AI Native, Product Marketing Manager

Posted 2 Days Ago
Hiring Remotely in United States
Remote
Mid level
Consumer Web • Digital Media • eCommerce • News + Entertainment • Analytics
We want to prevent one-star experiences for consumers and brands. Our business model is set up to support this mission.
The Role
As an AI Native Product Marketing Manager, you will oversee product adoption, positioning, and go-to-market strategies, using AI tools for insights and content creation.
Summary Generated by Built In

We are looking for a forward-thinking AI Native Product Marketing Manager who thrives at the intersection of technology, marketing, and storytelling. In this role, you’ll own how our AI-driven products are positioned in the market, craft compelling narratives that showcase their value, and help customers understand how AI can transform their experience.

You’ll partner with Product and Commercial teams to bring products to life, drive adoption, and influence the go-to-market strategy. As an AI-native marketer, you’re comfortable using AI tools daily to accelerate your workflow, test messaging, analyze markets, and generate insights to maintain a healthy feedback loop from partner signals to our Product team.

What You'll Do:

Own Product Adoption

Inform the roadmap, build the GTM strategy and enable the commercials teams to drive product/feature adoption. This is where you will win or lose.

Product Positioning & Messaging

Develop differentiated positioning and customer-centric messaging that communicates the value of our legacy and AI-powered products.

Go-to-Market Strategy
Own and execute product launches, including ICP/persona development, material ideation/creation, sales enablement, and customer engagement programs.

Content Creation
Use AI-native tools to create and optimize content—ranging from website copy to thought leadership pieces, video scripts, and demo narratives.

Buyer Journey Mapping
Developed a detailed buyers journey to inform storytelling, content creation, and where prospects sit in our funnel

Sales Enablement
Equip sales teams to create effective tools, training materials, and collateral that empower them to communicate our product's value to prospects and customers

Customer Insights
Leverage data and customer feedback to align roadmaps, inform campaigns, and positioning continuously.


Requirements

Minimum Qualifications & Credentials

  • 3–5 years in product marketing, growth marketing, or related roles—preferably in tech, SaaS, or AI-driven industries.
  • Proven ability to interface with enterprise customers and executive stakeholders
  • Deep curiosity and excitement about AI and how it shapes product and customer experience.
  • Proven ability to craft compelling stories and translate complex technology into clear business value.
  • Proficiency with AI tools (ChatGPT, Claude, Jasper, MidJourney, etc.) as part of your daily workflow. 
  • Willingness to learn new AI tools such as N8N to improve workflows and automation.
  • Strong project management and collaboration skills; comfortable working cross-functionally.
  • Analytical mindset, able to interpret data and adjust strategies for maximum impact.
  • Excellent written and verbal communication skills.
  • Startup mindset—bias for action, flexible, comfortable wearing multiple hats
  • Demonstrates a relentless focus on results with a commitment to deliver
  • Takes decisive action, and confidently changes course if unsuccessful
  • Focuses on problem-solving through teamwork and collaboration
  • Operates with urgency in a fast-paced, dynamic environment

Benefits
  • Health Care Plan (Medical, Dental & Vision)
  • Retirement Plan (401k)
  • Life Insurance (Basic, Voluntary & AD&D)
  • Paid Time Off (Vacation, Sick & Public Holidays)
  • Family Leave (Maternity, Paternity)
  • Short Term & Long Term Disability
  • Training & Development

Top Skills

Ai Tools
Chatgpt
Claude
Jasper
Midjourney
N8N
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The Company
HQ: Tulsa, OK
150 Employees
Year Founded: 1998

What We Do

ConsumerAffairs is a rapidly growing online marketplace where each month millions of consumers research purchases, connect with brands, transact, write reviews and stay up to date on important consumer news.

Brands utilize our software-as-a-service platform to connect with customers, collect reviews and generate sales.

ConsumerAffairs has a creative, driven and fast-paced entrepreneurial environment. We are looking for teammates that want to win, are self-motivated, high performing and who yearn to build something big.

Why Work With Us

ConsumerAffairs is built on culture, innovation and hard work. We cultivate a fun, creative and dynamic entrepreneurial environment. Our team is energetic, passionate and - dare we say - brilliant.

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