Vice President, GBM DCPM - Channel Management

Posted 12 Days Ago
Be an Early Applicant
2 Locations
In-Office or Remote
Entry level
Financial Services
The Role
Leads marketing technology channel management, including website and platform governance, SEO strategy, analytics, process improvement, project delivery, vendor management, budgeting, compliance, risk mitigation, and stakeholder collaboration. Manages channel teams and coordinates with Marketing, IT, sourcing, decision management, and regional teams to optimize digital platform utilization and marketing performance.
Summary Generated by Built In

To oversee and optimize the utilization of marketing technology channels to drive strategic goals and to support overall marketing performance.

Team Leadership and Management
•    To lead, mentor and guide the channel team including process flow that comply to regulations, requests / projects relating to group website, marketing platform, platform performance management and analytics.
•    Ensuring quality assurance and effective documentation.
•    Standardizing processes and implementing the best practices.

Project Oversight
•    Oversee and coordinate the team’s involvement in various projects, ensuring deliverables are met within established timeline and quality standards. Allocate  resources effectively and manage workloads to optimize productivity.

Administration & Vendor Management
•    Working together with VCM on contracts renewal.
•    Overseeing payments to vendors are a timely manner.
•    Address audit and compliance queries.
•    Prepare/ Review internal documents (CIM, MEMO, CRA, WOC, Due Diligience, BIA/BCP, RCSA/CET).

Budget & Internal Process Management
•    Yearly project planning & submission
•    Yearly budget planning
•    Budget utilisation update
•    Develop/ further improve processes based on functions/application
•    Ensure that all regulatory and compliance documents are submitted within timeline

Strategy and Planning
•    Strategize and align within the team in setting SEO strategies, goals and execution.
•    Develop and execute a strategy for the utilization and integration of digital technology platforms aligned with business objectives and customer needs.

Collaboration and Stakeholder Management
•    Collaborate with cross-functional teams including Marketing, IT, Decision Management, Digital Sourcing teams and regional teams to ensure alignment and effective utilization of Martech platforms.
•    Manage relationships with vendors and stakeholders to drive successful partnership and technological advancements.

Compliance and Security
•    Ensures the new website is complied with regulatory requirements, consistently find ways to optimize existing process to strengthen platform governance.

Risk Management
•    Identify potential risks and issues within projects and proactively develop mitigation strategies. Monitor and address any impediments that may affect project success or delivery timelines.
 

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The Company
HQ: Kuala Lumpur, Kuala Lumpur
13,216 Employees

What We Do

CIMB Group is a leading ASEAN universal bank, one of the largest Asian investment banks and one of the world's largest Islamic banks. We are headquartered in Kuala Lumpur, Malaysia and offer consumer banking, commercial banking, wholesale banking, Islamic banking, and asset management products and services. As the fifth largest banking group in ASEAN, we have over 36,000 staff in 16 locations across ASEAN, Asia and beyond. CIMB Bank and CIMB Islamic Bank are members of PIDM.

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