Anthropologie Marketing Analyst

Posted One Month Ago
Philadelphia, PA, USA
In-Office
Mid level
Fashion • Retail
The Role
Build and maintain marketing performance dashboards, scorecards, reports, and visualizations. Analyze multi-channel marketing data to identify trends, anomalies, and optimization opportunities. Partner with marketing, analytics, and engineering teams to ensure data accuracy and scalability, respond to ad hoc requests, improve reporting frameworks, and translate complex findings into clear business recommendations.
Summary Generated by Built In
Role Summary

Anthropologie is seeking a detail-oriented and data-savvy Analyst to join our Marketing Analytics team. In this role, you'll serve as the go-to analytics partner, responsible for building dashboards, crafting new views of performance data, and translating marketing activity into actionable insights.

You'll work cross-functionally with channel leads, media strategists, and senior stakeholders to help them understand marketing effectiveness and drive data-informed decisions. This role is ideal for someone who thrives at the intersection of digital marketing and analytics, with a passion for clear visual communication and the curiosity to dig into data when something looks off and instinctively asks "why" a number moves, not just "what" moved.

Role Responsibilities
  • Design, build, and maintain performance dashboards and scorecards using data visualization platforms
  • Partner with digital marketing leads (e.g., Paid Search, Paid Social, CRM, Affiliate, SEO) to create custom reports and visualizations
  • Respond to ad hoc data requests with agility, producing clear, structured output that guides business action
  • Continuously enhance reporting frameworks to reflect evolving business priorities, KPIs, or marketing strategies
  • Analyze multi-channel marketing performance to surface trends, anomalies, and opportunities for optimization
  • Collaborate with data engineering or analytics teams to ensure data accuracy, availability, and scalability
  • Translate complex data into simple, clear narratives tailored to technical and non-technical audiences
  • Identify gaps or limitations in existing data sets and recommend solutions
Role Qualifications
  • 2–4+ years of experience in marketing analytics, business intelligence, or a related field
  • Proficiency with Qlik or a comparable BI tool (Tableau, Looker, Power BI), with the ability to ramp up quickly on new tooling
  • Proficient SQL skills strongly preferred; experience with Snowflake a plus
  • Familiarity with digital marketing KPIs across channels (ROAS, CAC, CVR, AOV, etc.)
  • Experience working with data from platforms like GA4, CM360, Facebook Ads Manager, or Salesforce Marketing Cloud preferred
  • Strong communication and collaboration skills — ability to turn business questions into reporting solutions and ambiguous requests into structured analysis
  • A sharp eye for detail and a love of clean, intuitive data visualizations

#LI-HP1 

The Perks

URBN offers comprehensive Perks & Benefits to employees. Availability and eligibility to specific benefits may be subject to your location and employment status. Benefits include medical, dental, vision, PTO, generous employee discounts, retirement savings and much more! For additional information visit www.urbn.com/work-with-us/benefits

EEO Statement

URBN celebrates diversity and is committed to creating an inclusive environment for all employees. We are proud to provide equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, sex (including gender, pregnancy, sexual orientation, and gender identity or expression), religion, creed, age, physical or mental disability, national origin or ancestry, ethnicity, citizenship, service in the uniformed services, genetic information, or any other protected characteristic as established by law. We believe strongly in fostering a safe, fair and respectful work environment. To ensure compliance with our non-discrimination and anti-harassment policies, we offer anti-harassment training to managers and employees.

Skills Required

  • 2-4+ years of experience in marketing analytics, business intelligence, or a related field
  • Proficiency with Qlik or a comparable business intelligence tool such as Tableau, Looker, or Power BI
  • Proficient SQL skills
  • Experience with Snowflake
  • Familiarity with digital marketing KPIs, including ROAS, CAC, CVR, and AOV
  • Experience with data from GA4, CM360, Facebook Ads Manager, or Salesforce Marketing Cloud
  • Strong communication and collaboration skills
  • Ability to turn business questions into reporting solutions and ambiguous requests into structured analysis
  • Strong attention to detail and ability to create clean, intuitive data visualizations

Urban Outfitters, Inc. Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Urban Outfitters, Inc. and has not been reviewed or approved by Urban Outfitters, Inc..

  • Healthcare Strength — Full-time U.S. employees are described as having access to solid health-related coverage, including medical, dental, vision, disability, and life insurance. Feedback suggests these offerings are viewed as a strong aspect of the package for eligible roles.
  • Retirement Support — 401(k) access with company matching is highlighted, with comments indicating this is available to full-time employees and often to part-time staff as well. Sentiment points to this as a meaningful benefit alongside insurance coverage.
  • Leave & Time Off Breadth — Paid vacation, sick leave, seven paid holidays, two floating holidays, and paid parental leave are listed for eligible full-time employees. These elements are presented as part of a broad leave program that enhances the overall benefits package.

Urban Outfitters, Inc. Insights

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The Company
HQ: Philadelphia, PA
31,000 Employees
Year Founded: 1970

What We Do

Urban Outfitters, Inc. (URBN) is a global consumer-brand portfolio comprising Urban Outfitters, Anthropologie, Free People, FP Movement, Anthropologie Weddings, Terrain, Menus & Venues, and Nuuly. The company creates unique retail experiences with a focus on creativity and pleasing customers. Its brands cultivate communities and provide inclusive platforms where customers, coworkers, partners, and followers can express themselves through creative expression and community.

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