Analyst, Strategy and Analytics

Reposted 7 Days Ago
Be an Early Applicant
Macau
In-Office
Entry level
Gaming • News + Entertainment
The Role
Analyze casino marketing data to optimize profits and enhance marketing efforts, producing reports, forecasting, and improving campaigns.
Summary Generated by Built In
REQ8404 Analyst, Strategy and Analytics (Open)

POSITION SUMMARY:

Produce in-depth statistical analysis in order to optimize the casino marketing profit with the ultimate goal of maximising the overall gaming profit to the company, while taking into account the complex interactions between customers and their gaming preferences.

PRIMARY RESPONSIBILITIES:

  • Prepare regular reports on key performance indicators, identify business trends and provide insights for improvements.
  • Assist in data-mining, data visualization and develop predictive analysis. Analyse data in related to customer behaviour, marketing campaigns and promotions.
  • Identify improvements on marketing promotions and provide forecast on future promotion performance.
  • Perform other analysis on an ad-hoc basis as requested by management.

KEY PERFORMANCE INDICATORS:

  • Good and friendly communication manner.
  • Display a high commitment in delivering and improving customer service.
  • Develops and maintains constructive relationships with internal and external parties.
  • Timely completion of delegated tasks with accuracy.

QUALIFICATIONS:

Experience

  • No experience required, fresh graduates are welcome.
  • Preference is given to candidates with numerate or analytical knowledge.

Education

Bachelor degree or above, major in gaming, hospitality, marketing, finance, mathematics, statistics or engineering is preferred.

Skills / Competencies

  • Candidate should be familiar with gaming knowledge.
  • Candidate must have strong English writing and excellent Cantonese/Mandarin speaking skills.
  • Proficiency in MS Excel and PowerPoint.
  • Programming skills in Python, R, SQL, SAS or other programming languages is preferred.
  • Strong project management skills.

Top Skills

Excel
PowerPoint
Python
R
SAS
SQL
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The Company
HQ: Hong Kong, Hong Kong
7,515 Employees

What We Do

Melco Resorts & Entertainment Limited (NASDAQ: MLCO) is an award-winning developer, owner and operator of casino gaming and entertainment casino resort facilities in Asia.

In Macau, Melco Resorts & Entertainment currently operates City of Dreams Macau (www.cityofdreamsmacau.com), our flagship integrated entertainment resort and home of The House of Dancing Water, the world's largest water-based performance; Altira Macau (www.altiramacau.com), a Forbes-Five-Star luxury hotel; and Mocha Clubs (www.mochaclubs.com), the largest non-casino based operations of electronic gaming machines in Macau.

Opened in October 2015 was the Hollywood-themed studio-concept resort, Studio City, a thrilling new cinematic inspired entertainment and leisure destination. It is designed to be the most diversified entertainment offering in Macau, with more world-class entertainment amenities than any integrated resort in the market, representing the pinnacle of entertainment-driven leisure destination experiences in Asia.

Beyond Macau, City of Dreams Manila (www.cityofdreams.com.ph) opened its doors to the public in December 2014 and marked the formal entry of Melco Resorts & Entertainment into the fast-growing and dynamic tourism industry in the Philippines. This lavish casino resort at Entertainment City, Manila Bay, Manila features a dazzling array of entertainment and attractions, an upscale shopping mall, a wide range of international dining experiences, three award-winning hotels and spa.

Visit mycareer.melco-resorts.com

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