THE ROLE & THE TEAM
The vision of Performance Marketing is to build industry leading solutions that create and deepen relationships with qualified customers to deliver on Zalando’s business objectives. The Performance Marketing Analytics team works closely across all different departments (Marketing, Product, Applied Science and Engineering) fostering cross-functional collaboration and workstreams, with the primary focus to support our stakeholders with data-informed guidance and recommendations.
As the Team Lead for PM Analytics, you will put data at the core of our decisions and processes. You will be responsible to work with a number of stakeholders in (1) building and maintaining reporting data products, (2) enabling data-driven business steering, and (3) applying analytical models to create business insights related to growth and profitability of the different Performance Marketing channels.
INCLUSIVE BY DESIGN
At Zalando, our vision is to be inclusive by design. And this vision starts with our hiring - we do not discriminate on the basis of gender identity, sexual orientation, personal expression, ethnicity, religious belief, or disability status. You are welcome to leave out your picture, age, or marital status from your application. We only assess candidates on their qualifications and merit.
We want to provide you with a great candidate experience. Feel free to inform us of any accommodations you may need, so we can best support you throughout the hiring process.
do.BETTER - our diversity & inclusion strategy: https://corporate.zalando.com/en/our-impact/dobetter-our-diversity-and-inclusion-strategy
Our employee resource groups: https://corporate.zalando.com/en/our-impact/our-employee-resource-groups
WHAT WE’D LOVE YOU TO DO (AND LOVE DOING)
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Defining the PM Analytics roadmap of the team to prioritise analytics projects and initiatives based on their potential impact and alignment with business priorities
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Successfully leading and owning analytical or research projects and initiatives by supervising or conducting descriptive, diagnostic and predictive analytics using state-of-the-art modelling techniques and deriving recommendations for our stakeholders
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Defining end-to-end research and experimentation plans based on problem statements, starting with exploratory analyses to inform hypotheses to selecting the most appropriate methodologies and metrics to understand causal and incremental effects
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Providing Performance Marketing stakeholders with data-informed guidance and recommendations for targeted improvements in the business
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Ensuring that the work is conducted according to our project and technical processes, and meets our standards at Zalando’s data community
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Leading, motivating, and developing the PM Analytics team, prioritizing and supporting them in business, analytical, and technical dimensions while coaching your commercial colleagues to grow their analytical capabilities
WE'D LOVE TO MEET YOU IF
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Proven track record of 7+ years experience in analytics with 2+ years of experience managing and developing analytics teams, ideally in an e-commerce environment
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Excellent educational background in Economics, Computer Science, Mathematics, Statistics, or similar quantitative field.
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Advanced proficiency in SQL and/or Python with a good mathematical and statistics foundation
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Profound understanding of advanced analytics techniques, experimentation frameworks and forecasting methodologies
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You balance technical acumen with business understanding and excel in collaborating with commercial stakeholders to drive insightful, robust analyses and managing expectations
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Excellent verbal and written communication skills with a curious and self-starter mindset to convince and win any audience
OUR OFFER
Zalando provides a range of benefits, here’s an overview of what you can expect. Ask your Talent Acquisition Partner to learn more about what we offer.
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Employee shares program
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40% off fashion and beauty products sold and shipped by Zalando, 30% off Zalando Lounge, discounts from external partners
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2 paid volunteering days a year
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Hybrid working model with 60% remote per week, actual practice is up to each team to best support their collaboration
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Work from abroad for up to 30 working days a year
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27 days of vacation a year to start
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Relocation assistance available (subject to prior agreement)
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Family services, including counseling and support
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Health and wellbeing options (including Gympass)
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Mental health support and coaching available
Learn all about Zalando and our values here: https://jobs.zalando.com/en/?gh_src=22377bdd1us
Top Skills
What We Do
Welcome to Zalando. Here’s some key info about us:
Our position and vision:
- We’re Europe’s leading online platform for fashion and lifestyle
- Founded in Berlin in 2008, we bring head-to-toe fashion to more than 50 million active customers in 25 markets; offering clothes, footwear, accessories, and beauty
- Our vision is to become The Starting Point For Fashion.
Our offering:
- Our assortment of international brands ranges from world-famous names to local labels
- Our platform is a one-stop fashion destination for inspiration, innovation, and interaction
- As Europe’s most fashionable tech company, we work hard to find digital solutions for every aspect of the fashion journey: for our customers, partners, and friends of our brand.
- Our logistics network with 12 centrally located fulfillment centers allows us to efficiently serve our customers throughout Europe, supported by warehouses in Italy, France, Poland, and Sweden with a focus on local customer needs.
Our beliefs:
- Our ambition is to combine our passion for self-expression through fashion with our unwavering commitments to sustainability and D&I
- We believe that our integration of fashion, operations, and online technology gives us the capability to deliver a compelling value proposition to both our customers and fashion brand partners.