AI Creative Director

Posted 6 Days Ago
Be an Early Applicant
3 Locations
In-Office
167K-225K Annually
Senior level
Other • Professional Services • Real Estate • Energy
The Role
Lead adoption of generative AI across global marketing and creative teams, translating brand strategy into systems, templates, guardrails and scalable workflows. Provide hands-on creative direction, develop AI-assisted production methods, coach teams on tools and responsible AI use, and deliver high-quality, repeatable creative outputs across campaigns, presentations, landing pages and client materials.
Summary Generated by Built In

At GHD, we don’t just believe in the power of commitment, we live and breathe it every day.
Who are we looking for?
We are looking for an AI Creative Director to lead the shift to AI-powered creativity across a globally distributed marketing and creative team, spanning brand, advertising, social creative, presentations, print, landing pages, client-facing materials, and other high-value creative outputs.

Pivotal to this will be to combine hands-on creative direction, advanced AI capability, and brand stewardship. This role shapes how generative tools are embedded into creative workflows, helping teams improve speed, quality, consistency, and creative range while translating brand strategy into practical systems, assets, templates, examples, and guardrails.

Some focus areas will include:

  • Lead the shift to AI-powered creativity across brand, campaign, social creative, presentations, print, landing pages, and client-facing materials. 
  • Turn brand strategy into practical systems, assets, guardrails, and examples that help teams apply GHD’s identity, messaging, and CVP consistently across creative work. 
  • Translate business, audience, and client insights into distinctive creative concepts that strengthen GHD’s brand and support marketing, business development, and winning work outcomes. 
  • Provide hands-on creative direction, balancing creative ambition, brand integrity, commercial relevance, and practical delivery. 
  • Develop AI-assisted production methods, prompts, templates, and repeatable workflows that help teams produce high-quality creative work more efficiently. 
  • Deliver scalable creative outputs across campaigns, presentations, pursuit materials, landing pages, and other marketing formats for faster adaptation across regions, audiences, and channels. 
  • Coach designers, marketers, and regional teams on practical AI-enabled creative methods, showing where AI can improve speed, quality, iteration, versioning and asset adaptation. 
  • Maintain clear standards for responsible AI use, human creative judgment, consistency, and brand quality. 

We are looking for:

  • Ideally Tertiary qualified in Fine Arts, Design, Marketing with 5+ years' experience in creative direction or agency leadership roles, managing multidisciplinary creative or marketing teams 
  • Experience translating brand strategy into practical creative systems, assets, guardrails, and examples that help teams apply the brand consistently.
  • Credible experience using AI tools in real creative workflows and production environments as well as building playbooks, standards, and brand guardrails for distributed global teams.
  • Ability to turn insights into standout concepts that strengthen the brand and deliver measurable results. 
  • Skilled in mentoring teams on AI tools, presenting to executives, and using platforms like Figma and generative design tools. 
  • High proficiency in English (written and spoken)
  • High proficiency with Figma alongside node-based generative tools like ComfyUI, Weavy, Flora, Krea, or Freepik Spaces would be highly regarded.
  • A professional portfolio that validates artistic excellence, practical AI applications, and the ability to scale team capabilities. 

#LI-TW1

Be part of the dynamic culture! 

Our workplace thrives on a hybrid model, combining in-office collaboration and flexibility. Join us in office, 3 days a week to contribute, connect and excel in our vibrant environment.

The salary range for this position is $167,000 - $225,000.  The posted salary range represents the expected hiring range for GHD locations in its major city centres. Ranges may vary for positions in other locations. At GHD, base salary is determined by your skills, experience, qualifications and work location. We are committed to offering competitive compensation and adhere to all relevant pay transparency legislation

The use of artificial intelligence (AI) in recruiting is just getting started and may be used during the process to improve efficiency and fairness. Your application may be reviewed by both AI and our hiring team. While AI supports some steps through the process, all final hiring decisions are made by humans

As a diverse and inclusive organization, we encourage individual achievement and recognize the strength of a diverse workforce. GHD is an equal opportunity employer. Upon request, GHD will provide reasonable accommodation for applicants with disabilities throughout the recruitment and selection process.  


Skills Required

  • 5+ years' experience in creative direction or agency leadership managing multidisciplinary creative or marketing teams
  • Tertiary qualification in Fine Arts, Design, or Marketing
  • Experience translating brand strategy into practical systems, assets, guardrails, and examples
  • Credible experience using AI tools in real creative workflows and production environments, including building playbooks and standards
  • Ability to turn business, audience, and client insights into distinctive creative concepts that deliver measurable results
  • Skilled in mentoring teams on AI tools and presenting to executives
  • High proficiency in Figma and generative design tools
  • High proficiency in English (written and spoken)
  • High proficiency with node-based generative tools like ComfyUI, Weavy, Flora, Krea, or Freepik Spaces
  • Professional portfolio validating artistic excellence, practical AI applications, and ability to scale team capabilities
  • Based in Santiago, Chile and able to work hybrid (3 days per week in office)
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The Company
Albuquerque, NM
11,027 Employees
Year Founded: 1928

What We Do

GHD recognises and understands the world is constantly changing. We are committed to solving the world’s biggest challenges in the areas of water, energy and urbanisation. We are a global professional services company that leads through engineering, construction and architectural expertise. Our forward-looking, innovative approaches connect and sustain communities around the world. Delivering extraordinary social and economic outcomes, we are focused on building lasting relationships with our partners and clients. Established in 1928, we remain wholly owned by our people. We are 10,000+ diverse and skilled individuals connected by over 200 offices, across five continents – Asia, Australia, Europe, North and South America, and the Pacific region.

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