminate based on age, disability, gender or gender reassignment, pregnancy or maternity, race, religion or belief, sexual orientation, marriage/civil partnership, or any other basis.

We comply with all applicable recruitment regulations and employment laws in the jurisdictions where we operate, ensuring ethical and compliant hiring practices globally.

If you're a senior creative who loves finding the big idea and is equally comfortable shaping the work, selling it and seeing it through into production, we'd love to hear from you. Please include your portfolio with your application.

Should you need any adjustments or accommodations to the recruitment process, at either application or interview, please contact us.

#LI-Hybrid

#LI-JO1

This is a hybrid remote/in-office role.

Skills Required

  • Senior creative experience as an Associate Creative Director, Senior Creative, or equivalent in an integrated, digital, or creative agency environment
  • Strong portfolio demonstrating original conceptual thinking and successful 360-degree campaigns across multiple channels
  • Excellent copywriting and art direction skills
  • Ability to translate strategic insight into simple, powerful creative ideas
  • Hands-on production experience, including taking concepts into shoots and working with production teams, crew, and talent
  • Strong knowledge of social and digital platforms
  • Ability to present to senior stakeholders and guide other creatives
  • Portfolio included with application

Entain plc Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Entain plc and has not been reviewed or approved by Entain plc.

  • Healthcare Strength — Healthcare and protection, including medical cover, life insurance, income protection, and mental-health support, are part of the advertised core package in multiple regions. Some locations also note extras such as health checks or dental benefits, reinforcing the breadth of wellbeing support.
  • Leave & Time Off Breadth — Additional paid time off—such as an “It’s Your Game” day and “Entain & Enhance” days for rest, self-development, and learning—is promoted beyond standard holiday allowances. This structure signals an emphasis on recovery and growth time.
  • Flexible Benefits — Benefits are presented as flexible and region-specific, allowing tailoring to local conditions and personal priorities. Examples include pensions, share schemes, and optional add-ons that vary by market.

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The Company
HQ: London
30,000 Employees
Year Founded: 2004

What We Do

Entain is one of the world's largest sports betting and gaming groups, operating both online and in the retail sector, exclusively in regulated and regulating markets.

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