Banyan Software is the best permanent home for software businesses that serve specialized industries, their employees, and their customers. We are on a mission to acquire, build, and grow great companies worldwide, helping them modernize through shared AI expertise and operational discipline. The Banyan Software Foundation, endowed with $100 million in Banyan stock, leverages technology to build a greener and more equitable world. Banyan is Great Place to Work Certified, a five-time Inc. 5000 honoree, and a top 10 company on the Deloitte Technology Fast 500. Founded in 2016 and headquartered in Atlanta, Banyan operates more than 100 portfolio companies across North America, the UK, EU, and APAC.
About Anago
At Anago, more than 55 colleagues have been making a daily impact on society for over 25 years. Our software helps public organisations plan better, prioritise more effectively, and deploy capacity efficiently — enabling faster decisions, more effective use of resources, and better responses to societal challenges. Think: faster procedures for asylum seekers, improved preventive healthcare, and better allocation of education budgets.
We have built a strong position in the Netherlands and are now actively expanding internationally, including into the United Kingdom. The coming years will be defined by scaling up, broadening our market presence, and further professionalising our commercial organisation.
At Anago, we work on impact - combining smart working with a warm, collaborative culture.
The Role:
As Head of Sales, you are responsible for Anago’s commercial growth across various sectors in the Netherlands and the United Kingdom.
In the Netherlands, we are working hard to expand our strong market position in education, while also actively pursuing business development in government and public health. A significant portion of your focus will be on generating revenue within these sectors. The United Kingdom plays an important role in Anago’s next growth phase. In this role, you will have significant scope to work with the local team to further develop our commercial position, strengthen strategic client relationships, and identify new growth opportunities. You will combine strategic insight with a hands-on approach and drive the further professionalisation of our commercial organisation.
You set the commercial direction and ensure it is executed. You lead the sales team while also actively working to close deals and deepen client relationships and partnerships. In close collaboration with marketing and product development, you translate market insights into product improvements that our current and future clients need. In your day-to-day work, you leverage AI tooling for prospecting, pipeline analysis, and sales forecasting.
Qualifications for success:
- University degree level of thinking and working
- 8–10+ years of commercial experience
- Experience with SaaS sales processes, preferably in a B2B environment within the public sector
- Experience with complex sales cycles such as tenders and public procurement. You understand how decision-making works within larger organisations and can navigate multiple stakeholders with ease.
- You sell using a consultative selling approach grounded in content, trust, and strategic advice rather than quick transactions
- Experience in both the Dutch market and the UK
- Willingness to travel to the UK regularly
- Ability to move comfortably between setting strategic direction and hands-on daily execution
- You combine commercial sharpness with a connecting and coaching leadership style
- Excellent presentation skills in both English and Dutch
You will work in an organisation focused on substance, where collaboration and long-term impact are central.
- A key role within the organisation and the management team
- A great deal of freedom and responsibility. In this role, you have significant autonomy and direct influence over commercial strategy, market development, and the further professionalisation of sales at Anago
- Personal development in AI applications. We continuously invest in innovation and see AI as a key development for strengthening our software and services. Your skills will grow alongside us
- A strong and talented team working in a positive culture
- An OTE annual salary of approximately €115,000, depending on experience, knowledge, and skills. The commission structure has no cap, meaning total income can significantly exceed OTE
- The variable component is made up of a combination of commissions based on personal and team results
- Mobility budget of €750 per month and/or a public transport business card
- Financial support for personal development from our shared training budget (3% of payroll)
- Net phone and internet allowance
- Holiday allowance of 8%
- 26 holiday days with the option to purchase 6 additional days or 13 time-off-in-lieu (ATV) days
- Flexible working hours and the possibility to work hybrid; our office is located near Den Bosch Central Station where you can work flexibly. You also have the option to work from home with a fully equipped home workspace and a working-from-home allowance
- A contribution-free pension
- Top-up of paid parental and partner leave to 100%
- A delicious prepared lunch at the office every day (for a small contribution)
- Regular team outings, drinks, table football, and activities — including regular contributions back to society
Diversity, Equity, Inclusion & Equal Employment Opportunity at Banyan: Banyan affirms that inequality is detrimental to our Global Teams, associates, our Operating Companies, and the communities we serve. As a collective, our goal is to impact lasting change through our actions. Together, we unite for equality and equity. Banyan is committed to equal employment opportunities regardless of any protected characteristic, including race, color, genetic information, creed, national origin, religion, sex, affectional or sexual orientation, gender identity or expression, lawful alien status, ancestry, age, marital status, or protected veteran status and will not discriminate against anyone on the basis of a disability. We support an inclusive workplace where associates excel based on personal merit, qualifications, experience, ability, and job performance.
Beware of Recruitment Scams
We have been made aware of individuals fraudulently posing as members of our Talent Acquisition team and extending fake job offers. These scams may involve requests for personal information or payment for equipment.
Protect yourself by following these steps:
- Verify that all communications from our recruiting team come from an @banyansoftware.com email address.
- Remember, employers will never request payment or banking information during the hiring process.
- If you receive a suspicious message, do not respond — instead, forward it to [email protected] and/or report it to the platform where you received it.
Your safety and security are important to us. Thank you for staying vigilant.
Skills Required
- University degree level of thinking and working
- 8-10+ years of commercial experience
- Experience with SaaS sales processes
- Experience in a B2B environment within the public sector
- Experience with complex sales cycles such as tenders and public procurement
- Consultative selling approach grounded in content, trust, and strategic advice
- Experience in both the Dutch market and the UK
- Willingness to travel to the UK regularly
- Ability to move between strategic direction and hands-on execution
- Connecting and coaching leadership style
- Excellent presentation skills in English and Dutch
Banyan Software Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Banyan Software and has not been reviewed or approved by Banyan Software.
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Healthcare Strength — Health coverage includes comprehensive medical, dental, and vision, with indications of an established U.S. carrier relationship. This points to mainstream plan depth and reliable access to core care.
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Parental & Family Support — Paid parental leave is explicitly provided for new parents. This offers dedicated time and support during family transitions.
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Wellbeing & Lifestyle Benefits — Programs include a Learning & Development fund, two annual volunteer days, and an employee relief program for unexpected hardships. These elements extend support beyond base pay into growth, community, and resilience.
Banyan Software Insights
What We Do
Banyan Software provides the best permanent home for successful enterprise software businesses, their employees, and customers to preserve the legacy of founders, while helping grow the business into the future. We are on a mission to acquire, build and grow great software businesses that have dominant positions in niche markets all over the world. Today Banyan has over 750 employees throughout the US, Canada, UK, Europe, Australia and New Zealand. Founded in 2016 with permanent capital to preserve the legacy of founders, Banyan focuses on a buy, hold and grow for life strategy. For more information on Banyan Software, Inc. visit: http://www.banyansoftware.com What We Look For: - Great enterprise software businesses that have dominant positions in niche markets - We work with owners who are thinking about an exit today or further down the road - We are flexible and can be creative when we find a business that is a good fit - The businesses in the Banyan family all share a similar profile: - Annual revenues in excess of $2M-$30M - A high percentage of recurring revenue - Positive operating margins and cash flow - High customer retention and satisfaction - Happy and committed employees
