Assistant Account Executive, Public Relations

Posted 7 Days Ago
Be an Early Applicant
New York, NY, USA
In-Office
48K-58K Annually
Junior
Marketing Tech
The Role
Executes public relations strategies for consumer brands through media and influencer outreach, pitch and press release development, trend monitoring, awards submissions, client communication, and campaign coordination. The role manages timelines across multiple accounts, supports events and activations, builds journalist relationships, and uses AI and project management tools to improve research, drafting, monitoring, reporting, and workflow efficiency.
Summary Generated by Built In

Who We Are: 

Brilliant is looking for a full-time Assistant Account Executive to join our fast-moving, award-winning agency. We’re a fully remote performance team built on a simple promise: Work Hard. Play Hard. Laugh Hard. 

The ideal candidate brings 1+ years of full-time agency experience in consumer products PR or integrated marketing, strong organizational skills, and real curiosity about new technology and AI.

We aren't for the faint of heart! We move fast, hold a ridiculously high bar for excellence, and thrive on driving real ROI for our clients. But we also believe that intense drive should come with great culture—which is why we offer unlimited PTO, Fabulous Fridays (doors close at 3pm), virtual happy hours, a monthly book club, and endless reasons to win together.

And the industry notices: We were recently named an Inc. Best Workplace 2026 and landed on the Inc. 5000 List of America's Fastest-Growing Private Companies for 2026!

 

What We Do: 

Since 2008, Brilliant has been where bold ideas meet relentless execution. We're a performance marketing agency with deep expertise in family-focused brands, bringing together PR, Influencer, Social, Paid Media, Affiliate, Retail Support, Experiential, and AI Intelligence to create integrated, full-funnel campaigns that shatter targets and cut through the noise.

Our Dream Team Member:

  • Resourceful, committed, and deliberate
  • Organized to a fault (in a good way) and naturally detail-oriented
  • Proactive and comfortable taking ownership without waiting for direction
  • Curious about new tools, AI, and technology, and quick to try them to make work faster and better
  • A creative thinker who brings fresh pitch angles and isn't afraid to trend-jack
  • A strong communicator who asks questions early and often
  • Eager to learn from senior team members and takes feedback well
  • Passionate about staying ahead of trends in the CPG and F&B space

Position Overview:

The Assistant Account Executive executes public relations strategies to achieve client goals while keeping the day-to-day details organized and on track. The role spans client communication, media relations, creative ideation, trend jacking, and project support. We're looking for someone who manages the details well and is excited to use new tools, including AI, to work smarter.

What You'll Do:

Media Relations:

  • Pull, build, and maintain media and influencer databases
  • Regularly identify new editor and freelancer contacts through tools like Qwoted and by subscribing to Substacks
  • Draft and distribute pitches, press releases, and media alerts, then follow up and monitor for coverage
  • Contribute creative pitch angles that break through with top-tier national outlets
  • Support dedicated affiliate and ecommerce pitching
  • Coordinate media interviews and develop spokesperson briefing documents
  • Build real relationships with key journalists and influencers
  • Monitor trends daily and turn them into fast trend-jacking opportunities
  • Conduct competitor coverage monitoring

Awards:

  • Track client media awards programs, including research, recommendations, submission applications, and deadline management

Project Management:

  • Coordinate project, campaign, and account timelines and deliverables
  • Track progress and communicate status to internal teams and clients
  • Use project management tools such as Monday or Asana to keep workflows transparent

Technology & AI:

  • Use AI tools like Claude or ChatGPT to support research, drafting, monitoring, and reporting
  • Test new software and platforms, and share what works with the team
  • Spot chances to automate routine tasks and raise the quality of the output

Events / Activations:

  • Assist with research, planning, and execution of virtual and live media and influencer press events, creative media mailers, and more

Requirements:

  • Bachelor's degree in Marketing, Communications, or a related field
  • 1+ years of PR agency experience in the consumer goods industry
  • Experience managing timelines and deliverables across multiple accounts at once
  • Comfortable using AI tools day to day, with examples of how you've used them
  • A real willingness to try new technologies and adopt new tools quickly
  • Excellent written and verbal communication skills
  • Ability to work collaboratively in a team environment and manage multiple projects simultaneously
  • A proactive, self-starter attitude with a passion for staying ahead of trends

Benefits:

  • Unlimited PTO
  • Paid time off between Christmas and New Year's
  • Fabulous Fridays, the office closes at 3 pm!
  • 401K with a 3% company match, after your initial 3 months
  • Medical, dental, and vision coverage
  • Medical and Dependent Care FSA
  • Company-paid Life Insurance
  • Company-paid Long Term Disability

SALARY:

$48,000 - $58,000

This role includes a six-month performance review. Employees who meet all agreed-upon goals are eligible for a $5,000 base salary increase.


 

Skills Required

  • Bachelor's degree in Marketing, Communications, or a related field
  • At least 1 year of PR agency experience in the consumer goods industry
  • Experience managing timelines and deliverables across multiple accounts simultaneously
  • Comfort using AI tools daily, with examples of prior use
  • Willingness to try new technologies and adopt new tools quickly
  • Excellent written and verbal communication skills
  • Ability to collaborate in a team environment and manage multiple projects simultaneously
  • Proactive, self-starter attitude and passion for staying ahead of trends
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The Company
HQ: Los Angeles, CA
25 Employees
Year Founded: 2007

What We Do

Public Relations, Social Media, Digital. Brilliant PR & Marketing was founded with one goal: to find and effectively market the “game-changers” – the innovative, educational, life-changing products no family should be without. We credit our success to our insatiable lust for connection, our deep desire to understand and our sincere passion to enhance the lives of families everywhere.

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