Analyst - Digital Content Development

Reposted 3 Days Ago
Bengaluru, Karnataka
Hybrid
Junior
Cloud • Fintech • Software • Business Intelligence • Consulting • Financial Services
We are curious, inventive, perceptive and approachable.
The Role
The role involves maintaining digital content, optimizing for SEO, collaborating with teams, and assisting in content publishing for web platforms.
Summary Generated by Built In
The primary objective of this role is to maintain our digital platform with the latest content & messaging. This person will help assist in updating & constantly workingwith the US stakeholders to upload content on Wipfli.com pages & campaign pages up to date. The person will also assist to optimize pages for SEO regularly.
Technology skills, Competencies and Experience:• Sitecore Content Management Experience or similar enterprise CMS platform • Content Upload to Website• On page SEO optimization skills with implementation & testing of structured data• Experience of 1 - 3 years in web content publishing• Understanding of Web content management platforms
Role and Responsibilities:• Assist with multi-branded marketing relationships and their specific brand initiatives • Assist the internal teams to create landing pages and help publish content on the website• Assist with Technical review / Quality Assurance of published pages online• Assist with web core vitals optimization for the website• Collaborate with members of the digital and web teams and make relevant changes to the websites (Including the Meta description & Keywords)• Good knowledge on Web content management - Sitecore a plus• Help maintain knowledge of current trends and digital marketing strategies as they evolve• Evaluate tactics to support the plan, leverage the firm-wide tools that have been developed and work with the team to implement the plan. During implementation, identify potential barriers to the success of the marketing solution and resolve problems as they arise to ensure overall objectives are met.• Ability to monitor the website for SEO optimizationNice to have:• Experience with CRM, marketing automation, digital attribution, and campaign management a plus• Good Knowledge of HTML & CSS & JavaScript• Experience with content creation platforms, such as Ceros• Knowledge of Google Analytics 4 (GA4)• Tag Management

Top Skills

CSS
Google Analytics 4
HTML
JavaScript
Sitecore
Tag Management

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The Company
HQ: Milwaukee, WI
3,000 Employees
Year Founded: 1930

What We Do

Wipfli is an advisory firm that delivers holistic solutions to help clients navigate the modern marketplace, optimize performance and drive growth. Our more than 3,000 full-time associates deliver digital, people, strategy, risk, financial and outsourcing solutions to 54,000+ clients.

"Wipfli" is the brand name under which Wipfli LLP and Wipfli Advisory LLC and its respective subsidiary entities provide professional services. Wipfli LLP and Wipfli Advisory LLC (and its respective subsidiary entities) practice in an alternative practice structure in accordance with the AICPA Code of Professional Conduct and applicable law, regulations, and professional standards. Wipfli LLP is a licensed independent CPA firm that provides attest services to its clients, and Wipfli Advisory LLC provides tax and business consulting services to its clients. Wipfli Advisory LLC and its subsidiary entities are not licensed CPA firms.

Why Work With Us

At Wipfli, people count.

Our people are core to everything we do — the catalyst behind our ability to create exceptional impact and extraordinary results. We believe in flexibility. We focus on relationships. We encourage each individual to follow their own path. And we seek feedback openly, from all.

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About our Teams

Wipfli Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Freedom to work from anywhere! Wipfli takes a flexible approach in allowing employees to choose to be remote, hybrid, or in-office.

Typical time on-site: Not Specified
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