Analista de Marketing Sênior

Posted 8 Hours Ago
Be an Early Applicant
São Paulo, BRA
Hybrid
Mid level
Big Data • Food • Hardware • Machine Learning • Retail • Automation • Manufacturing
We're a global snacking company empowering people to snack right.
The Role
The Senior Marketing Analyst will execute brand strategy, manage product initiatives, develop marketing communications, and conduct market analysis to drive growth in designated brands.
Summary Generated by Built In
Job Description
Are You Ready to Make It Happen at Mondelēz International?
Join our Mission to Lead the Future of Snacking. Make It With Pride.
Collaborating with cross-functional global and regional teams, you implement brand strategy that is aligned with our brand vision to drive sustainable growth and to deliver business objectives. You also support profit and loss management and future business development plans and objectives, including new product development and platform opportunities
How you will contribute
You will work with others to execute the brand strategy for designated brands, develop product and packaging initiatives, implement pricing strategies, and plan and execute integrated marketing communication and media plans. You will also provide recommendations for integrated commercial plans and provide input and support in the development and execution of marketing plans to ensure they meet revenue, profit targets, sharing objectives and monitoring performance. Based on your strong understanding of consumer insights, brand strategy and positioning, you ill help develop integrated marketing communications and 360 degree campaigns.
What you will bring
A desire to drive your future and accelerate your career and the following experience and knowledge:
  • Delivering results
  • Marketing preferably in the fast-moving consumer goods sector
  • Our brands and business with a clear understanding of our consumers
  • Delivering results autonomously and influencing stakeholders
  • Analytical skills and a creative mindset-a balance of commercial and strategic acumen
  • Presenting a story in an inspiring and convincing manner
  • Project management from design to completion with an action orientation

We are aware of our role as transformation agents to generate positive change, so diversity, equity and inclusion are one of our priorities. We believe in breaking down stereotypes and barriers to ensure there presentation of society within our company. And for that, we have a Diversity Committee that operates on four fronts, People with disabilities (PCD), Ethnic- Racial, Women and LGBTQIAP+, in addition to being part of MOVER- Movimento pela Equidade Racial.
Key Activities:
  • Marketing and brand communication, focusing on Impulse activation in Chocolates.
  • Campaign development, including implementation, tracking, and strategic refinement.
  • Responsible for communication and agency interaction to coordinate brand projects, involving PR, out-of-home media partners, and content.
  • Interaction with multidisciplinary teams at various levels within Commercial and Trade Marketing.
  • Market and performance analysis, with deep dives into Nielsen data, sell-in/sell-out BI, and inventory.
  • Brand budget management.
  • Advanced English proficiency.

Mondelez International is attentive to the future of work and values the well-being of our people, seeking to provide the best experiences. Therefore, some of our administrative vacancies are eligible for the hybrid model, allowing remote work on certain days of the week.
No Relocation support available
Business Unit Summary
Mondelēz Brasil is Mondelēz International's fourth largest operation in the world, with approximately 7,500 employees proudly producing, selling and distributing some of the most beloved brands of chewing gum, candies, powdered beverages, cream cheeses, chocolates, cookies and desserts in Brazil. We make the Brazilians' favorite products such as Bis, Lacta, Oreo, Club Social, Sonho de Valsa, Trakinas, Trident, Halls, Royal, Tang and many others. We are truly part of the lives of Brazilians: You can find our mouth-watering products in more than 700,000 points of sale and we are present in more than 92% of Brazilian homes. Our factories are located in Vitória de Santo Antão, in the state of Pernambuco, and Curitiba, in the state of Paraná. We are also home to one of the company's 11 technology centers around the world, responsible for research and development, so we can continue to create new and innovative products, offering the right snack for the right time, done in the right way.
Mondelēz International is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation or preference, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.
Job Type
Regular
Brand & Portfolio Management
Marketing

Skills Required

  • Experience in marketing preferably in fast-moving consumer goods sector
  • Advanced English proficiency
  • Analytical skills and a creative mindset
  • Project management from design to completion
  • Delivering results autonomously and influencing stakeholders

Mondelēz International Compensation & Benefits Highlights

  • Healthcare Strength Health coverage and wellness offerings are broad in U.S. postings, including medical, dental, vision, EAP, wellness programs, and fertility support; some roles note coverage effective on start date or soon after. One manufacturing posting cited employees paying roughly 7% of premiums, which is described as favorable versus many employers.
  • Retirement Support U.S. roles consistently reference a 401(k) with company matching (e.g., “3% on 6% invested”), and some union positions reference additional retirement or pension benefits under collective agreements. Separate salaried materials describe company contributions up to 9% with vesting after two years.
  • Parental & Family Support A published global parental‑leave standard sets minimums worldwide, including adoptive and foster parents, with U.S. materials indicating paid bonding leave for all caregivers. This signals sustained emphasis on family support across markets, with local specifics determined by role and location.

Mondelēz International Insights

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The Company
HQ: Chicago, IL
90,000 Employees
Year Founded: 2012

What We Do

Mondelēz International, Inc. (NASDAQ: MDLZ) is an American multinational confectionery, food, and beverage company based in Illinois which employs approximately 90,000 individuals around the world. Our Purpose Our purpose is to empower people to snack right. We will lead the future of snacking around the world by offering the right snack, for the right moment, made the right way. Our Brands We’re leading the future of snacking with iconic brands such as Oreo, belVita and LU biscuits; Cadbury Dairy Milk, Milka and Toblerone chocolate; Sour Patch Kids candy and Trident gum. Our People Our 90,000+ colleagues around the world are key to the success of our business. Our Values and Leadership Commitments of Love our Consumers and Brands, Grow Every Day, and Do What's Right shapes our culture – what we believe in, stand for, and what guides our actions and decisions. Great people and great brands. That’s who we are. Our Strategies We are uniquely positioned to lead the future of snacking with strong leadership in our categories, an unparalleled portfolio of global and local brands, and a solid footprint in fast-growing markets. Aimed at delivering sustainable growth, our strategic plan is centered around three strategic priorities: • Growth: accelerate consumer-centric growth • Execution: drive operational excellence • Culture: build a winning growth culture

Why Work With Us

We offer passionate, energetic and curious people a huge choice of careers in our fun, fast-paced, global business. We operate in four regions: Asia, Middle East & Africa; Europe; Latin America; and North America. And in over 80 countries our people are united in a common purpose to empower people to snack right.

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Mondelēz International Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

#TeamMDLZ F​lexible Work​ing Pledge: We Trust each other to work flexibly and productively We show Empathy, encouraging belonging and connection We are Mindful of making space and taking time

Typical time on-site: Flexible
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