To develop and execute brand, marketing and communication initiatives through content strategy, digital marketing, employer branding, stakeholder engagement and agency management to strengthen brand visibility, customer engagement and business objectives.
Responsibilities- Develop and execute social media content strategies to enhance brand awareness, engagement and reach across digital platforms.
- Plan, create, and publish content aligned with brand positioning, campaign objectives and communication priorities.
- Manage agency relationships and ensure timely delivery of marketing campaigns, content assets and communication initiatives.
- Partner with HR and internal stakeholders to drive employee engagement, employer branding and internal communication programs.
- Ensure consistency of brand messaging and communication across customer-facing and employee-facing channels.
- Develop communication assets and campaigns to support brand-building, awareness and engagement objectives.
- Monitor campaign performance, audience engagement and digital metrics and recommend optimization initiatives.
- Support execution of marketing initiatives, events and brand campaigns to strengthen market visibility and brand recall.
Experience Range: 4 to 10 years
Qualifications: Graduate (Any Specialization)
Postgraduation: MBA or Degree in Marketing / Communications preferable
Skills Required
- 4 to 10 years of experience
- Graduate degree in any specialization
- MBA or degree in Marketing or Communications
CSB Bank Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about CSB Bank and has not been reviewed or approved by CSB Bank.
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Fair & Transparent Compensation — Pay is considered fair in certain managerial or target-based roles, with some positions viewed as competitive for the industry. Salaries are consistently reported as paid on time, supporting a baseline of reliability.
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Strong & Reliable Incentives — Earnings can be strong when sales targets are achieved, indicating meaningful performance-linked upside in some roles.
CSB Bank Insights
What We Do
CSB is a full service bank established in 1920 and headquartered in Thrissur, Kerala. CSB has over 703 branches covering not just the district headquarters and large towns but also semi-urban and rural centers. Thanks to its unique origin and history, CSB is considered a household banking brand in Kerala. CSB offers Retail, Wholesale and SME Banking services through its footprint of over 703 branches across the country serving over 2 million customers.
