Amazon PPC Manager

Posted Yesterday
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Bengaluru North, Yelahanka, Bengaluru Urban, Karnataka, IND
In-Office
Mid level
eCommerce • Kids + Family • Retail
The Role
Own and scale Amazon PPC campaigns across Sponsored Products, Sponsored Brands, and Display. Manage budgets and optimize ROAS, ACOS, TACOS, revenue, and profitability through keyword research, campaign structuring, bidding, targeting, and search-term analysis. Plan PPC strategies for product launches, analyze competitor activity, identify growth opportunities, and improve listings and ad creatives with Marketplace and Creative teams. Track performance and provide actionable recommendations.
Summary Generated by Built In
We’re looking for an Amazon PPC Manager who can own Amazon advertising end-to-end and drive profitable growth through strong campaign strategy, data analysis, and continuous optimisation.

Key Responsibilities :
  • Own and scale Amazon PPC campaigns across Sponsored Products, Brands, and Display.
  • Manage budgets and optimise for ROAS, ACOS, TACOS, revenue, and profitability.
  • Drive keyword research, campaign structuring, bidding, targeting, and search-term optimisation.
  • Identify opportunities to scale winning products/keywords and reduce inefficient spend.
  • Plan and execute PPC strategies for new product launches.
  • Analyse Amazon data and competitor activity to identify growth opportunities.
  • Work with Marketplace and Creative teams to improve CTR, CVR, listings, and ad creatives.
  • Track and report campaign performance with clear insights and actionable recommendations.


  • Requirements
  • 2–5 years of hands-on Amazon PPC experience, preferably in D2C/e-commerce.
  • Strong understanding of Amazon Ads, keyword targeting, bidding, and campaign optimisation.
  • Strong analytical skills with expertise in ROAS, ACOS, TACOS, CTR, CPC, and CVR.
  • Excellent Excel/Google Sheets skills and a strong data-driven approach.
  • High ownership, strong execution, and a bias toward experimentation and growth.


  • Benefits
  • High ownership and direct impact on Famyo’s growth.
  • Work closely with the founding team and growth function.
  • Fast-paced environment with significant learning opportunities.
  • Opportunity to build and scale a high-growth consumer brand.
  • Competitive compensation with performance-based growth opportunities.


  • Skills Required

    • 2–5 years of hands-on Amazon PPC experience, preferably in D2C or e-commerce
    • Strong understanding of Amazon Ads, keyword targeting, bidding, and campaign optimization
    • Strong analytical skills and expertise with ROAS, ACOS, TACOS, CTR, CPC, and CVR
    • Excellent Excel and Google Sheets skills
    • Data-driven approach with strong ownership, execution, experimentation, and growth orientation
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    The Company
    20 Employees
    Year Founded: 2020

    What We Do

    Famyo is a premium, character-led kids’ essentials brand designed in India and built around original intellectual property. It creates character-based products and content that combine everyday utility with storytelling and collectability. Its offerings include glow-in-the-dark blankets, poncho towels, bedding and comforter sets, baby hooded towels, pouches, and other accessories, serving children and parents through direct and marketplace channels.

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