Art Director (Global Brand & Visual Strategy)

Posted Yesterday
Be an Early Applicant
Mexico City, Cuauhtémoc, Mexico City, MEX
In-Office
Senior level
Digital Media • Information Technology • Analytics
Nielsen is where AI-powered, globally connected media intelligence is being reimagined.
The Role
Lead visual direction for global brand campaigns, product launches, digital marketing, events, executive communications, and data-driven storytelling. Develop and enforce global visual guidelines, transform complex media analytics into compelling visual assets, integrate generative AI into creative workflows, and mentor designers, copywriters, motion designers, and agency partners. Responsibilities span concept development through final delivery across web, social, video, events, and print.
Summary Generated by Built In
Company Description

At Nielsen, we are passionate about our work to power a better media future for all people by providing powerful insights that drive client decisions and deliver extraordinary results. Our talented, global workforce is dedicated to capturing audience engagement with content - wherever and whenever it’s consumed. Together, we are proudly rooted in our deep legacy as we stand at the forefront of the media revolution. When you join Nielsen, you will join a dynamic team committed to excellence, perseverance, and the ambition to make an impact together. We champion you, because when you succeed, we do too. We enable your best to power our future.

Job Description

Are you an innovative Art Director who sits at the intersection of brand strategy, data-driven storytelling, and generative AI design? Nielsen is seeking a forward-thinking Art Director to lead visual direction across global brand campaigns, digital marketing, events, and executive communications. Reporting to the Creative Director, you will translate complex media analytics into clean, compelling visual narratives while pioneering next-generation AI workflows to scale our creative capabilities.

 

Key Responsibilities

  • Visual Leadership & Campaign Strategy: Conceptualize and execute visual direction for global B2B and B2C marketing campaigns, product launches, and high-impact executive decks.

  • AI Workflow Integration: Champion the ethical and innovative use of generative AI tools to accelerate storyboarding, concept testing, and visual asset production without compromising brand integrity.

  • Data Visualization & Storytelling: Transform complex audience measurement data, media research, and SaaS metrics into intuitive infographics, visual reports, and interactive touchpoints.

  • Brand Stewardship: Enforce and evolve Nielsen’s global visual guidelines across web, social, video, event environments, and print collateral.

  • Creative Mentorship: Guide internal designers, copywriters, motion designers, and external agency partners from initial concept through final delivery.

Qualifications

  • Experience: 7 - 10+ years of progressive design experience, with at least 2 years in an Art Director or Senior Designer role (B2B & B2C, tech, media, or agency environment preferred).

  • Portfolio: Must feature strong work in corporate branding, campaign strategy, typography, data visualization, and examples of AI-assisted design.

  • Technical Mastery: Expert proficiency in Adobe Creative Cloud (Photoshop, Illustrator, InDesign, After Effects), Figma, and commercial generative AI platforms (e.g., Adobe Firefly, Midjourney, DALL-E).

  • Education: Bachelor’s degree in Graphic Design, Visual Communications, or equivalent practical experience.

  • English Proficiency 

    #LI-YL1

Additional Information

Please be aware that job-seekers may be at risk of targeting by scammers seeking personal data or money. Nielsen recruiters will only contact you through official job boards, LinkedIn, or email with a nielsen.com domain. Be cautious of any outreach claiming to be from Nielsen via other messaging platforms or personal email addresses. Always verify that email communications come from an @nielsen.com address. If you're unsure about the authenticity of a job offer or communication, please contact Nielsen directly through our official website or verified social media channels.

Nielsen is committed to maintaining a work environment free from any form of discrimination and harassment. Nielsen prohibits conduct that has the purpose or effect of interfering with terms or conditions of employment, or that creates an intimidating, hostile, or offensive work environment based on: race, skin color/national or ethnic origin/ancestry, religion/creed, physical or mental disability/medical condition/genetic information, pregnancy, marital status, sex/gender, gender identity/gender expression/sexual orientation, age, or any other characteristic protected by applicable law.

At Nielsen, we promote equal opportunities for all individuals and value a diverse and inclusive workplace.

Skills Required

  • 7–10+ years of progressive design experience
  • At least 2 years in an Art Director or Senior Designer role
  • Portfolio demonstrating corporate branding, campaign strategy, typography, data visualization, and AI-assisted design
  • Expert proficiency in Adobe Creative Cloud, including Photoshop, Illustrator, InDesign, and After Effects
  • Expert proficiency in Figma
  • Expert proficiency with commercial generative AI platforms such as Adobe Firefly, Midjourney, or DALL-E
  • Bachelor’s degree in Graphic Design, Visual Communications, or equivalent practical experience
  • English proficiency

Nielsen Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Nielsen and has not been reviewed or approved by Nielsen.

  • Parental & Family Support — Paid parental leave is described as generous for all parents, with birthing parents receiving substantially longer time, and the program is complemented by adoption, fertility, and surrogacy support. Employer-verified entries and company communications consistently highlight family benefits as a standout.
  • Leave & Time Off Breadth — Paid time off is considered solid, with some teams using flexible or unlimited PTO models and additional offerings like paid volunteer time. These time-away policies often contribute meaningfully to work-life balance.
  • Wellbeing & Lifestyle Benefits — Smart Work flexibility, an Employee Assistance Program, and broader well-being initiatives are emphasized as part of a holistic package. These elements are frequently cited as strengths that enhance day-to-day experience.

Nielsen Insights

Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
HQ: New York, NY
Year Founded: 1925

What We Do

For over 100 years, Nielsen has been a global leader in audience measurement, data and analytics, shaping the future of media. Measuring behavior across all channels and platforms to discover what audiences love, we empower our clients with trusted intelligence that fuels action. As the global media industry continues to evolve, Nielsen will be at the forefront of delivering audience insights that empower marketers and content developers, and ultimately help connect consumers to what matters most to them. We will be guided by our values of inclusion, courage and growth; and we will continue to innovate our products and technology while investing in our talent to drive sustainable and scalable long-term growth.

Why Work With Us

At Nielsen, we have big dreams and aspirations, all of which are achievable if we work as a team. Our culture helps us come together and clarifies how we work together to achieve these goals

Similar Jobs

Samsara Logo Samsara

Technical Support

Artificial Intelligence • Cloud • Computer Vision • Hardware • Internet of Things • Software
Easy Apply
Remote or Hybrid
México
4000 Employees

Pfizer Logo Pfizer

Manager - Data Strategy & Management

Artificial Intelligence • Healthtech • Machine Learning • Natural Language Processing • Biotech • Pharmaceutical
Hybrid
Mexico City, Cuauhtémoc, Mexico City, MEX
121990 Employees

BlackLine Logo BlackLine

Business Development Representative

Cloud • Fintech • Information Technology • Machine Learning • Software • App development • Generative AI
Hybrid
Mexico City, Cuauhtémoc, Mexico City, MEX
1810 Employees

Samsara Logo Samsara

Technical Account Manager

Artificial Intelligence • Cloud • Computer Vision • Hardware • Internet of Things • Software
Easy Apply
Remote or Hybrid
México
4000 Employees

Similar Companies Hiring

Milestone Systems Thumbnail
Artificial Intelligence • Security • Software • Analytics • Big Data Analytics
Lake Oswego, OR
1500 Employees
NODA AI Thumbnail
Artificial Intelligence • Information Technology • Software • Cybersecurity
Sydney, AU
54 Employees
Golden Pet Brands Thumbnail
Digital Media • eCommerce • Information Technology • Marketing Tech • Pet • Retail • Social Media
El Segundo, California
178 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account