(Asso.) Marketing Communication Manager

Posted Yesterday
Be an Early Applicant
GT
5-7 Years Experience
Healthtech
The Role
The Marketing Communication Manager will develop and implement communication plans, coordinate events, collaborate with diverse teams, manage multimedia content, and enhance Abbott's branding across various divisions. The role requires excellent interpersonal skills and the ability to influence and present effectively.
Summary Generated by Built In

JOB DESCRIPTION:MAJOR RESPONSIBILITIES:

  • Propose and implement the content communication plan and collaterals for CEC. Ensure all communication materials are in alignment with Abbott brand guidance.
  • Liaison with diagnostic divisions, other divisions and functions to develop and update the scripts content on corporate Abbott, diagnostic business and other divisions business.
  • To be the customer tour process owner in CEC, to coordinate and implement whole tour event process from the application approval, agenda planning and notice, logistic arrangement to journey tour implementation.
  • Work closely with CEC audio visual equipment venders for equipment & multimedia update, maintenance. Willing to learn new technology and apply to CEC.
  • Showcase contents innovation, include multimedia contents, creative souvenir, showcase area renovation.
  • Well understand the overall Abbott divisions business in terms of goals/objectives and support Center Manager to build Abbott Branding.

 REQUIREMENTS:

  • Bachelor’s degree or above.
  • 5+ years working experience in healthcare industry, 3+ years in marketing communication/ branding marketer is preferred.
  • Good coordinate and interpersonal skills know how to work with cross division people.
  • Strong presentation skill/influential / charisma.
  • Good command of both written and spoken English and Chinese / language fluency /accurate pronunciation.

The base pay for this position is

N/A

In specific locations, the pay range may vary from the range posted.

JOB FAMILY:Marketing Support

DIVISION:CRLB Core Lab

LOCATION:China > Shanghai : 388 W. Nanjing Road, Ciros Plaza

ADDITIONAL LOCATIONS:

WORK SHIFT:Standard

TRAVEL:Not specified

MEDICAL SURVEILLANCE:Not Applicable

SIGNIFICANT WORK ACTIVITIES:Not Applicable

The Company
Abbot Park, IL
97,838 Employees
On-site Workplace

What We Do

Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 109,000 colleagues serve people in more than 160 countries.

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