(AI Native) Content Marketing Specialist (m/f/d)

Reposted 25 Days Ago
Be an Early Applicant
Munich, Bayern, DEU
In-Office
2K-2K Annually
Mid level
Marketing Tech • Software
The Role
As an AI Native Marketing Content Specialist, you'll leverage AI to create engaging content, drive community growth, and establish thought leadership.
Summary Generated by Built In

Founded in 2016 and headquartered in Munich, enmacc is a high growth scale-up with a diverse team of over 100 professionals. We’re passionate about energy, technology, and building something that makes a real impact. If you are looking for an entrepreneurial environment where your work directly contributes to a more sustainable and digital energy future,  we invite you to submit your application below.

Your Mission

As our AI Native Marketing Content Specialist, you are a natural storyteller first.  You don’t just write copy or edit video; you build worlds, craft hooks, and understand the cultural shorthand of the modern web. You believe that great marketing shouldn't interrupt what people are already interested in—it must be what they are interested in.
While your primary superpower is your creative intuition and editorial taste, you view AI not as a cheat code, but as a hyper-collaborative sparring partner. You know how to direct AI tools to handle the heavy lifting, giving you more leverage to focus on high-fidelity execution, deep research, and bold creative concepts.

Your Responsibilities 
  • Creative Ideation:  First and foremost you will create disruptive, crisp relevant content that breaks through the sameness of  mundane B2B comms.
  • Audience Decoding: Rapidly immerse yourself in our industry to understand the personalities, motivations and fears, shaping a tone and direction that genuinely changes behaviour.
  • Narrative Strategy: Build and execute a content strategy inspired by the philosophy that counter-intuative can actually be persuasive.
  • Thought Leadership: Establish enmacc’s voice as a vital, trusted resource within the industry, moving beyond product features to focus on the world of the customer.AI-Powered Content Creation: Leverage AI to supercharge every stage of content creation, using  AI agents to turn sharp insights into high-impact assets.
  • Cross-Media Production: Guide generative tools to produce uncopyable, distinctive messaging with high velocity across social media, blogs, whitepapers, and video.
Your Profile
  • Creative Ideation: You have an innate talent for conceptualizing bold content that defines trends rather than following them.  While you may not be a designer, you understand what good design is and how to brief it.
  • Storytelling Excellence: You are a storyteller who understands that great marketing is about the customer's world, not the product.
  • AI Mastery: You are fluent and curious in leveraging generative AI tools (LLMs, image generators, etc.) as a co-pilot for high-velocity, high-quality production. 
  • Empathetic Approach: You possess high empathy and the ability to rapidly decode customer behaviors and motivations and translate this into relevant narratives.
  • Entrepreneurial Mindset: You thrive in environments where experimentation is an expectation or ownership is valued.
  • Background: 3+ years of experience in content marketing, creative direction, or a related field, preferably within a creative agency, fashion or entertainment environment.
  • Communication: Fluent in English with exceptional writing skills; German is a plus.

Don't match every single requirement? We still want to hear from you!

Our offer 
  • Competitive compensation package, including 28 days of annual leave.
  • Entrepreneurial, impact-driven culture with flat hierarchies and high autonomy.
  • Hybrid & Workation flexibility that balances office connection with the freedom to work from home or abroad.
  • €2,000 annual L&D budget plus 5 dedicated "Level Up" days to fuel your growth (for all full-time employees).
  • Commute & Wellness support, including fully covered gym memberships and paid transportation for office days.
  • Inclusive, international team that celebrates diversity and offers language classes to help you settle in.
  • AI-first environment where you’ll collaborate with a dedicated AI Philosophy and cross-functional expert groups.
  • Premium tech & workspaces, featuring top-tier Apple/Bose hardware in modern, dog-friendly offices.

About enmacc

enmacc is Europe’s largest over-the-counter trading platform for energy and environmental commodities. We are digitizing the world’s energy markets by replacing manual, outdated processes with speed, transparency, and liquidity.

Our platform empowers a massive network of over 2,400 active traders to manage risk and accelerate the global energy transition. By providing a secure and efficient trading environment for 650+ companies, we facilitate more than 14,000 monthly requests for quotes and 8,000 monthly trades. With a traded volume exceeding 60 TWh per month, enmacc enables energy suppliers, industrial companies, and trading houses to access the liquidity they need to thrive in a shifting market.

As an Equal Opportunity Employer, enmacc is a diverse environment where all backgrounds, identities, and cultures are welcomed and celebrated. If you're excited about this role, apply and help us shape the future of energy trading!

Skills Required

  • 3+ years of experience in content marketing, creative direction, or a related field
  • Fluent in English with exceptional writing skills; German is a plus
  • Understanding of generative AI tools for content creation
  • Ability to conceptualize bold, trendsetting content
  • Experience in hybrid work environments and creative industries
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The Company
HQ: Munich
98 Employees
Year Founded: 2016

What We Do

enmacc is Europe's largest market venue for OTC trading of energy and environmental commodities. Our platform digitalises the end-to-end professional energy trading process. Using enmacc allows participants to gain speed, efficiency and security when trading in energy markets. More than 500 member companies, with over 2000 active traders, are already taking advantage of enmacc and are utilising our continuously growing network of energy suppliers, industrial companies, energy trading houses and municipal utilities for trading in power & gas. All of our clients can benefit from increased market access, additional liquidity and other business development opportunities. enmacc customers can use three different trading screens: entender, enmarket and engreen. entender is the largest, independent RFQ platform for standard and non-standard energy products in Europe. enmarket is an independent price screen and open marketplace for bilateral ‘one-click’ trading of standard power & gas products. engreen is our state-of-the-art trading screen for Guarantees of Origin (GoOs) and allows for process safety and easy access of real- time prices in a complex and partially non-transparent market. We do everything we can to make the daily work of energy traders and portfolio managers easier by enabling them to focus on the things that really matter. More at www.enmacc.com

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