APAC Director, Strategic Partnership for C&I

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Singapore, SGP
Hybrid
Senior level
Artificial Intelligence • Cloud • HR Tech • Information Technology • Productivity • Software • Automation
We're putting AI to work for people.
The Role
Owns strategic APAC partnerships, including developing new relationships, scaling established partners, negotiating terms, and creating joint business plans. Leads the APAC GSI route-to-market strategy, coordinates regional and global teams, manages partner QBRs, tracks pipeline and performance, resolves escalations, and coaches partner managers on go-to-market execution, demand generation, sales acceleration, industry solutions, and capacity building.
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Company Description

It all started when engineer Fred Luddy wrote code that automated a tedious task for his coworker, Phyllis. She cried tears of joy. That moment inspired Fred to build a company that could do that for everyone—freeing people from busywork so they could focus on meaningful work. Today, ServiceNow is the AI control tower for business reinvention. Our ServiceNow AI platform brings together any AI, any data, and any workflow— helping 85% of the Fortune 500® work smarter, faster, and better. We're building an AI-native culture where technology and talent are unstoppable together. And we're just getting started.

Join us to put AI to work for people.

 

Job Description

Location: APAC (Singapore based)

Reports to: GVP APAC Channels & Partnerships

We're looking for an experienced partnerships leader to own a portfolio of ServiceNow's most strategic APAC relationships — a mix of partnerships you build from zero and mature partnerships you manage and grow. You'll also own GSI Route-to-Market strategy for the region, acting as the main link between global GSI teams and the APAC field.

This is a builder-and-operator role spanning two distinct halves:

Build: spot white space, make the business case, negotiate terms, and stand-up new partnerships end to end.

Own GSI RTM for APAC: translate global partnership strategy and programs into regional execution, act as primary escalation point across APAC and global teams, run and represent APAC in partner QBRs and global forums, and land best practices into GSI Partner Managers' day-to-day work.

Responsibilities

  • Identify partnership white space across APAC, build the business case, negotiate terms, and launch new partnerships end to end.
  • Own a balanced portfolio of net-new and established partners, building joint business plans and measuring execution against shared targets.
  • Partner with Marketing to develop joint campaigns and events, tracking pipeline contribution and performance.
  • Own APAC GSI route-to-market strategy, connecting global GSI partnership priorities with regional sales and partnerships execution.
  • Lead partner QBRs and represent APAC in global partnership forums, reporting partner health and pipeline contribution to regional and global leadership.
  • Serve as the escalation point for portfolio priorities, coordinating resolution across APAC and global partnership teams.
  • Coach GSI Partner Managers on GTM planning, demand generation, sales acceleration, industry solutions, and partner capacity-building.

Qualifications

What you'll bring

  • 8+ years in partnerships, alliances, or channel roles, including direct GSI experience with firms such as TCS, Accenture, Deloitte, EY, Infosys, KPMG, or similar.
  • Proven ability to both incubate partnerships from zero and scale established relationships.
  • Strong ability to translate global strategy into regional execution and constructively challenge where local market realities require adaptation.
  • Strong commercial instincts across co-sell motions, joint GTM planning, and partner investment structures.
  • Strong communication skills with the ability to influence C-level stakeholders internally and externally.
  • Experience navigating complex, matrixed, high-growth organizations.
  • Based in APAC or deeply familiar with APAC markets.

Additional Information

Work Personas

We approach our distributed world of work with flexibility and trust. Work personas (flexible, remote, or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work and their assigned work location. Learn more here. To determine eligibility for a work persona, ServiceNow may confirm the distance between your primary residence and the closest ServiceNow office using a third-party service.

Equal Opportunity Employer

ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, national origin, age, disability, gender identity,  veteran status, or any other category protected by law. In addition, all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements.  

Accommodations

We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process, or are unable to use this online application and need an alternative method to apply, please contact [email protected] for assistance. 

Export Control Regulations

For positions requiring access to controlled technology subject to export control regulations, including the U.S. Export Administration Regulations (EAR), ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities. 

From Fortune. ©2026 Fortune Media IP Limited. All rights reserved. Used under license.

Skills Required

  • 8+ years of experience in partnerships, alliances, or channel roles
  • Direct experience working with global system integrators such as TCS, Accenture, Deloitte, EY, Infosys, KPMG, or similar
  • Ability to incubate partnerships from inception and scale established relationships
  • Ability to translate global strategy into regional execution and adapt to local market realities
  • Commercial experience with co-selling motions, joint go-to-market planning, and partner investment structures
  • Strong communication and ability to influence internal and external C-level stakeholders
  • Experience navigating complex, matrixed, high-growth organizations
  • Based in APAC or deeply familiar with APAC markets

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HQ: Santa Clara, CA
29,000 Employees
Year Founded: 2004

What We Do

As the AI platform for business transformation, we're putting AI to work across organizations — freeing people for work that matters. Making old tech work with new tech. Reaching across departments, from the front office to the back office and every office in between. Our ambition? To become the AI defining enterprise software company of the 21st century (or "AI DESCO21C," as we like to call it). With more than 8,400+ customers, we serve approximately 90% of the Fortune 500®, and we're proud to be a Fortune 100 Best Companies to Work For® and World's Most Admired Companies™. Explore your future career with us, visit www.careers.servicenow.com From Fortune. ©2026 Fortune Media IP Limited. All rights reserved. Used under license.

Why Work With Us

By joining ServiceNow, you are part of an ambitious team of change-makers who have a restless curiosity and a drive for ingenuity. We're committed to helping our people do their best work and live their best lives so we can fulfill our purpose together. At the fastest-growing enterprise software company, you can grow your career faster.

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