At Essity, we are dedicated to breaking barriers to well-being and becoming the undisputed global leader in health and hygiene. Join our team in Springvale and contribute to our mission of enhancing health and hygiene standards worldwide.
About the Role:The Assistant Brand Manager, TOM Organic, plays a key role in shaping the future of one of our most purpose-led and premium brands. You’ll support the growth of the Period Care portfolio (Pads, Tampons, Liners, Period Underwear, and Cups) across Australia and New Zealand, contributing to both local and global marketing efforts.
This role is about more than just execution, you’ll support, develop, and deliver marketing strategies that unlock growth in revenue and profit, using your curiosity and commercial mindset to uncover opportunities through consumer and category insights.
TOM Organic is a premium, purpose-driven brand with a growing and highly engaged consumer base. With a flat structure and collaborative culture, you’ll have a real voice and the chance to make meaningful impact from day one.
You’ll be supported by a leader who’s passionate about mentoring and getting the team involved in a full 360° view of the business. If you bring professional maturity, initiative, and a genuine eagerness to learn, this is the kind of place where you’ll thrive.
What You Will Do:Support and help implement annual brand plans to drive sales, profit, and market share
Ensure activities align with brand positioning and identity
Support NPD from concept to launch, using consumer insights within a Stage & Gate framework
Support comms across media channels (TV/OLV, Digital, Social, CRM, BTL) and post-campaign reviews
Create engaging social and EDM calendars; coordinate with in-house design
Contribute to brand audits, research, and planning for 1- and 3-year innovation pipeline
Monitor trends and identify opportunities for growth and improvement
Build strong cross-functional and agency partnerships
Manage A&P budget effectively; look for ways to improve marketing ROI and minimise write-offs
Ideally you bring 2+ years’ experience in marketing or a related field with Tertiary qualifications in Marketing, Communications, or a related discipline. You will have:
Strong analytical and strategic thinking with the ability to track and manage brand performance
Proven project management skills with experience coordinating cross-functional teams and driving projects through to completion
Excellent communication and influencing skills; ability to build strong internal and external relationships
Commercial mindset with financial awareness and the ability to prioritise in a fast-paced environment
Proactive, curious, and hands-on with a can-do attitude
Resilient and positive approach to challenges; team player with collaborative style
Experience using data systems like IRI and familiarity with the Stage & Gate process would be an advantage, though we are willing to provide training in these areas.
What We Can Offer You:Our purpose, Breaking Barriers to Well-Being, provides meaning to everything we do. Join us to improve well-being for people and drive positive change for society and the environment. At Essity, you'll feel valued, empowered to grow, and challenged to achieve business results in a collaborative and open atmosphere.
Innovate for Good | Excel Together | Be You With UsThis is a hybrid role.
Application End Date:17 May 2025Job Requisition ID:Essity253112Similar Jobs
What We Do
Essity - a globally leading hygiene and health company, breaking barriers to well-being. Our expertise in hygiene and health began with the acquisition of the Swedish company Mölnlycke in 1975, through which our roots stretch back to 1849. Today, our sustainable innovations from globally trusted brands, designed for everybody and every body, care for the well-being of 1 billion people in 150 countries every day. Working at Essity is not just a career but a chance to make the world healthier, safer, and more hygienic. Our barrier breakers innovate for good and contribute to shaping a sustainable future. At Essity, every career is as unique as the individual. We empower employees to excel together and reach their full potential in a winning culture motivated by a powerful purpose. We provide a sustainable work-life based on flexibility for both employees and employers. At Essity, we are committed to Diversity, Equity, and Inclusion in everything we do. It is the key to our success in creating an inclusive, collaborative, and caring company culture where you can be you with us. Our purpose of Breaking Barriers to Well-being, is to enable customers and consumers to lead fuller lives at all stages of life. Our leading global brands include TENA, Tork, Actimove, JOBST, Knix, Leukoplast, Libero, Libresse, Lotus, Modibodi, Nosotras, Saba, Tempo, TOM Organic, Vinda and Zewa. Essity has about 36,000 employees. Net sales in 2022 amounted to approximately SEK 156bn (EUR 15bn). The company’s headquarters is located in Stockholm, Sweden, and Essity is listed on Nasdaq Stockholm. If you want to join a company where dedication to people is powered by innovation, welcome to Essity
