The Role
Support social media strategy and execution across platforms by planning content calendars, drafting copy, creating basic visuals, scheduling posts, managing community interactions, and tracking performance metrics. Research trends, maintain account accuracy, and assist the Content Marketing Manager on campaigns and special projects while learning social strategy and analytics.
Summary Generated by Built In
Daxko builds the software that powers fitness, wellness, and community organizations—everything from member management and payments to digital engagement and analytics. From small studios to the largest associations, we help thousands of fitness businesses streamline operations, enhance member experiences, and drive sustainable revenue growth.
Daxko is seeking an Associate Content Marketing Manager - Social Media to join our team and support the development of our social media presence across Instagram, LinkedIn, Facebook, X, Substack, YouTube, and other platforms. As an associate, you'll work under the guidance of the Manager, Content Marketing to learn social media strategy, content planning, community management, and analytics. This is an excellent opportunity for a recent college graduate to launch a career in digital marketing while helping establish Daxko as the leading connected fitness software brand trusted by fitness operators worldwide.
This role is ideal for someone who is enthusiastic about social media, creative, detail-oriented, eager to learn, and excited to grow their expertise in social strategy and community management.
- Support social media content calendar planning across our social channels (LinkedIn, X, Facebook, Instagram, Substack, and others) by researching content ideas, tracking campaign themes, and maintaining organized scheduling systems
- Create and draft engaging social media content, including captions, posts, and copy that align with Daxko's brand voice, working closely with the Manager of Content Marketing and other team members for feedback and approval
- Assist with content design using tools like Canva to create graphics and visuals for social media posts
- Publish and schedule posts across platforms using social media management tools, ensuring a consistent posting schedule and adherence to brand guidelines
- Monitor social media channels, respond to comments and messages in a timely manner, and help build community engagement under the supervision of the Manager of Content Marketing
- Track and analyze social media performance metrics, including engagement rates, reach, impressions, and click-through rates, and sharing findings with the team
- Research current digital trends, platform algorithm updates, and competitor activity to contribute fresh ideas for social media content
- Maintain accurate information across all social media profiles, including bios, links, and account details
- Support special projects and campaigns as assigned by the Manager, Content Marketing
- Bachelor's degree in Marketing, Business, Communications, Journalism, or a related field
- Internship experience or hands-on social media experience (personal projects, student organizations, freelance work, or academic case studies welcome)
- Excellent verbal and written communication skills with the ability to adapt tone for different social media platforms
- Excellent organizational skills and attention to detail with a strong ability to meet deadlines
- Strong time management skills and the ability to prioritize tasks effectively
- Basic analytical skills with the ability to understand and interpret social media metrics and KPIs
- Proficiency with social media scheduling and management tools (Buffer, Hootsuite, or similar)
- Comfort using design tools like Canva for creating graphics and basic visual content
- Excellent interpersonal and customer service skills
- Ability to function well in a dynamic, collaborative team environment
- Openness to feedback and willingness to learn and iterate quickly
- Proactive mindset with genuine interest in staying informed about social media trends and platform changes
- Proficient with Microsoft Office Suite or related software
- Ability to handle ambiguity and work independently with clear guidance and support
- Experience with video editing tools or basic video creation
- Familiarity with the fitness, wellness, or SaaS industry
- Basic understanding of digital marketing concepts
Daxko is dedicated to pursuing and hiring a diverse workforce. We are committed to diversity in the broadest sense, including thought and perspective, age, ability, nationality, ethnicity, orientation, and gender. The skills, perspectives, ideas, and experiences of all of our team members contribute to the vitality and success of our purpose and values.
We truly care for our team members, and this is reflected through our offices, and benefits, and great perks. These perks are only for our full-time team members.
Some of our favorites include:
🏢 🏡 Hybrid work model
📆 Leave entitlements
🤕 Recently introduced hospitalization/caregiving leaves
🍼 Paid parental leaves (Maternity, Paternity, & Adoption)
⚕️Group Health Insurance
🚵🏽 Accidental Insurance
💲Tax-saving reimbursements
🤑 Provident Fund (PF)
👖 Casual work environments
🎉 Company Events and Celebrations
🏆 Performance achievement awards
💸 Referral bonus
🚀 Learning & Development opportunities
#LI-Remote
Skills Required
- Bachelor's degree in Marketing, Business, Communications, Journalism, or related field
- Internship experience or hands-on social media experience (personal projects, student orgs, freelance, case studies)
- Excellent verbal and written communication skills with platform tone adaptation
- Excellent organizational skills, attention to detail, and ability to meet deadlines
- Strong time management and ability to prioritize tasks
- Basic analytical skills to understand and interpret social media metrics and KPIs
- Proficiency with social media scheduling/management tools (Buffer, Hootsuite, or similar)
- Comfort using design tools like Canva for graphics and basic visual content
- Proficient with Microsoft Office Suite or related software
- Ability to function well in a dynamic, collaborative team environment; openness to feedback and ability to work independently with guidance
- Ability to handle ambiguity and a proactive mindset to stay informed about social media trends
- Experience with video editing tools or basic video creation
- Familiarity with the fitness, wellness, or SaaS industry
- Basic understanding of digital marketing concepts
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The Company
