Art Director - Reebok
Who We Are
Authentic is a global brand development, marketing and entertainment platform. Authentic elevates and builds the long-term value of more than 50 consumer brands and properties by partnering with best-in-class manufacturers, wholesalers and retailers. We are a Lifestyle and Entertainment platform comprising value-driving business models and global brands. Authentic creates sustainable revenue streams through brand development, strategic partnerships and digital innovation.
Why Authentic
You’ll be able to access the resources and scale, while leveraging innovative technology and nimble environment. What we’re saying is, this isn’t your average day job. If you’re hungry to drive ideas into action and own your career, let’s chat. Our team is rapidly innovating to evolve and define the future of our brands. With the help of some of the brightest minds in retail, marketing, licensing, legal and more, we are building the intersection of digital and experiential marketing to help achieve that mission. We reimagine, evolve and transform brands! At Authentic, we foster an inclusive workplace where diversity of thought and expertise drive competitive advantage. Our global teams are built by go-getters who contribute unique perspectives and push the boundaries of creativity and innovation. Headquartered in New York City, Authentic has offices in major metropolitan cities including Los Angeles and Miami, as well as Toronto, Mexico City, London, and Shanghai.
What You’ll Do
The Art Director, Lifestyle is responsible for managing brand creative efforts directly supporting Reebok, & Sports brands. The Art Director drives creative innovation through collaboration and process. This individual has primary responsibility for the coordination and integration of all day-to-day creative efforts. The Art Director will collaborate with peer groups across functions including Marketing, Brand, Social Media, Digital, and PR to help build and execute brand creative vision and to concept, design, and produce compelling content across multiple channels and platforms. The Art Director is responsible and accountable for execution of all assigned campaign and editorial shoots, ensuring they are consistent with the Brand and according to merchant requests, executed according to concept, on time and on budget.
If you are a passionate and highly motivated team player who thrives in a fast-paced environment, Authentic Brands Group offers great opportunities for growth.
What you’ll be working on:
Art Direction
- Own the creative process from brief to production.
- Develop brand right creative concepts per season
- Drive brand style and messaging both internally and externally
- Help clarify creative goals, support photo and video shoots,
manage and direct post-production asset development and workflow. - Prioritize all projects to ensure on-time delivery.
- Foster positive relationships between creative teams and other departments with a high degree of collaboration, including helping the business team develop appropriate collateral and sales marketing materials.
- Develop creative strategies and maintain the elevated aesthetic
- Manage all print and digital artwork production.
- Manage and Coordinate product request needs
Asset Management & Graphic Design
- Ensure asset delivery, brand guidelines, brand information, selling tools, etc. are developed, shared or posted in a timely manner
- Own management and maintenance of Brand Tool Kit ensuring materials and all files are up to date (physical and digital)
- Coordinate asset requests with key partners
- Communicated with external vendor relating to creative e.g. (retouching/ printing materials.
- Own the process of reviewing and approval partner creative assets
Must Haves:
- Ability to think creatively and innovatively
- Able to multi-task and manage multiple priorities
- Team player, proven ability to work collaboratively across functions
- Ability to interact with senior staff members regarding objectives, challenges and recommendations
- A portfolio that demonstrates your ability to turn ideas into a strong creative vision for fashion.
- Commercially focused
- Experienced in digital and social media
- Passionate, driven, innovative thinker
- Ability to direct and manage broad range of world class photographers, models, stylists, hair and make-up and all other talent that supports the shoot
- Strong organizational skills
Education and Qualifications
- Bachelor’s degree in Fine Arts/Graphic Design/Visual Communications or commensurate experience.
- 10+ years of creative experience demonstrating strong creative and art direction skills across disciplines.
- 5+ years of experience managing creative teams & photo art direction
- Experience working with editorial, product, marketing, and sales teams
- Experience with fashion and lifestyle brands a plus
- Fluent in Adobe Creative Suite.
Primary Location Salary Range:
100,000 -125,000
Authentic is an equal-opportunity employer and we value and embrace the diversity and inclusion of all Team Members. We do not discriminate on the basis of gender, gender identity, sexual orientation, race, national origin, disability, age, marital status, protected veteran status, or other legally protected status.
For individuals with disabilities or religious obligations who would like to request an accommodation, please contact [email protected]
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