Join the BenQ Team!
Are you ready to be a part of a globally trusted brand where cutting-edge technology meets exceptional talent? BenQ is an award-winning display solutions provider for lifestyle and business, including gaming monitors, projectors, and interactive displays like BenQ Board for education. Our core values focus on "Bringing Enjoyment 'N' Quality to Life."
We are hiring an Assistant Product Manager to support our Consumer Projector Line of Business.
Duties & Responsibilities:
Product Management (Sales, Inventory, & Production):
- Forecasting & Planning: To optimize sell-in and production forecasts and develop accurate forecasts based on sell-through rates, channel inventory levels, and market demand
- Inventory Management: Monitor aging inventory and efficiently implement strategies to clear out outdated stock
- Production Allocation: Manage and allocate production resources across channels to meet market demands
- System Management: Maintain product details in internal systems, including part number setup, model configurations, and regular updates to the internal price list and inter-company transfer pricing (ITP)
- Data Management: Analyze sales and performance data to identify patterns and insights to help plan marketing and development strategies
Product Marketing:
- Product Positioning: To define and optimize product positioning, use frameworks such as user journey mapping, the 3C model (Company, Customer, Competitor), STP (Segmentation, Targeting, Positioning), and the 4Ps (Product, Price, Place, Promotion)
- Market Analysis: Conduct an in-depth analysis of consumer behavior, competitor offerings, and market trends to inform product strategies
- Digital Marketing Knowledge: Demonstrate proficiency in digital marketing principles, including search engine results page (SERP) and keyword strategies, content planning, media and influencer relations, social media management, and event promotion
- E-commerce Expertise: Leverage experience with Amazon and other e-commerce platforms to optimize product visibility and sales performance
- Project Coordination: Help coordinate cross-functional activities with departments such as Sales, Marketing, inbound, order desk, outbound, and RMA teams to ensure timely product launches and smooth operations
- Customer and User Feedback: Gather feedback from users and stakeholders to identify areas for improvement and help inform future product outlooks
Required Experience, Knowledge, Skills, and Abilities:
- 3-5 years of experience in product management, product marketing, or a related field, preferably within consumer electronics or technology industries
- Familiarity with digital marketing tools and strategies, including SEO, content planning, and social media, is preferred
- Strong analytical skills with the ability to interpret data and make strategic decisions
- Excellent communication skills to collaborate across teams and with external partners
- Proficiency in Microsoft Office (Excel, PowerPoint) and experience with inventory or ERP systems are a plus
Education:
- Education: Bachelor’s degree in marketing, Communications, Business, or a related field
Compensation:
Based on experience, we offer a very competitive base salary plus a bonus
Position Type:
- Full-Time
- Office-Based
- Up to 20% travel
Skills Required
- 3-5 years of experience in product management or product marketing
- Familiarity with digital marketing tools and strategies
- Strong analytical skills
- Excellent communication skills
- Proficiency in Microsoft Office and experience with inventory or ERP systems
What We Do
Welcome to BenQ Corporation – a world-leading human technology and solutions provider driven by the corporate vision of “Bringing Enjoyment ‘N’ Quality to Life” to elevate and enrich the aspects of life that matter most to people today – lifestyle, business, healthcare and education. Set apart by the unique philosophy of “Because it matters”, BenQ is committed to empower people today to live better, increase efficiency, feel healthier and enhance learning through people-driven, innovation-fueled products, services and solutions. The spirit, as our very existence to improve the experience of life in every aspect, underlies our product development, business model, partnerships and corporate culture. It is also what inspires our dedicated employees and directs us in global citizenry. Because it matters, BenQ will continue to utilize substantial resources and proven expertise in product design, visual display, mobile solutions and network convergence technologies with the hope to delight the world, offering a broad range of products, services and solutions: digital projectors, professional monitors, interactive large-format displays, and LED lighting.
