Assistant Sales Director, Weddings & Large Parties

Summary Statement:

The Assistant Director Sales, Weddings & Large Parties is a senior leadership role responsible for the strategic vision, operational oversight, and revenue growth of the weddings and social events portfolio. This includes weddings, milestone celebrations, bachelorette experiences, wellness retreats, and other curated social events across the resort. The Assistant Director ensures that all events deliver exceptional guest experiences while driving financial performance and long-term business success.

This role provides leadership for the Social Events department, directing team performance, developing innovative offerings, and collaborating across departments to achieve organizational goals. The Assistant Director shapes the overall strategy for group sales, event execution, and guest engagement, ensuring alignment with the resort’s brand and core values.

The ideal candidate is an influential leader with deep expertise in luxury event management, business strategy, and team development. They cultivate a culture of excellence, integrity, and collaboration, and ensure all operations comply with applicable laws, regulations, and company policies.

Primary Job Duties: – Includes but is not limited to:

• Implement and develop strategic plans to drive Weddings and Celebrations.
• Lead the Social Events department, providing guidance, mentorship, and professional development to managers and staff
• Collaborate with the Executive Director of Events, Director of Catering & Conference Services and Hotel Sales to develop and execute a sales plan that aligns with the department and organizations' objectives throughout the year.
• Contract with Groups for rooms, space, and other events on property needs.
• Partner with Banquets and operational departments on execution of the events as applicable.
• Develop unique packages for Weddings, Bachelor and Bachelorette parties, reunions, birthday celebrations and social catering events.
• Partner with internal departments to develop pricing strategies for both packages and one-off offerings.

• Build and maintain strong relationships with key clients, vendors, and partners to strengthen the resort’s brand and market presence.
• Collaborate with Marketing department to develop collateral, sales materials and landing page tactics to drive the best results.
• Work with Leisure Sales team to develop strategies to target Travel Industry partners on ways to grow the revenue.
• Partner with third party partners to promote and book activities and experiences on property.
• Develop relationships with local agencies that specialize in Celebration travel to create custom packages.
• Plan and host on property engagements to include site inspections, familiarization visits and partner entertainment to drive awareness to the resort and enhance partnerships.
• Manage and delegate tasks to coordinator, as appropriate, to ensure business success and support.
• Obtain and maintain position-specific licensing.
• Use personal device/cellular phone for job related operational tasks, job duties, review of company documents, etc.
• Other duties as assigned.

Qualifications: – Includes but is not limited to:

• At least five years of experience in Hotel Sales, Catering Sales or Event Planning.
• At least three years of previous management experience in a Hotel Sales, Catering Sales or Event Planning environment.
• Must be able to work well in a team environment, communicate well, and provide feedback to fellow members of the team to achieve mutual goals.
• Excellent written and verbal communication skills.
• Ability to successfully mentor a team.
• Ability to work varied shifts, including nights, weekends and holidays.
• Ability to effectively communicate in English.
• Polished appearance and demeanor.
• Excellent customer service skills.
• Ability to obtain & maintain full knowledge and understanding of company and department rules and regulations, policies and procedures.

Preferred: 

• Bachelor’s degree in related field.
• Previous experience working in a large, luxury resort setting.

Minimum Education and Experience:    

• At least two years in a leadership/management experience in a similar or related field. 
• Previous experience in a large, luxury resort setting.

Certificates, Licenses, Regulations:

• Proof of eligibility to work in the United States.
• Ability to obtain the following:

Physical Demands:

• Work is typically performed at desk assisting guests.  
• Must be tolerant to varying conditions of noise level, temperature, illumination, and air quality.
• Prolonged sitting/standing.
• Bending and reaching.
• Transporting, pushing, pulling, lifting, and maneuvering items weighing up to 50 lbs.
• Eye/hand coordination.
• Ability to comply with Policies and Procedures, Job Description, daily memorandums, chemical labels (SDS) and other instructions.

At Resorts World Las Vegas, we believe that every member of our team is an ambassador and is essential to the success of our company. We expect all Team Members to take personal ownership in ensuring everything they do is in the best interest of the company and that all will adhere to our five core non-negotiable responsibilities.

• Everyone is an Ambassador–No matter where you work at Resorts World Las Vegas, it is your responsibility to treat this property like you would your own home. No one gets hurt, everyone feels secure, the environment is clean, and every guest gets what they need.

• Everyone works in Safety–If you have a safety concern, it is your responsibility to address it by correcting it or notifying the appropriate department or individual.

• Everyone works in Security–If you See Something, it is your responsibility to Say Something. You must notify the appropriate department or individual if you feel there is a security concern.

• Everyone works in EVS–If there is trash on the floor, it is your responsibility to pick it up. If it is a mess that needs more attention, it is your responsibility to notify the appropriate department or individual.

• Everyone works in Guest Experience–If a guest needs assistance, it is your responsibility to assist that guest and do so with a smile. If the guest needs more assistance than you can provide, it is your responsibility to notify the appropriate department or individual.